SplitFire spark plug

Last updated

SplitFire was a company that manufactured a spark plug featuring a split ground electrode. SplitFire claimed that its "V" electrode design improved combustion by allowing the ignited flame to pass through the gap in the electrode, instead of around it.

History

SplitFire spark plugs were popular and heavily advertised in the early 1990s. The manufacturer also sponsored the SplitFire Spark Plug 500 NASCAR stock car race, the SplitFire 200, various other powersports, and the Pro Bowlers Association SplitFire Spark Plug Open. [1]

In 1997, the United States Federal Trade Commission charged SplitFire with deceptive advertising. The manufacturer settled the charges with the FTC; as part of the settlement, SplitFire was prohibited from making what the FTC considered deceptive claims about fuel economy or emissions. [2]

After the settlement, the popularity of SplitFire's spark plug range declined. In 2002, it was still considered a leading sparkplug manufacturer, [3] but by 2015, the company's products were not broadly distributed, and its official website had been removed.

Related Research Articles

The Federal Trade Commission Act of 1914 is a United States federal law which established the Federal Trade Commission. The Act was signed into law by US President Woodrow Wilson in 1914 and outlaws unfair methods of competition and unfair acts or practices that affect commerce.

<span class="mw-page-title-main">Spark plug</span> Device that generates sparks in internal combustion engines

A spark plug is an electrical device used in an internal combustion engine to produce a spark which ignites the air-fuel mixture in the combustion chamber. As part of the engine's ignition system, the spark plug receives high-voltage electricity which it uses to generate a spark in the small gap between the positive and negative electrodes. The timing of the spark is a key factor in the engine's behaviour, and the spark plug usually operates shortly before the combustion stroke commences.

Rambus Incorporated, founded in 1990, is an American technology company that designs, develops and licenses chip interface technologies and architectures that are used in digital electronics products. The company is well known for inventing RDRAM and for its intellectual property-based litigation following the introduction of DDR-SDRAM memory.

A wasted spark system is a type of ignition system used in some four-stroke cycle internal combustion engines. In a wasted spark system, the spark plugs fire in pairs, with one plug in a cylinder on its compression stroke and the other plug in a cylinder on its exhaust stroke. The extra spark during the exhaust stroke has no effect and is thus "wasted". This design halves the number of components necessary in a typical ignition system, while the extra spark, against much reduced dielectric resistance, barely impacts the lifespan of modern ignition components. In a typical engine, it requires only about 2–3 kV to fire the cylinder on its exhaust stroke. The remaining coil energy is available to fire the spark plug in the cylinder on its compression stroke.

Direct Revenue was a New York City company which distributed software that displays pop-up advertising on web browsers. It was founded in 2002 and funded by Insight Venture Partners, known for creating adware programs. Direct Revenue included Soho Digital and Soho Digital International. Its competitors included Claria, When-U, Ask.com and products created by eXact Advertising. The company's major clients included Priceline, Travelocity, American Express, and Ford Motors. Direct Revenue's largest distributors were Advertising.com and 247 Media. In October 2007, Direct Revenue closed its doors.

<span class="mw-page-title-main">Made in USA</span> Phrase indicating that something was produced in the United States

A Made in USA mark is a country of origin label affixed to homegrown, American-made products that indicates the product is "all or virtually all" domestically produced, manufactured and assembled in the United States of America. The label is regulated by the Federal Trade Commission (FTC).

Leiner Health Products was a company based in Carson, California, and was one of America's largest manufacturers of vitamins, minerals, herbal nutritional supplements, and generic medications. It was founded in 1973, and was owned by North Castle Partners, a private investment firm from Connecticut.

POM Wonderful, LLC is a private company which sells an eponymous brand of beverages and fruit extracts. It was founded in 2002 by the billionaire industrial agriculture couple Stewart and Lynda Rae Resnick. Through The Wonderful Company, their holding company, they are also affiliated with Teleflora, FIJI Water, pesticide manufacturer Suterra, and Paramount Agribusiness. In 2010, the company was warned by the FDA for making false health claims and for marketing statements that promoted their products as unauthorized drugs.

<span class="mw-page-title-main">BlueHippo Funding</span>

BlueHippo Funding, LLC was an installment credit company operating in the USA founded by Joseph Rensin that claimed to offer personal computers, flat-screen televisions and other high-tech items for sale to customers with poor credit. In an article published November 25, 2009 titled BlueHippo files for bankruptcy: Company blames its bank; was accused of violating settlement with FTC, Eileen Ambrose reported that the company "was forced to file for protection under Chapter 11." On Wednesday December 9, 2009, the company filed for Chapter 7 bankruptcy after having its funds frozen by their payment processor. A petition to a Delaware bankruptcy judge to release the funds was denied. The company's advertised toll-free phone number and website are no longer functioning.

