The cover of Boys' Life, October 2007 issue
|Editorial Director||Michael Goldman|
|Staff writers||Aaron Derr, Paula Murphey, Clay Swartz|
|Categories||Boy Scouts of America|
|Publisher||Boy Scouts of America|
|First issue||March 1911 (regular edition)|
|Based in||Irving, Texas|
Boys' Life is the monthly magazine of the Boy Scouts of America (BSA). Its target readers are between the ages of 6 and 18. The magazine headquarters are in Irving, Texas.
A magazine is a publication, usually a periodical publication, which is printed or electronically published. Magazines are generally published on a regular schedule and contain a variety of content. They are generally financed by advertising, by a purchase price, by prepaid subscriptions, or a combination of the three.
The Boy Scouts of America is the largest scouting organization and one of the largest youth organizations in the United States, with about 2.3 million youth participants and about one million adult volunteers. The BSA was founded in 1910, and since then, about 110 million Americans participated in BSA programs at some time in their lives. BSA is part of the international Scout Movement and became a founding member organization of the World Organization of the Scout Movement in 1922.
Irving is a principal city in Dallas County in the U.S. state of Texas and it is also an inner ring suburb of the city of Dallas. According to a 2017 estimate from the United States Census Bureau, the city population was 240,373 making it the thirteenth-most populous city in Texas and 93rd most populous city in the U.S. The city of Irving is part of the Dallas–Fort Worth metroplex.
Boys' Life is published in two demographic editions. Both editions often have the same cover, but are tuned to the target audience through the inclusion of 16–20 pages of unique content per edition.
A book cover is any protective covering used to bind together the pages of a book. Beyond the familiar distinction between hardcovers and paperbacks, there are further alternatives and additions, such as dust jackets, ring-binding, and older forms such as the nineteenth-century "paper-boards" and the traditional types of hand-binding. The term "Bookcover" is often used for a book cover image in library management software. This article is concerned with modern mechanically produced covers.
A target audience is the intended audience or readership of a publication, advertisement, or other message. In marketing and advertising, it is a particular group of consumers within the predetermined target market, identified as the targets or recipients for a particular advertisement or message. Businesses that have a wide target market will focus on a specific target audience for certain messages to send, such as The Body Shops Mother's Day advertisements, which were aimed at the children and spouses of women, rather than the whole market which would have included the women themselves.
The first edition is suitable for the youngest members of Cub Scouting, the 6-to-10-year-old Cub Scouts and first-year Webelos Scouts. The second edition is appropriate for 11-to-18-year-old boys, which includes second-year Webelos through 18-year-old Boy Scouts, Varsity Scouts and Venturers.If the subscription is obtained through registration in the Boy Scouts of America program, the publisher selects the appropriate edition based on the boy's age.
Cub Scouting is part of the Scouting program of the Boy Scouts of America (BSA), available to boys and girls from kindergarten through fifth grade, or 5 to 10 years of age and their families. Its membership is the largest of the five main BSA divisions. Cub Scouting is part of the worldwide Scouting movement and aims to promote character development, citizenship training, personal fitness, and leadership.
In June 2007, Boys' Life garnered four Distinguished Achievement Awards conferred by the Association of Educational Publishers (AEP), including Periodical of the Year.
The Association of Educational Publishers (AEP) is a U.S. non-profit organization for educational publishers. It is active in public awareness campaigns on effective educational resources, as well as aiding communication between educational organizations, such as policy makers, teachers, educational foundations and associations, and the education media. It was founded in 1895 as Educational Press Association of America and was primarily a university-based association for most of its history. More information about the history and development of Educational Periodicals, Publishing companies and Educational Press Associations was recorded at the meeting of Experts in the Educational Press in Geneva, 14-18 July 1958.
The magazine's mascot is Pedro the Mailburro, who answers readers' letters and is the subject of a comic strip.
