Tohatsu

Last updated

Tohatsu Corporation
Native name
トーハツ株式会社
Type Private KK
IndustryTransportation equipment
Predecessor Yokosuka Naval Arsenal
FoundedTokyo, Japan (April 1922;101 years ago (1922-04))
Headquarters
Azusawa, Itabashi-ku, Tokyo, 174-0051
,
Japan
Key people
Isami Hyuga
(President)
Products
Revenue JPY 182 billion (FY 2014) (US$ 1.51 billion) (FY 2014)
Number of employees
500 (consolidated, as of 2015)
Website Official website
Footnotes /references
[1] [2]

Tohatsu Corporation (トーハツ株式会社, Tōhatsu Kabushiki-gaisha) is a Japanese company manufacturing and selling outboard motors, pleasure boats, portable fire pumps, small fire trucks, pumps for construction and drainage, and refrigeration units for transportation. It also does real estate property management in Japan.

Contents

History

The company can be traced back to 1922, when the Takata Motor Research Institute began carrying out research into various forms of internal combustion engines. [3] Research and development of high-speed, portable engine generators and radio-controlled generators began immediately; these were brought to production in 1930. During the 1930s and 40s, Tohatsu consolidated its product line and moved its corporate office to Tokyo. Among its products in the 1930s were railcars for the Ministry of Railways. [4]

In 1950, production and sales of motorcycles began. 1955 brought aggressive growth to Tohatsu. Capital increased to 150 million yen and production on a new line of engines started. Sales offices were established in Fukuoka, Nagoya, Tokyo, Sendai and Sapporo. Dealerships were set up throughout Japan.

In the mid-1950s, the company held the top market share, with 22 percent of the Japanese motorbike market. They also manufactured racing motorcycles and achieved success in Japan and abroad. [5] Financial problems led to the discontinuation of Tohatsu motorcycle production in 1964. [6]

A Tohatsu Runpet Sports CA2 motorcycle from 1962 Tohatsu Runpet Sports CA2.jpg
A Tohatsu Runpet Sports CA2 motorcycle from 1962

Tohatsu Outboards

1956 ushered in the production of the first Tohatsu Outboards (1.5 hp). [7] Since then, Tohatsu outboards have served a variety of marketplaces: commercial fishing, military, marine transport, surf life saving, recreation and competition racing. They are the second largest producer of outboards in the world. [8]

A 2007 model Tohatsu outboard Tohatsu 50.jpg
A 2007 model Tohatsu outboard

As well as marketing outboards under its own brand, Tohatsu outboards are rebadged and sold as other brands. In 1988 Tohatsu and Brunswick Corporation set up a joint venture named Tohatsu Marine Corporation to produce outboards for Mercury Marine. [9] Some Mercury outboards with less than 60 HP are rebranded Tohatsus. [10]

In 2011, Tohatsu and Evinrude Outboard Motors made a deal to make smaller engines ranging from 15 HP and down with Evinrude decals. [11]

All outboard engines sold in North America by the now-defunct Nissan Marine were rebadged Tohatsus. [12]

Related Research Articles

<span class="mw-page-title-main">Outboard motor</span> Self-contained propulsion system for boats

An outboard motor is a propulsion system for boats, consisting of a self-contained unit that includes engine, gearbox and propeller or jet drive, designed to be affixed to the outside of the transom. They are the most common motorised method of propelling small watercraft. As well as providing propulsion, outboards provide steering control, as they are designed to pivot over their mountings and thus control the direction of thrust. The skeg also acts as a rudder when the engine is not running. Unlike inboard motors, outboard motors can be easily removed for storage or repairs.

<span class="mw-page-title-main">V4 engine</span> Piston engine with four cylinders in "V" configuration

A V4 engine is a four-cylinder piston engine where the cylinders share a common crankshaft and are arranged in a V configuration.

<span class="mw-page-title-main">Runabout (boat)</span> Boat type

A runabout is any small motorboat holding between four and eight people, well suited to moving about on the water. Characteristically between 20' and 35' in length, runabouts are used for pleasure activities like boating, fishing, and water skiing, as a ship's tender for larger vessels, or in racing. Some common runabout types are bow rider, center console, cuddy boat and walkaround. The world's largest runabout, Pardon Me, is 48 feet long and owned by the Antique Boat Museum in Clayton, New York.

