Who Is Fancy

Last updated
Who Is Fancy
Birth nameJake Hagood
Born (1991-03-29) March 29, 1991 (age 28)
Origin Bentonville, Arkansas
Genres Pop, [1] indie rock
  • Singer
  • songwriter
Years active2015–present
Website whoisfancymusic.com

Jake Hagood (born March 29, 1991), better known as Who Is Fancy, is an American singer. He co-signed with Scooter Braun and Scott Borchetta on Big Machine Label Group and Dr. Luke on Prescription Songs. [1] [2] His single "Goodbye" was released in early 2015, peaking at number 29 on the Billboard Mainstream Top 40 chart. [3] Fancy was presented at the iHeartMedia Music Summit, although his identity was kept secret. [3]

Scooter Braun American talent manager and businessman

Scott Samuel "Scooter" Braun is an American entrepreneur, talent manager, investor, philanthropist, and entertainment executive. The founder of entertainment and media company SB Projects, Braun represents Justin Bieber, Ariana Grande, Martin Garrix, Psy, Carly Rae Jepsen, Dan + Shay, Zac Brown Band, Kanye West, and Tori Kelly among others. He was nominated for a Grammy Award in 2016. Braun is also co-founder of the comic-film studio, Mythos Studios, along with Hollywood producer David Maisel.

Scott C. Borchetta is an American record executive and entrepreneur best known for founding Big Machine Label Group and for discovering singer-songwriter Taylor Swift. He started the label in 2005 with 13 employees, as its president/CEO and today it encompasses four imprints: Big Machine Records, BMLG Records, The Valory Music Co. and Nash Icon Records. In 2015, he became the new in-house mentor on American Idol for the program's 14th and 15th seasons.

Dr. Luke American record producer from Rhode Island

Lukasz Sebastian Gottwald, known professionally as Dr. Luke, is an American record producer, songwriter and singer. His professional music career began in the late night television sketch comedy Saturday Night Live as its house band's lead guitarist in 1997 and producing remixes for artists such as Bon Jovi and Gravediggaz. He came into music prominence in 2004 for producing Kelly Clarkson's single "Since U Been Gone" with Swedish record producer Max Martin.


Early life

Jake Hagood was born March 29, 1991, in Bentonville, Arkansas. He taught himself to play piano at age eleven. He grew up listening to Christian and Country music. [4] After finishing high school in Arkansas, Hagood moved to Nashville, Tennessee to attend Trevecca Nazarene University. [5] The name, "Fancy," was a nickname given to him by coworkers at Forever 21 during this time. [6]

Trevecca Nazarene University

Trevecca Nazarene University (TNU) is a private Christian liberal arts college in Nashville, Tennessee, U.S.A. Trevecca was founded in 1901. Trevecca's mission is "a Christian community providing education for leadership and service."

While attending university, Hagood wrote original music and performed around the Nashville area. [7] He left the University after being discovered by producers Scooter Braun, Scott Borchetta, and Dr. Luke. [5] Hagood is openly gay. [4]

Homosexuality is romantic attraction, sexual attraction or sexual behavior between members of the same sex or gender. As a sexual orientation, homosexuality is "an enduring pattern of emotional, romantic, and/or sexual attractions" to people of the same sex. It "also refers to a person's sense of identity based on those attractions, related behaviors, and membership in a community of others who share those attractions."


Beginning in January 2015, Hagood, his management team, and his record label, built a viral campaign around the singer and his debut single "Goodbye". The single was released without revealing the person behind the "Fancy" pseudonym. A series of pseudo-music videos and a lyric-only clip were viewed more than 4 million times on YouTube, and with early radio support from stations like New York's Z100, the song reached number 29 on the Billboard Mainstream Top 40 chart, [6] number 48 on the Billboard Digital Songs chart, [8] and number 98 on the Billboard Hot 100. [9] Three music videos for the single were released, featuring three different actors lip-syncing to the song. Each video dealt with themes like gender identity and body positivity. [10] A fourth music video featuring the performer himself in the same setting was filmed but never released. [11]

YouTube video-sharing service owned by Google

YouTube is an American video-sharing website headquartered in San Bruno, California. Three former PayPal employees—Chad Hurley, Steve Chen, and Jawed Karim—created the service in February 2005. Google bought the site in November 2006 for US$1.65 billion; YouTube now operates as one of Google's subsidiaries.

The Billboard charts tabulate the relative weekly popularity of songs and albums in the United States and elsewhere. The results are published in Billboard magazine. Billboard biz, the online extension of the Billboard charts, provides additional weekly charts. There are also Year End charts. The charts may be dedicated to specific genre such as R&B, country or rock, or they may cover all genres. The charts can be ranked according to sales, streams or airplay, and for main song charts such as the Hot 100 song chart, all three pools of data are used to compile the charts. For the Billboard 200 album chart, streams and track sales are included in addition to album sales.

The Mainstream Top 40 is a 40-song music chart published weekly by Billboard Magazine which ranks the most popular songs being played on a panel of Top 40 radio stations in the United States. The rankings are based on radio airplay detections as measured by Nielsen Broadcast Data Systems, a subsidiary of the U.S.' leading marketing research company. Consumer researchers, Nielsen Audio, refers to the format as contemporary hit radio (CHR).