A mascot is any person, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name. Mascots are also used as fictional, representative spokespeople for consumer products, such as the rabbit used in advertising and marketing for the General Mills brand of breakfast cereal, Trix.
In 1911, George S. Barton, of Somerville, Massachusetts, founded and published the first edition of Boys' Life magazine. It was edited by 18-year old Joe Lane of Providence, Rhode Island.He called it Boys' and Boy Scouts' Magazine. At that time there were three major competing Scouting organizations: the American Boy Scouts, New England Boy Scouts, and Boy Scouts of America (BSA).
Somerville is a city located directly to the northwest of Boston, and east of Cambridge, in Middlesex County, Massachusetts, United States. As of 2010, the United States Census lists the city with a total population of 75,754 people, making it the most densely populated municipality in New England. As of 2010, it was the 16th most densely populated incorporated municipality in the country. Somerville was established as a town in 1842, when it was separated from Charlestown. In 2006, the city was named the best-run city in Massachusetts by the Boston Globe. In 1972, in 2009, and again in 2015, the city received the All-America City Award. It is home to Tufts University, which has its campus along the Somerville and Medford border.
Providence is the capital and most populous city of the U.S. state of Rhode Island and is one of the oldest cities in the United States. It was founded in 1636 by Roger Williams, a Reformed Baptist theologian and religious exile from the Massachusetts Bay Colony. He named the area in honor of "God's merciful Providence" which he believed was responsible for revealing such a haven for him and his followers. The city is situated at the mouth of the Providence River at the head of Narragansett Bay.
The American Boy Scouts (ABS), officially American Boy Scout then United States Boy Scouts, officially United States Boy Scout, was an early American Scouting organization formed by William Randolph Hearst in 1910, following on from the formation of the Scouting movement by Robert Baden-Powell between 1903 and 1907. Near the end of its existence, the organizations also used the names American Cadets and U.S. Junior Military Forces.
Five thousand copies were printed of the first issue of Barton's Boys' Life, published on January 1, 1911. The more widely accepted first edition is the version published on March 1, 1911. With this issue, the magazine was expanded from eight to 48 pages, the page size was reduced, and a two-color cover was added. In 1912, the Boy Scouts of America purchased the magazine, and made it an official BSA magazine.BSA paid $6,000, $1 per subscriber, for the magazine.
Often, the version of Boys' Life geared towards older boys features buying guides for products such as cars, MP3 players, digital cameras, sunglasses, and more.
Boys' Life had in 2005 a monthly feature called "BL's Get Fit Guide". Each month highlighted a different aspect of physical health, such as diet, exercise, and drugs. Each month the magazine also features an unusual Boy Scout trip that most Scouts do not normally do. These trips range from a Philmont Scout Ranch adventure to a white water rafting trip.
In both versions, Boys' Life features a video game section, which, in addition to new video game reviews, contains cheats for a video game monthly. They also contain technology updates, as well as book reviews.
Content includes Special Features, Adventure Stories, Bank Street Classics, Entertainment, Environmental Issues, History, Sports, and Codemaster.
Comics have included Bible Stories, Pedro, Pee Wee Harris, Scouts in Action, Rupert the Invincible, The Tracy Twins (created by Dik Browne), Dink & Duff, Tiger Cubs, Webelos Woody, Norby, and John Christopher's The Tripods trilogy. Boys' Life contracted with the Johnstone and Cushing art agency to produce much of its early cartooning content.
Feature columns include Electronics, Entertainment, Fast Facts, History, Hitchin' Rack With Pedro the Mailburro, Think and Grin (jokes page), Science, Scouting Around, and Sports. Two columns, Hobby Hows and Collecting, featured Scouts' own personal hobby tips and collections, with them being offered $10 for being published in the issue.
