Aw Boon Par

Last updated
Aw Boon Par
胡文豹
Born1888
Died1944 (1945) (aged 56)
Occupationentrepreneur
Board member of Eng Aun Tong
Spouses
  • Piah Lan
  • Daw Saw
  • Hong Yin
Children
  • Aw Cheng Chye (Son)
  • Aw Cheng Taik (Son)
  • Aw Cheng Sim/Suri Santipongchai (Daughter)
  • Aw Cheng Hu (Daughter)
Father Aw Chu Kin
RelativesAw Boon Leng (Eldest Brother)
Aw Boon Haw (Second Brother)

Aw Boon Par (Chinese :胡文豹; pinyin :Hú Wénbào; Pe̍h-ōe-jī :Hô͘ Bûn-pà; 1888–1944) was an entrepreneur and philanthropist best known for introducing Tiger Balm.

He was a son of Hakka herbalist Aw Chu-Kin. [1] [2] Aw was born during the British colonial rule. His father left the business to Boon-Par and after Aw Chu-Kin's death in 1908, he called his elder brother Aw Boon-Haw to run his father's apothecary, Eng Aun Tong ("The Hall of Eternal Peace") together.

Although Aw wished to stay in Yangon, his brother who had settled in Singapore [3] in 1926 convinced him to immigrate, move the family business, and found the precursor of today's Haw Par Corporation. Boon-Haw moved to Hong Kong to manage the business from there, while Boon-Par stayed in Singapore to run the factory. Eventually, Aw closed the factory down, returned to Rangoon, and died there.

Notes

  1. Beverland, Michael (2009) Building Brand Authenticity: 7 Habits of Iconic Brands Palgrave Macmillan, Basingstoke, Hampshire, England, page 91, ISBN   978-0-230-58031-2
  2. Temporal, Paul (2006) Asia's star brands Wiley, Singapore, page 116, ISBN   0-470-82156-6
  3. Go, Simon (2003) Hong Kong apothecary: a visual history of Chinese medicine packaging Princeton Architectural Press, New York, page 198, ISBN   1-56898-390-5

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