Rob Thrasher

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Robert George "Rob" Thrasher II (born in Utica, New York on February 20, 1967) is a serial entrepreneur, speaker, author and one of the founders of the Search Engine Marketing and optimization industry as highlighted in a New York Times article on November 11, 1996.

Utica, New York City in New York ----, United States

Utica is a city in the Mohawk Valley and the county seat of Oneida County, New York, United States. The tenth-most-populous city in New York, its population was 62,235 in the 2010 U.S. census. Located on the Mohawk River at the foot of the Adirondack Mountains, Utica is approximately 90 miles northwest of Albany and 45 mi (72 km) east of Syracuse. Utica and the nearby city of Rome anchor the Utica–Rome Metropolitan Statistical Area, which comprises all of Oneida and Herkimer counties.

New York (state) State of the United States of America

New York is a state in the Northeastern United States. New York was one of the original Thirteen Colonies that formed the United States. With an estimated 19.54 million residents in 2018, it is the fourth most populous state. To distinguish the state from the city in the state with the same name, it is sometimes called New York State.

Rob and his partners also founded CyberVillage in 1995 in an effort to produce an electronic community for the Mohawk Valley in the Utica-Rome area of Upstate New York. CyberVillage was the fifth Virtual Community on the Internet. The project was mostly unaccepted by the community and widely considered a failed experiment. In 2012, CyberVillage was rebuilt from the ground up as a series of social networking blogs built on the Wordpress blogging platform. The two groups of sites, and, include news and shopping sites. Rob said the sites do not currently generate revenue, but they currently have 144,000 pages in Google's database, and it continues to grow slowly.

Upstate New York region of the U.S. state of New York north of the core of the New York metropolitan area

Upstate New York is the portion of the American state of New York lying north of the New York metropolitan area. The Upstate region includes most of the state of New York, excluding New York City, the Lower Hudson Valley, and Long Island, although the precise boundary is debated. Major cities in Upstate New York include Buffalo, Rochester, Albany, and Syracuse.

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Oneida, New York City in New York, United States

Oneida is a city in Madison County located west of Oneida Castle and east of Wampsville, New York, United States. The population was 11,390 at the 2010 census. The city, like both Oneida County and the nearby silver and china maker, was named for the Oneida tribe, which had a large territory here around Oneida Lake during the colonial period.

Social software, also known as Web 2.0 applications or social apps, include communication and interactive tools often based on the Internet. Communication tools typically handle the capturing, storing and presentation of communication, usually written but increasingly including audio and video as well. Interactive tools handle mediated interactions between a pair or group of users. They focus on establishing and maintaining a connection among users, facilitating the mechanics of conversation and talk. Although we do not have a generally accepted definition, social software generally refers to software that makes collaborative behaviour, the organisation and moulding of communities, self-expression, social interaction and feedback possible for individuals. Another important element of the existing definition of "social software" is that it allows for the structured mediation of opinion between people, in a centralized or self-regulating manner. The most improved area for social software is that Web 2.0 applications can all promote cooperation between people and the creation of online communities more than ever before.

Frankfort (village), New York Village in New York, United States

Frankfort is a village in the town of Frankfort, Herkimer County, New York, United States. The population was 2,598 at the 2010 census, out of 7,636 people in the entire town. Like the town, the village is named after an early settler, Lawrence (Lewis) Frank.

Internet culture, or cyberculture, is the culture that has emerged, or is emerging, from the use of computer networks for communication, entertainment, and business. Internet culture is also the study of various social phenomena associated with the Internet and other new forms of the network communication, such as online communities, online multi-player gaming, wearable computing, social gaming, social media, mobile apps, augmented reality, and texting, and includes issues related to identity, privacy, and network formation.

Cyberterrorism is the use of the Internet to conduct violent acts that result in, or threaten, loss of life or significant bodily harm, in order to achieve political or ideological gains through threat or intimidation. It is also sometimes considered an act of Internet terrorism where terrorist activities, including acts of deliberate, large-scale disruption of computer networks, especially of personal computers attached to the Internet by means of tools such as computer viruses, computer worms, phishing, and other malicious software and hardware methods and programming scripts.

WKTV NBC/CBS/CW television affiliate in Utica, New York, United States

WKTV is an NBC/CBS/CW+-affiliated television station licensed to Utica, New York, United States and serving Central Upstate New York's Mohawk Valley. It broadcasts a 720p high definition digital signal on UHF channel 29 from a transmitter in the Eatonville section of Fairfield. Owned by Heartland Media, it has studios on Smith Hill Road in Deerfield.