<span class="mw-page-title-main">Airborne (dietary supplement)</span>

Airborne is an American brand of dietary supplement containing herbal extracts, amino acids, antioxidants, electrolytes, vitamins, and other ingredients originally marketed as preventing the common cold and improving immune function.

Fuel-saving devices are sold on the aftermarket with claims they may improve the fuel economy, the exhaust emissions, or optimize ignition, air flow, or fuel flow of automobiles in some way. An early example of such a device sold with difficult-to-justify claims is the 200 mpg‑US (1.2 L/100 km) carburetor designed by Canadian inventor Charles Nelson Pogue.

<span class="mw-page-title-main">Laundry ball</span> Product promoted as a substitute for laundry detergent

A laundry ball or washing ball is a product made of solid, insoluble material promoted as a substitute for laundry detergent. Producers of laundry balls often make pseudoscientific claims about their mechanisms of action and exaggerate the extent of their benefits.

<span class="mw-page-title-main">Dura Lube</span>

The Dura Lube Corporation was formed in 1986, originally intended as an engine additive for heavy duty trucks. The company gained wide exposure in the mid-1990s through infomercials and wide retail distribution of its engine and fuel additives.

In re Gateway Learning Corp, 138 F.T.C. 443 File No. 042-3047, was an investigatory action by the Federal Trade Commission (FTC) of the Gateway Learning Corporation, distributor of Hooked on Phonics. In its complaint, the FTC alleged that Gateway had committed both unfair and deceptive trade practices by violating the terms of its own privacy policy and making retroactive changes to its privacy policy without notifying its customers. Gateway reached a settlement with the FTC, entering into a consent decree in July 2004, before formal charges were filed.

<span class="mw-page-title-main">OMICS Publishing Group</span> Discredited academic publishing company

OMICS Publishing Group is a predatory publisher of open access academic journals. It started publishing its first journal in 2008. By 2015, it claimed over 700 journals, although about half of them were defunct. Its subsidiaries and brands include Allied Academies, Conference Series LLC LTD, EuroSciCon LTD, Hilaris Publishing, iMedPub LTD, Longdom Publishing SL, Meetings International, Pulsus Group, Research & Reviews, SciTechnol, Trade Science Inc.

Vemma Nutrition Company was a privately held multi-level marketing company that sold dietary supplements. The company was shut down in 2015 by the FTC for engaging in deceptive practices and pyramid scheming.

TINA.org (TruthinAdvertising.org) is an independent, non-profit, advertising watchdog organization. TINA.org was founded in 2012 and received its initial funding from Karen Pritzker and Michael Vlock through their Seedlings Foundation, which supports programs that nourish the physical and mental health of children and families, and fosters an educated and engaged citizenship. TINA.org is headed by Bonnie Patten, who has served as its Executive Director since its founding.

<i>United States v. Google Inc.</i>

United States v. Google Inc., No. 3:12-cv-04177, is a case in which the United States District Court for the Northern District of California approved a stipulated order for a permanent injunction and a $22.5 million civil penalty judgment, the largest civil penalty the Federal Trade Commission (FTC) has ever won in history. The FTC and Google Inc. consented to the entry of the stipulated order to resolve the dispute which arose from Google's violation of its privacy policy. In this case, the FTC found Google liable for misrepresenting "privacy assurances to users of Apple's Safari Internet browser". It was reached after the FTC considered that through the placement of advertising tracking cookies in the Safari web browser, and while serving targeted advertisements, Google violated the 2011 FTC's administrative order issued in FTC v. Google Inc.

LearningRx is a franchise based in Colorado Springs, Colorado. The company claims to improve cognitive abilities.

Right to repair is a legal right for owners of devices and equipment to freely modify and repair products such as automobiles, electronics, and farm equipment. This right is framed in opposition to restrictions such as requirements to use only the manufacturer's maintenance services, restrictions on access to tools and components, and software barriers.

References

  1. "Splitfire Spark Plug Open". pba.com. Retrieved 6 July 2017.
  2. "Splitfire Settles FTC Charges: Economy, Efficiency Claims are Deceptive". February 28, 1997. Retrieved March 1, 2007.
  3. Davis, Marlan (March 1, 2002). "Spark Plugs: Fact and Fiction". Hot Rod.