Tim Campbell (businessman)

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Campbell (right) with wife Jasmine, at The Asian Awards in 2019 Jasmine and Tim Campbell at The Asian Awards.jpg
Campbell (right) with wife Jasmine, at The Asian Awards in 2019

Timothy Campbell MBE (born 27 June 1977) is an English businessman best known as the winner of the first series of the British version of The Apprentice , a BBC TV reality show in which contestants competed to win a £100,000-a-year job working for businessman Alan Sugar. [1]


The Apprentice

Campbell, a Middlesex University graduate in psychology, [2] worked as a Senior Planner within the Strategy and Service Development (formally Marketing and Planning) directorate of London Underground before applying to appear on the show. [3]

Campbell appeared as a contestant in series 1 of The Apprentice in February 2005 and was hired by Sir Alan Sugar in the final episode, screened in May 2005. Campbell was the project manager for his team twice in the show in weeks 1 and 4. [4] [5] An hour-long documentary about Campbell's first year in his new job, entitled The Apprentice: Tim in the Firing Line, was aired on 19 February 2006, a few days before the launch of series 2. [6]

Campbell replaced Claude Littner as Lord Sugar's aide for the show's 16th series due to injuries sustained by Littner as a result of a cycling accident. [7] In 2023, after Littner suffered further medical issues, Campbell also replaced him in the 17th series from episode 2 through to episode 10. [8] In 2024, he continued as Lord Sugar's aide for the 18th series. [9]


After his victory, Campbell joined Sugar's company Amstrad on a £100,000 salary. He became Project Director of Amstrad's new Health & Beauty division. [10] In autumn 2006, Campbell held a series of one-to-one advice sessions for budding entrepreneurs organised by the British Library's Business & Intellectual Property Centre. [11]

In January 2007, he made a guest appearance in the special edition programme Comic Relief Does The Apprentice , in order to raise money for Comic Relief. He joined the contestants after actor Rupert Everett left the show early. [12]

Campbell was kept on at Amstrad after the end of his original 12-month contract, but in March 2007, after two years at the company, he left to set up a perfume business but this was later abandoned. Lord Sugar said Campbell had been a "great asset". [13] Campbell met public affairs consultant Richard Morris (who later founded the Heropreneurs charity) and together they co-founded Bright Ideas Trust. [14] The pair were later joined by Paul Humphries.

In July 2007 Campbell became a Social Enterprise Ambassador as part of a British Government initiative that aims to apply modern business solutions to social and environmental problems. [15] [16] The programme is led by the Social Enterprise Coalition [17] and supported by the Office of the Third Sector, a Government department responsible for charities, co-operatives, voluntary and community groups. [18]

It was announced in the 2012 New Years Honours List that Campbell was to be made a Member of the Most Excellent Order of the British Empire (MBE) for Services to Enterprise Culture. [19]

Since February 2012, Campbell has been a member of Estate Office Property Consultants, [20] a boutique London property investment and development agency, [21] where he focuses on investments and acquisitions for High Net Worth Individuals and organisations seeking prime property opportunities. [22]

In 2016, Campbell co-founded Marketing Runners Ltd with Derin Cag, [23] a digital marketing agency in London, whose clients include Wilfred Emmanuel-Jones. [24]

Personal life

In 2013, Campbell became chair of the governing body of St Bonaventure's Catholic School, the school that he attended as a child. [25]

See also

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  1. Transport manager wins Apprentice, BBC News, 4 May 2005
  2. "Staff Awards and Achievements" Archived 13 December 2007 at the Wayback Machine , Middlesex University
  3. "Underground hails employee winner of BBC's 'The Apprentice'", Transport for London, 5 May 2005
  4. Wilting Blooms, tv.com
  5. The Harrods Sales, tv.com
  6. The Apprentice:Tim in the Firing Line, tv.com
  7. "Apprentice star Claude Littner to miss next series". BBC News. 8 July 2021. Retrieved 8 July 2021.
  8. "The Apprentice's Tim Campbell addresses stepping in for Claude Littner". Radiotimes.com. 12 January 2023. Retrieved 12 January 2022.
  9. "The Apprentice 2024 - Lord Sugar, Baroness Karren Brady and Tim Campbell MBE reveal all about the candidates and their top tips for business success". www.bbc.co.uk. Retrieved 8 February 2024.
  10. "The ultimate school of hard knocks", The Observer, 23 March 2008
  11. "British Library". www.bl.uk.
  12. Everett Quits Reality Show After One Day, contactmusic.com
  13. First Apprentice Winner Quits Job, BBC News, 21 March 2007
  14. "Welcome brightideastrust.com - Hostmonster.com". www.brightideastrust.com.
  15. "socialenterpriseambassadors.org - Social Enterprise Ambassadors". Archived from the original on 18 October 2007.
  16. "Social Enterprise Coalition seeks Ambassador applications" Archived 6 October 2008 at the Wayback Machine , creatingexcellence.org.uk
  17. Ltd, Cloud Payments (24 February 2019). "Social Enterprise UK | Home". Social Enterprise UK.
  18. "Civil Society update series". GOV.UK. 22 May 2013.
  19. "New Year honours list: Order of the British Empire, Member (MBE)". The Guardian. 31 December 2011.
  20. "The Apprentice's Tim Campbell joins Estate Office".
  21. "London Property Investment & Development Specialists - Estate Office".
  22. "Tim Campbell, Investment & Development - Estate Office".
  23. "10 examples of why co-founding and partnerships work". Real Business. Retrieved 29 May 2016.
  24. Gallo, Amy (11 March 2016). "How to Tell Your Colleague You Dropped the Ball work". Harvard Business Review. Retrieved 11 April 2016.
  25. "Newsletter Issue 1 (Web Archive copy)" (PDF). Archived from the original (PDF) on 23 December 2015., January 2014
Preceded by
The Apprentice (UK) winner
Series One (2005)
Succeeded by