Pedro is a fictional burro created as a mascot for the magazine. Pedro first appeared in 1947 according to an account in the magazine for June 1961 in which he appeared on the cover. Pedro's official function is "mailburro," and for years, he appeared at the beginning of the letters to the editor column. A short paragraph detailing Pedro's latest "adventure" was decorated with a cartoon version of the beast by cartoonist Reamer Keller. In every issue since 1989, Boys' Life included a column "written" by Pedro that later evolved into a department known as "Hitchin' Rack". Scouts could write a letter addressed to Pedro, and mail it to Irving, Texas, where the Boy Scouts of America (BSA) and Boys' Life magazine were headquartered. Responses would be published in the following edition of the magazine. Through his column, Pedro has given advice on camping gear, camping skills, and how to solve problems within with camping, fishing, backpacking, cooking, etc. The second cartoon was called "The Pedro Patrol".In this comic, Pedro and a group of Boy Scouts taught the readers scouting skills. The comic was discontinued and replaced with "The Wacky Adventures of Pedro." This is a comics section in the magazine, drawn lately by Tom Eagan, then drawn by Tom Eaton, and starting in January 2016, Stephen Gilpin. He also regularly appears in videos and games on the magazine's website.
In 1970, Boys' Life Merchandise created a scarf using the Pedro logo. In the 1990s, Pedro started to appear on T-shirts, sweaters, hats, insignias, etc. Pedro became involved with the Merit Badge Series (the Boy Scouts' award system), showing techniques and tips on how to earn particular badges. This led to "Merit Badge Minute", a new column established in 2010, giving tips for three badges each month.
Writers contributing over the years are Isaac Asimov, Bertrand R. Brinley, Catherine Drinker Bowen, Ray Bradbury, Van Wyck Brooks, Arthur C. Clarke, J. Allan Dunn, Bobby Fischer, Alex Haley, Robert A. Heinlein, William Hillcourt, John Knowles, Arthur B. Reeve, Ernest Thompson Seton, Zane Grey, and Isaac Bashevis Singer.
Noteworthy artists and photographers who have contributed over the years include Ansel Adams, Harrison Cady,Joseph Csatari, Salvador Dalí, Philippe Halsman, Mike MacDonald, Norman Rockwell, and Jerome Rozen.
Donald Keith's "Time Machine" series of stories appeared between 1959 and 1989. Bobby Fischer wrote the chess column "Checkmate" from 1966 until 1969.
Eagle Scout is the highest achievement or rank attainable in the Scouts BSA program of the Boy Scouts of America (BSA). Since its inception in 1911, only four percent of Scouts have earned this rank after a lengthy review process. The Eagle Scout rank has been earned by over 2.5 million youth.
The Scout Outdoor Essentials, as practiced by the Boy Scouts of America, are a list of ten items that should be brought by each individual to any outdoor activity, such as camping or hiking. The origins of the list derive from the Ten Essentials listed in the climbing course taught by the Mountaineering Club since the 1930s.
A variety of religious emblems programs are used by the Boy Scouts of America (BSA) to encourage youth to learn about their faith and to recognize adults who provide significant service to youth in a religious environment. These religious programs are created, administered and awarded by the various religious groups, not the BSA, but each program must be recognized by the BSA.
Varsity Scouting was part of the Boy Scouting program of the BSA. It was an alternative available to boys ages fourteen to eighteen until the end of 2017. It used the basic Boy Scouting program and added high adventure, sporting, and other elements that were more appealing to older youth to accomplish the aims of character development, citizenship training, and personal fitness. Varsity Scouts are organized into teams, which are separate chartered units from a Boy Scout troop.
Boy Scout Handbook is the official handbook of Scouts BSA. It is a descendant of Baden-Powell's original handbook, Scouting for Boys, which has been the basis for Scout handbooks in many countries, with some variations to the text of the book depending on each country's codes and customs.