<span class="mw-page-title-main">Straight-three engine</span> Type of engine

A straight-three engine is a three-cylinder piston engine where cylinders are arranged in a line along a common crankshaft.

Yamaha Motor Co., Ltd. is a Japanese mobility manufacturer that produces motorcycles, motorboats, outboard motors, and other motorized products. The company was established in 1955 upon separation from Nippon Gakki Co., Ltd. and is headquartered in Iwata, Shizuoka, Japan. The company conducts development, production and marketing operations through 109 consolidated subsidiaries as of 2012.

<span class="mw-page-title-main">Bombardier Recreational Products</span> Canadian manufacturer of recreational vehicles

BRP Inc. is the holding company for Bombardier Recreational Products Inc., operating as BRP, a Canadian manufacturer of snowmobiles, all-terrain vehicles, side by sides, motorcycles, and personal watercraft. It was founded in 2003, when the Recreational Products Division of Bombardier Inc. was spun off and sold to a group of investors consisting of Bain Capital, the Bombardier-Beaudoin family and the Caisse de dépôt et placement du Québec. Bombardier Inc., was founded in 1942 as L'Auto-Neige Bombardier Limitée by Joseph-Armand Bombardier at Valcourt in the Eastern Townships, Quebec.

<span class="mw-page-title-main">Ole Evinrude</span> American inventor

Ole Evinrude, born Ole Andreassen Aaslundeie was an American entrepreneur, known for the invention of the first outboard motor with practical commercial application.

<span class="mw-page-title-main">U engine</span>

A U engine is a piston engine made up of two separate straight engines placed side-by-side and coupled to a shared output shaft. When viewed from the front, the engine block resembles the letter "U".

<span class="mw-page-title-main">Nissan VH engine</span> Reciprocating internal combustion engine

The VH series consists of 4.1 and 4.5 litres engines built from 1989 to 2001 by the Nissan Motor Corporation. The design consists of a 90-degree V8 with an aluminium cylinder block that features a closed upper deck and a deep skirt. The cylinder heads are also aluminium with a DOHC 4 valves design and pentroof combustion chambers. The production blocks and production head castings were used successfully in various forms of racing including the IRL.

<span class="mw-page-title-main">Evinrude Outboard Motors</span> Company

Evinrude Outboard Motors was a North American company that built a major brand of two-stroke outboard motors for boats. Founded by Ole Evinrude in Milwaukee, Wisconsin in 1907, it was formerly owned by the publicly traded Outboard Marine Corporation (OMC) since 1935 but OMC filed for bankruptcy in 2000. It was working as a subsidiary of Canadian Multinational Bombardier Recreational Products but was discontinued in May of 2020.

Johnson Outboards was an American manufacturer of outboard motors founded by the four brothers Louis, Harry, Julius and Clarence Johnson.

<span class="mw-page-title-main">Outboard Marine Corporation</span> Former boat manufacturer

Outboard Marine Corporation (OMC) was a maker of Evinrude, Johnson and Gale Outboard Motors, and many different brands of boats. It was a multibillion-dollar Fortune 500 corporation. Evinrude began in Milwaukee, Wisconsin in 1907. OMC was based in Waukegan, Illinois. They also owned several lines of boats such as Chris Craft, Lowe Boats, Princecraft, Four Winns, SeaSwirl, Stratos, and Javelin. OMC was also a parent company to Lawn-Boy and Ryan, which made lawn mowers.

<span class="mw-page-title-main">Mercury Marine</span> Company

Mercury Marine is a marine engine division of Brunswick Corporation headquartered in Fond du Lac, Wisconsin. The main product line is outboard engines. It also produces the MerCruiser line of sterndrives and inboard engines. Some manufacturing is in Fond du Lac, while 40-60 HP engines are made in China. Smaller engines are Tohatsus that have been rebadged.

<span class="mw-page-title-main">Sterndrive</span> Marine propulsion system for inboard motor using a steerable outboard drive leg

A sterndrive or inboard/outboard drive (I/O) is a form of marine propulsion which combines inboard power with outboard drive. The engine sits just forward of the transom while the drive unit lies outside the hull.

