A gatefold is a type of fold used for advertising around a magazine or section, and for packaging of media such as in the phonographic industry.
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual. Advertising is communicated through various mass media, including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement, or "ad" or advert for short.
A gatefold cover or gatefold LP is a form of packaging for LP records which became popular in the mid-1960s. A gatefold cover, when folded, is the same size as a standard LP cover (i.e. a 12½ inch, or 32.7 centimetre, square). The larger gatefold cover provided a means of including artwork, liner notes, and/or song lyrics which would otherwise not have fit on a standard record cover. It became famous as an extension of progressive rock, as the expansive, transient gatefolds by artists such as Roger Dean, H. R. Giger, or Hipgnosis became associated with concept albums.
Liner notes are the writings found on the sleeves of LP record albums and in booklets which come inserted into the compact disc jewel case or the equivalent packaging for vinyl records and cassettes.
Progressive rock is a broad genre of rock music that developed in the United Kingdom and United States throughout the mid to late 1960s. Initially termed "progressive pop", the style was an outgrowth of psychedelic bands who abandoned standard pop traditions in favour of instrumentation and compositional techniques more frequently associated with jazz, folk, or classical music. Additional elements contributed to its "progressive" label: lyrics were more poetic, technology was harnessed for new sounds, music approached the condition of "art", and the studio, rather than the stage, became the focus of musical activity, which often involved creating music for listening, not dancing.
William Roger Dean, known as Roger Dean, is an English artist, designer, and publisher. He is best known for his work on posters and album covers for musicians, which he began painting in the late 1960s. The artists for whom he did the most art are English rock bands Yes and Asia.
Gatefold sleeves were also frequently used when an album contained more than one record, with Bob Dylan's 1966 double album Blonde on Blonde being the first multi-LP album to be released in a gatefold. Typically, double albums would feature one disc in each half of the cover, with larger albums either placing multiple LPs in one or both sleeves or using larger gatefolds. While some multi-LP releases (particularly those released during the gramophone record's market dormancy from 1988 to 2007) would either package the discs in a simple sleeve or sandwich the records between two cards and shrinkwrap, the prominence of gatefolds for the multi-LP album led it to become the most common form of packaging for it.
A double album is an audio album which spans two units of the primary medium in which it is sold, typically records and compact disc. A double album is usually, though not always, released as such because the recording is longer than the capacity of the medium. Recording artists often think of double albums as comprising a single piece artistically; however, there are exceptions such as John Lennon's Some Time in New York City and Pink Floyd's Ummagumma and OutKast's Speakerboxxx/The Love Below. Another example of this approach is Works Volume 1 by Emerson Lake and Palmer, where side one featured Keith Emerson, side two Greg Lake, side three Carl Palmer, and side four was by the entire group.
Blonde on Blonde is the seventh studio album by American singer-songwriter Bob Dylan, released June 20, 1966 on Columbia Records. Recording sessions began in New York in October 1965 with numerous backing musicians, including members of Dylan's live backing band, the Hawks. Though sessions continued until January 1966, they yielded only one track that made it onto the final album—"One of Us Must Know ". At producer Bob Johnston's suggestion, Dylan, keyboardist Al Kooper, and guitarist Robbie Robertson moved to the CBS studios in Nashville, Tennessee. These sessions, augmented by some of Nashville's top session musicians, were more fruitful, and in February and March all the remaining songs for the album were recorded.
Starting in the early 1950s, RCA used gatefold packaging for some of their deluxe 45 RPM single releases, such as Nat King Cole's 8-song "Unforgettable" EP with two 45s, released in 1952. Gatefold packaging for LPs was popularized in the late 1950s by band leader and stereophonic studio recording pioneer Enoch Light, so he could fit liner notes he had written describing the sounds in each song on the album sleeve. Disagreement exists as to the identity of the first gatefold LP packaging used with a traditional 33⅓ LP.
The RCA Corporation was a major American electronics company, which was founded as the Radio Corporation of America in 1919. It was initially a wholly owned subsidiary of General Electric (GE); however, in 1932, RCA became an independent company after GE was required to divest its ownership as part of the settlement of a government antitrust suit.
In the music industry, a single is a type of release, typically a song recording of fewer tracks than an LP record or an album. This can be released for sale to the public in a variety of different formats. In most cases, a single is a song that is released separately from an album, although it usually also appears on an album. Typically, these are the songs from albums that are released separately for promotional uses such as digital download or commercial radio airplay and are expected to be the most popular. In other cases a recording released as a single may not appear on an album.