The uniform and insignia of the Boy Scouts of America (BSA) gives a Scout visibility and creates a level of identity within both the unit and the community. The uniform is used to promote equality while showing individual achievement. While all uniforms are similar in basic design, they do vary in color and detail to identify the different membership divisions of Cub Scouting, Scouts BSA and Venturing. Many people collect BSA insignia such as camporee and jamboree emblems, council shoulder strips and historical badges.
The history of merit badges in the Boy Scouts of America (BSA) has been tracked by categorizing them into a series of merit badge types. In addition to the Boy Scouts of America, many other Scouting and Scouting-like organizations around the world, such as Pathfinders, Baden-Powell Scouts and Royal Rangers, issue merit badges or their equivalent; though they are sometimes called honors or proficiency badges. Other organizations, such as fire brigades, issue badges or awards that they refer to as merit badges, but that are in some respects different from the badges awarded by the BSA.
William Hillcourt, known within the Scouting movement as "Green Bar Bill", was an influential leader in the Boy Scouts of America (BSA) organization from 1927 to 1992. Hillcourt was a prolific writer and teacher in the areas of woodcraft, troop and patrol structure, and training; his written works include three editions of the BSA's official Boy Scout Handbook, with over 12.6 million copies printed, other Scouting-related books and numerous magazine articles. Hillcourt developed and promoted the American adaptation of the Wood Badge adult Scout leader training program.
James Edward West was a lawyer and an advocate of children's rights, who became the first professional Executive Secretary, soon renamed Chief Scout Executive, of the Boy Scouts of America (BSA), serving from 1911 to 1943. Upon his retirement from the BSA, West was given the title of Chief Scout.
Scouting magazine is a five-times-a-year publication of the Boy Scouts of America (BSA). The target audience is adult leaders of Cub Scouts, Boy Scouts, and Venturers. It carries news on Scouting events, articles on aspects of Scouting such as service, outdoor skills and activities, and features about Scouting activities. It has been in publication since April 15, 1913. A subscription is included in the registration fee for all volunteer leaders registered with the BSA.
Scouts BSA is the flagship membership level of the Boy Scouts of America (BSA) for boys and girls between the ages of 11 and 17. It provides youth training in character, citizenship, and mental and personal fitness. Scouts are expected to develop personal religious values, learn the principles of American heritage and government, and acquire skills to become successful adults.
The Rhode Island Boy Scouts (RIBS), was an early American Scouting organization that split off from the American Boy Scouts in 1910 and merged with the Boy Scouts of America (BSA) in 1917. RIBS still exists as a trustee organization.
Lone Scouts of America (LSA) was a Scouting organization for American boys that operated from 1915 until it merged with the Boy Scouts of America (BSA) in 1924. The LSA was founded by W. D. Boyce, publisher of the Chicago Ledger and the Saturday Blade and one of the founders of the BSA. Boyce felt that the program of the BSA did not help the rural boy who could not find enough other boys to form a troop or a patrol. James E. West, the first Chief Scout Executive of the BSA, disagreed with Boyce's concept, believing that the 4-H program was fulfilling the role. After Boyce left the BSA, he started the Lone Scouts of America and incorporated it on January 9, 1915. Boyce became the executive officer or Chief Totem and Frank Allan Morgan became the editor of The Lone Scout. In October 1915, Boyce appointed all of his paperboys as members of the LSA and published the first issue of The Lone Scout magazine.
Since Scouting began in 1907, it has entered into many elements of popular culture, including movies, TV and books.
The Great Salt Lake Council is a local council of the Boy Scouts of America and serves the Utah counties of Salt Lake, Tooele and Summit, as well as much of Davis County.
The Boy Scouts of America (BSA) was inspired by and modeled on the Boy Scout Association, established by Baden-Powell in Britain in 1908. In the early 1900s, several youth organizations were active, and many became part of the BSA.
The Boy Scouts of America was incorporated on February 8, 1910 and celebrated its centennial from September 1, 2009 through December 31, 2010.
There were other Scouting and Scout-like organizations that arose over the years in the United States.