Reed Exhibitions

Last updated
Reed Exhibitions
Type Division
IndustryExhibitions, Conferences and Events
Founded1968 (1968)
Area served
Key people
Hugh M Jones IV - Chief Executive Officer
Number of employees
~ 3,500
Parent RELX
Divisions ReedPop
Subsidiaries Reed MIDEM

Reed Exhibitions, also known as RX [1] ) is a subsidiary of RELX (formerly Reed Elsevier) that organizes trade fairs and conventions.



Founded in 1968, RX has grown to having offices in Europe, Asia and North America, managing over 400 events globally, in 43 sectors [2]

On 10 June 2021, Reed Exhibitions announced a major rebrand, changing its name to RX and creating a new slogan and brand identity. [3]

Assault weapons ban

In January 2013, shortly after the Sandy Hook Elementary School shooting, in which 20 children and 6 adult staff members were killed, Reed Exhibitions announced that it would not allow assault weapons and high-capacity magazines at the Eastern Sports and Outdoor Show, which it promoted as North America's largest outdoor hunting and fishing event. The National Rifle Association (NRA) issued a statement condemning the move and encouraging attendees to protest at the event, and threatened to withdraw its participation. [4] The NRA eventually withdrew its sponsorship and Reed Exhibitions ceased to hold the event. The NRA later recreated the event under the title The Great American Outdoor Show. [5] [ better source needed ] Following the ban, the National Shooting Sports Foundation (NSSF) also terminated Reed Exhibitions' management of the SHOT Show, an annual tradeshow for the shooting, hunting, and firearms industry. [6] [ better source needed ]

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  1. Global, R. X. "Reed Exhibitions unveils new brand identity and positioning". RX Global. Retrieved 2021-09-15.
  2. "Exhibitions". Retrieved 2021-09-15.
  3. Global, R. X. "Reed Exhibitions unveils new brand identity and positioning". RX Global. Retrieved 2021-09-15.
  4. "Reed courts controversy with assault weapon ban at US expo". Exhibition World. Archived from the original on 29 Jan 2013. Retrieved 22 July 2019.
  5. Bedard, Paul (27 January 2014). "NRA brings back nation's largest outdoor show killed by AR-15 gun ban". Washington Examiner . Retrieved 22 July 2019.
  6. "NSSF Statement on Management of the SHOT Show". National Shooting Sports Foundation. Archived from the original on 11 September 2015. Retrieved 15 September 2015.

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