Nathaniel Adams Coles, known professionally as Nat King Cole, was an American jazz pianist and vocalist. He recorded over one hundred songs that became hits on the pop charts. His trio was the model for small jazz ensembles that followed. Cole also acted in films and on television and performed on Broadway. He was the first African American man to host an American television series.
In recent years, the LP gatefold has been adapted to package CDs without a jewelcase.
Gatefold ads and highlights are often used as extensions of the covers of publications, folded either outside to overlap the cover or inside to unfold when the cover is opened. Similar folds include the split gatefold and the spadea.
A spadea or spadia is a separately printed, unbound broadsheet that is folded around a newspaper or other periodical, or around one of its sections, appearing as a partial page or flap over the front and back.
Magical Mystery Tour is an album by the English rock band the Beatles that was released as a double EP in the United Kingdom and an LP in the United States. Produced by George Martin, it includes the soundtrack to the 1967 film of the same name. The EP was issued in the UK on 8 December 1967 on the Parlophone label, while the Capitol Records LP release in the US occurred on 27 November and featured eleven tracks with the addition of songs from the band's 1967 singles. The first release as an eleven-track LP in the UK did not occur until 1976.
An extended play record, often referred to as an EP, is a musical recording that contains more tracks than a single, but is usually unqualified as an album or LP. Contemporary EPs generally contain a minimum of three tracks and maximum of six tracks, and are considered "less expensive and time-consuming" for an artist to produce than an album. An EP originally referred to specific types of vinyl records other than 78 rpm standard play (SP) and LP, but it is now applied to mid-length CDs and downloads as well.
Goodbye is the fourth and final studio album by Cream, with three tracks recorded live, and three recorded in the studio. It was released in Europe by Polydor Records and by Atco Records in the United States, debuting in Billboard on 15 February 1969. It reached number one in the United Kingdom and number two in the US. A single, "Badge", was subsequently released from the album a month later. The album was released after Cream disbanded in November 1968.
1962–1966 is a compilation album by the English rock band the Beatles, spanning the years indicated in the title. Released with its counterpart 1967–1970 in 1973, it reached No. 3 in the United Kingdom and No. 1 in the United States Cash Box album chart. However, in Billboard, 1962–1966 peaked at No. 3, while 1967–1970 reached the top spot. The album was re-released in September 1993 on compact disc, charting at No. 3 in the UK.
Optical disc packaging is the packaging that accompanies CDs, DVDs, and other formats of optical discs. Most packaging is rigid or semi-rigid and designed to protect the media from scratches and other types of exposure damage.
The overwhelming majority of records manufactured have been of certain sizes, playback speeds, and appearance. However, since the commercial adoption of the gramophone record, a wide variety of records have also been produced that do not fall into these categories, and they have served a variety of purposes.
Hot Rats is the second solo album by American musician Frank Zappa, released in October 1969. Five of the six songs are instrumental; the other, "Willie the Pimp", features vocals by Captain Beefheart. It was Zappa's first recording project after the dissolution of the original Mothers of Invention. In his original sleeve notes, Zappa described the album as "a movie for your ears".
An album cover is the front of the packaging of a commercially released audio recording product, or album. The term can refer to either the printed cardboard covers typically used to package sets of 10 in (25 cm) and 12 in (30 cm) 78-rpm records, single and sets of 12 in (30 cm) LPs, sets of 45 rpm records, or the front-facing panel of a CD package, and, increasingly, the primary image accompanying a digital download of the album, or of its individual tracks.
Enoch Henry Light was a classically trained violinist, danceband leader, and recording engineer. As the leader of various dance bands that recorded as early as March 1927 and continuing through at least 1940, Light and his band primarily worked in various hotels in New York. For a time in 1928 he also led a band in Paris. In the 1930s Light also studied conducting with the French conductor Maurice Frigara in Paris.
Warp 10 is a series of compilation albums issued by Warp Records in 1999 to celebrate the label's tenth anniversary. The collection spans three double CD/quadruple vinyl sets, which can be purchased individually. Each volume in the set highlights different phases of electronic music, including influential tracks not originally released by Warp, but which helped to shape the artists and musicians who eventually appeared on the label, as well as tracks that influenced the overall sound of the label itself.
The LP is an analog sound storage medium, a vinyl record format characterized by a speed of 33 1⁄3 rpm, a 12- or 10-inch diameter, and use of the "microgroove" groove specification. Introduced by Columbia in 1948, it was soon adopted as a new standard by the entire record industry. Apart from a few relatively minor refinements and the important later addition of stereophonic sound, it has remained the standard format for vinyl albums.