WJIV Christian radio station in Cherry Valley, New York, United States

WJIV is a commercial American Christian radio station licensed to Cherry Valley, New York. The signal coverage area includes the Capital District of Albany, the Mohawk Valley, Oneonta, and Utica/Rome. The transmitter tower is located about 3 miles (5 km) east of Cherry Valley village. The format of the station includes Christian talk and ministry programs, along with Southern gospel music.

Social networking service online platform that facilitates the building of social relations

A social networking service is an online platform which people use to build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life connections.

Digital anthropology is the anthropological study of the relationship between humans and digital-era technology. The field is new, and thus has a variety of names with a variety of emphases. These include techno-anthropology, digital ethnography, cyberanthropology, and virtual anthropology.

Cyber-ethnography, also known as virtual ethnography, and most commonly online ethnography, is an online research method that adapts ethnographic methods to the study of the communities and cultures created through computer-mediated social interaction. Online ethnography has by far the wider use. As modifications of the term ethnography, cyber-ethnography, online ethnography and virtual ethnography designate particular variations regarding the conduct of online fieldwork that adapts ethnographic methodology. There is no canonical approach to cyber-ethnography that prescribes how ethnography is adapted to the online setting. Instead individual researchers are left to specify their own adaptations. Netnography is another form of online ethnography or cyber-ethnography with more specific sets of guidelines and rules, and a common multidisciplinary base of literature and scholars. This article is not about a particular neologism, but the general application of ethnographic methods to online fieldwork as practiced by anthropologists, sociologists, and other scholars.

New York State Route 12 highway in New York

New York State Route 12 (NY 12) is a state highway extending for 222.27 miles (357.71 km) through central and northern New York in the United States. The southern terminus of the route is at U.S. Route 11 (US 11) in the town of Chenango in the Southern Tier. The northern terminus is at NY 37 near the village of Morristown in the North Country. In between, the route serves three cities of varying size: Norwich, Utica, and Watertown. The distance between Utica and Binghamton is a major trucking route, and features many gas stations, truck stops, and fast food restaurants. Between Boonville and Lowville, it follows the Black River Valley and between Watertown and Morristown, it follows the St. Lawrence River valley.

WPNY-LP MyNetworkTV affiliate in Utica, New York, United States

WPNY-LP is a MyNetworkTV-affiliated television station licensed to Utica, New York, United States and serving Central Upstate New York's Mohawk Valley. It broadcasts a low-powered analog signal on VHF channel 11 from a transmitter at its studios on Smith Hill Road in Deerfield. The station can also be seen on Charter Spectrum channels 12 and 1215 in both standard and high definition. Owned by Nexstar Media Group, WPNY-LP is a sister station to Fox affiliate WFXV and ABC affiliate WUTR and the three stations share studios.

A web community is a web site where specific content or links are only available to its members. A web community may take the form of a social network service, an Internet forum, a group of blogs, or another kind of social software web application. The rise in popularity of Web 2.0 websites has allowed for easier real-time communication and ability to connect to others as well as producing new ways for information to be exchanged.

Utica College

Utica College is a private university in Utica, New York. The history of the college dates back to the 1930s when Syracuse University began offering extension courses in the Utica area. Syracuse University established Utica College as a four-year institution in 1946, and in 1995, UC became a financially and legally independent institution. UC is officially mentioned in Syracuse's Charter, Article 1, Section 3: "Utica College shall be represented by the President, appointed ex officio, and by the dean of the college, and another representative selected by the college." Utica College began offering its own graduate degrees in 1999 and its own undergraduate degrees in 2011.

Utica–Rome Metropolitan Statistical Area human settlement in United States of America

The Utica–Rome Metropolitan Statistical Area, as defined by the United States Census Bureau, is an area consisting of two counties in central New York, anchored by the cities of Utica and Rome. As of the 2010 census, the MSA had a population of 299,397.

Cybermethodology is a newly emergent field that focuses on the creative development and use of computational and technological research methodologies for the analysis of next-generation data sources such as the Internet. The first formal academic program in Cybermethodology is being developed by the University of California, Los Angeles.

Social media addiction

Social media addiction is a proposed diagnosis related to overuse of social media, similar to Internet addiction and other forms of digital media overuse.

Faxton St. Luke's Healthcare is a non-profit healthcare system providing services to residents of the Mohawk Valley in Central New York. Faxton St. Luke's Healthcare has two campuses for inpatient and outpatient care, long term care at St. Luke's Home and continuing care services through the Visiting Nurse Association of Utica and Oneida County, Senior Network Health and Mohawk Valley Home Care. is a global social networking site where users create profiles and can send each other questions. It was once a form of anonymous social media that encouraged questions to be submitted anonymously. The site was founded in 2010 in Riga, Latvia. Its headquarters was moved to Dublin, Ireland following its 2014 acquisition by IAC. In 2016 IAC sold it to Noosphere Ventures, a California-based asset management firm.