Nissan outboard motors are produced by Tohatsu Corporation of Tokyo, Japan. They are the second largest producer of outboard motors in the world and produce environmentally conscious TLDI series of two-stroke low pressure direct injection outboards that meet current United States Environmental Protection Agency regulations for the US. Mercury outboards from 30 hp and below are rebadged Tohatsus and all Nissan outboard engines in the US and Canada are Tohatsu's with a Nissan decal.

<span class="mw-page-title-main">Carl Kiekhaefer</span> NASCAR team owner

Elmer Carl Kiekhaefer was the owner of Kiekhaefer Mercury and Kiekhaefer Aeromarine and also a two-time NASCAR championship car owner.

<span class="mw-page-title-main">Meguro motorcycles</span> Japanese motorcycle brand

Meguro motorcycles were built by Meguro Manufacturing Co motorcycle works (目黒製作所), founded by Nobuji Murata and a high-ranking naval officer, Takaji Suzuki, in 1937. One of the first Japanese motorcycle companies, it became a partner of Kawasaki Heavy Industries Ltd, and was eventually absorbed. Named after a district of Tokyo, Meguro had its roots in Murato Iron Works, which was established in 1924. Meguro Seisakusho, which had once developed a copy of a Harley-Davidson V-twin, was established to design and build gearboxes for the nascent Japanese motorcycle industry. Abe Industries, which had once produced its own motorcycle, merged with Meguro in 1931. The brand is being revived by Kawasaki with a new K3 model to be introduced in Japan on February 1, 2021.

<span class="mw-page-title-main">O'Day 25</span> Sailboat class

The O'Day 25 is an American trailerable sailboat that was designed by C.R. Hunt & Associates.

<span class="mw-page-title-main">Bridgestone (motorcycle)</span> Brand of motorcycles produced by the Japanese tire manufacturer between 1952 and 1970

Bridgestone motorcycles were a division of the Bridgestone Tire Co. of Kyōbashi, Tokyo, Japan that produced mopeds and motorcycles from 1952 to 1970. Initially producing power assisted bicycles, the division moved on to producing mopeds and then motorcycles. The motorcycles were technologically advanced and powered by two-stroke engines. The high technical specification resulted in the machines being more expensive compared to other manufacturers models. Production was stopped in 1970 to protect the supply of tyres to other manufacturers.

Cabton is a defunct brand of Japanese motorcycles based in originally in Osaka, Kansai region and later in Inuyama, Aichi Prefecture, that produced motorcycles from 1933 to 1960. The company was started in Osaka by Koushiro Nakagawa and his son. The name is supposed to originate from the slogan "Come and buy to Osaka, Nakagawa".

References

  1. "Corporate Profile". Tohatsu Corporation. Retrieved March 11, 2016.
  2. "Company Profile". Bloomberg Businessweek . Bloomberg L.P. Retrieved March 11, 2016.
  3. Walker, Mick (2002). Mick Walker's Japanese Grand Prix Racing Motorcycles. Redline Books. pp. 146–147. ISBN   978-0-9531311-8-1.
  4. "History of the Company". Tohatsu Corporation. Retrieved March 11, 2016.
  5. Walker, Mick (November 1, 2003). Japanese Production Racing Motorcycles. Redline Books. pp. 222–231. ISBN   978-0-9544357-0-7.
  6. Halberstam, David (December 18, 2012). The Reckoning. Open Road Integrated Media. p. 461. ISBN   978-1-4532-8610-4.
  7. Orr, Floyd (2006). Timeline of America: Sound Bytes from the Consumer Culture. iUniverse. p. 77. ISBN   978-0-595-40004-1.
  8. "Tohatsu Corporation - Description". FIS.com. Fish Information and Services . Retrieved March 12, 2016.
  9. "History of Tohatsu Since 1922 - Chapter 5: Progress". Tohatsu Corporation. Retrieved October 12, 2016.
  10. Mattia, Troy (January 28, 2022). "Tohatsu Vs Mercury: Which Outboard Is The Better One?". Ask Angler. Retrieved October 15, 2022.
  11. Plueddeman, Charles (October 23, 2011). "BRP/Evinrude Announces Deal with Tohatsu for Small Outboards". Boats.com. Dominion Enterprises. Retrieved March 11, 2016.
  12. Plueddeman, Charles (January 31, 2015). "The Outboard Expert: News from Nissan, Yamaha, Mercury, SeaStar, and MotorGuide". Boats.com . Dominion Enterprises . Retrieved March 11, 2016.