Chase the Dragon is the third studio album by English rock band Magnum. It was released in 1982 on Jet Records. Overseen by the Kansas producer Jeff Glixman, Chase the Dragon was the first recorded appearance by the new keyboard player Mark Stanway, although he had made his live debut at Magnum's appearance at the Reading Festival in 1980. The album was recorded over 13 days at Town House Studios in London, and the following year Tony Clarkin flew to Axis Studios in Atlanta to mix it. However, there was a two-year delay before the album's release in 1982. Many of the tracks have remained in Magnum's live set for many years, including "Soldier of the Line", "The Spirit" and "Sacred Hour".
Oh, by the Way is a compilation boxed set by Pink Floyd released on 10 December 2007, by EMI Records in the United Kingdom and the following day in the United States through Capitol Records.
A Night at Studio 54 is a compilation album issued by Casablanca Records in June 1979, featuring disco music played frequently at New York City's famous nightclub Studio 54. Conceived by the label and direct response television company I&M Marketing with the co-operation from Studio 54 founders Steve Rubell and Ian Schrager, A Night at Studio 54 was also a double album, with its music segued between tracks by disc jockeys Marc Paul Simon and Roy Thode for continuous playing, reminiscent of the nightclub itself. The album was originally going to contain crowd noise recorded at the club too, but the idea was dropped before release as it brought a decrease in sound quality.
Pacific Codex is the name of the seventh studio album released by British musician, songwriter and producer Steven Wilson under the pseudonym Bass Communion.
For the first several decades of disc record manufacturing, sound was recorded directly on to the master disc at the recording studio. From about 1950 on it became usual to have the performance first recorded on audio tape, which could then be processed and/or edited, and then dubbed on to the master disc.
The Original Mono Recordings is a box set compilation album of recordings by Bob Dylan, released in October 2010 on Legacy Recordings, catalogue 88697761042. It consists of Dylan's first eight studio albums in mono on nine compact discs, the album Blonde on Blonde being issued on two discs in its original vinyl format. It does not include the singles collection Bob Dylan's Greatest Hits released during the same time span. The set includes a 56-page booklet with photographs, discographical information, and an essay by Greil Marcus. It peaked at No. 152 on the Billboard 200.
Back from the Grave, Volume 5 is the fifth installment in the Back from the Grave series of garage rock compilations assembled by Tim Warren of Crypt Records. It was released in 1985. In keeping with all of the entries in the series, and as indicated in the subheading that reads "16 Crazed Bone Crunchin' Mid-60s Garage Punkers", this collection consists of songs which display the rawer and more aggressive side of the genre and are often characterized by the use of fuzztone-distorted guitars and rough vocals. The set generally excludes psychedelic, folk rock, and pop-influenced material in favor of basic primitive rock and roll. The packaging features well-researched liner notes written by Tim Warren which convey basic information about each song and group, such as origin, recording date, and biographical sketches, usually written in a conversational style that includes occasional slang, anecdotes, humorous asides. The liner notes are noticeably opinionated, sometimes engaging in tongue-in-cheek insults directed at other genres of music. The packaging also includes photographs of the bands, and the front cover features a highly satirical cartoon by Mort Todd which depicts revivified zombies, in customary fashion, returning to wreak havoc, this time exacting joyful revenge on whole chunks of the human race, by using a variety of noxious substances and even resorting to the nuclear option, while a handful of their victims wallow in a "hydroconformic acid hot tub."
Back from the Grave, Volume 6 (LP) is the sixth installment in the Back from the Grave series of garage rock compilations assembled by Tim Warren of Crypt Records. It was released in 1986. In keeping with all of the entries in the series, and as indicated in the subheading which reads "17 Loud Unpsychedelic Wild Mid-60s Garage Punkers," this collection generally excludes psychedelic, folk rock, and pop-influenced material in favor of basic primitive rock and roll, usually consisting of songs displaying the rawer and more aggressive side of the genre often characterized by the use of fuzztone-distorted guitars and rough vocals. The packaging features well-researched liner notes written by Tim Warren which convey basic information about each song and group, such as origin, recording date, and biographical sketches, usually written in a conversational style that includes occasional slang, anecdotes, humorous asides. The liner notes are noticeably opinionated, sometimes engaging in tongue-in-cheek insults directed at other genres of music. The packaging also includes photographs of the bands, and the front cover features a highly satirical cartoon by Mort Todd which depicts the customarily vengeful deeds of revivified zombies, but this time, in a version of the future based on a retro-vision from the past, replete with flying saucers, these defiantly "earthly" creatures have taken Crypt records' makeshift fighter-plane for a joyride into orbit for the purpose of not-so-safely depositing their "musically heterodox" victims into the outer reaches of space.