In an interview with USA Today, Hagood said that one of motivations behind the campaign was for people to "know [his] art before they knew [him]". [12] However, the concept met with a mixed response from some of Hagood's friends, including pop singer Meghan Trainor, who says she was vocally against it from the start. "I felt like you're hiding this guy," she told The Canadian Press. "What I loved about (Who is Fancy) was his appearance. He's this bubbly, happy person … he has the confidence, he has everything, and they just — I don't like what they did." [11]

Meghan Trainor American singer-songwriter

Meghan Elizabeth Trainor is an American singer-songwriter. Interested in music from a young age, Trainor wrote, recorded, and produced three independently released albums between 2009 and 2011.

Hagood finally revealed his identity on April 7, 2015, in an appearance on The Tonight Show Starring Jimmy Fallon .

<i>The Tonight Show Starring Jimmy Fallon</i> American late-night talk show

The Tonight Show Starring Jimmy Fallon is an American late-night talk show hosted by Jimmy Fallon, on NBC. The show premiered on February 17, 2014, and is produced by Broadway Video and Universal Television. It is the seventh incarnation of NBC's long-running Tonight Show franchise, with Fallon serving as the sixth host. The show also stars sidekick and announcer Steve Higgins and house band The Roots. The Tonight Show is produced by Katie Hockmeyer and executive-produced by Lorne Michaels. The show records from Studio 6B in Rockefeller Center, New York City. This was where The Tonight Show Starring Johnny Carson was filmed until 1972.

To promote his second single "Boys like You", Who Is Fancy performed with collaborators Meghan Trainor and Ariana Grande on Dancing with the Stars on January 23, 2016.

After "Boys Like You" failed to perform on the charts, Hagood parted ways with manager Braun and Republic. In an interview with The Canadian Press, he said that he hoped to relaunch his career in summer 2016. [11]

In 2016, Hagood was featured on Clean//Photograph, a Taylor Swift and Ed Sheeran mashup by Nashville singer-songwriter Louisa Wendorff. The mashup received good reviews, and was featured on articles on Billboard, Seventeen etc.

Hagood reflected on his experience with a major label, and how they softened his gay persona: "It was everyone wanting to see me win, and they were like, 'Well, maybe you can't win if you're this (type of person),'" he says. "But maybe I could, you know what I mean?" [11]

Concert tours

Who Is Fancy has opened for both Meghan Trainor's MTrain Tour [13] and Ariana Grande's The Honeymoon Tour. [14]



List of singles, with selected chart positions and certifications
TitleYearPeak chart positions Certifications Album

"Goodbye" [20] 20159829Non-album single
"Boys Like You"
(featuring Meghan Trainor and Ariana Grande)
2016 [upper-alpha 1] 892647
"—" denotes items which were not released in that country or failed to chart.

Music videos


  1. "Boys Like You" did not enter the Billboard Hot 100, but peaked at number 18 on the Bubbling Under Hot 100 Singles chart.

Related Research Articles

Ariana Grande American singer, songwriter and actress

Ariana Grande-Butera is an American singer, songwriter and actress. Born in Florida to a family of New York-Italian origin, she began her career in 2008 in the Broadway musical 13, before playing the role of Cat Valentine in the Nickelodeon television series Victorious (2010–13) and in its spinoff Sam & Cat (2013–14). Grande made her first musical appearance on the soundtrack for Victorious and was signed to Republic Records in 2011 after music executive Monte Lipman came across one of her YouTube videos covering songs.

<i>Yours Truly</i> (Ariana Grande album) 2013 studio album by Ariana Grande

Yours Truly is the debut studio album by American singer and actress Ariana Grande. It was released on September 3, 2013, by Republic Records. Incorporating R&B, Yours Truly was influenced by Whitney Houston, Amy Winehouse, Christina Aguilera and Mariah Carey, amongst Grande's other greatest idols. Grande describes the album's first half as a "throwback" to the R&B music of the 1990s, and the second half being "very unique and very special that I've sort of written" which is completely original. On the album, Grande co-wrote six out of the twelve tracks. Contribution by Harmony Samuels, Kenneth "Babyface" Edmonds, Patrick "J. Que" Smith and Victorious co-star Leon Thomas III, as well as others, handling the production on the album. Grande recorded a number of songs on this album over a three-year period. The collaborations are with Big Sean, Mika and Mac Miller, in addition to The Wanted's Nathan Sykes, who features on the song "Almost Is Never Enough" which was also included on The Mortal Instruments: City of Bones soundtrack. Occasionally, the album dips into other genres such as adult contemporary music and dance music.

Fancy (Iggy Azalea song) 2014 single by Iggy Azalea featuring Charli XCX

"Fancy" is a song by Australian rapper Iggy Azalea featuring British singer Charli XCX, taken from the former's debut studio album, The New Classic (2014). It was released on 17 February 2014 by Def Jam Recordings as the fourth single from the album. "Fancy" was described as an electro-hop song. It was written by Azalea and XCX, composed and produced by production team the Invisible Men, alongside additional producers The Arcade. It was leaked under the title "Leave It" in December 2013.

Push Baby British pop group

Push Baby, formerly known as Rixton, are a British pop rock band that formed in Manchester, England in 2012. They are signed by Scooter Braun's SB Projects. Their debut single "Me and My Broken Heart" charted internationally. The band consists of Jake Roche, Danny Wilkin, Charley Bagnall and Lewi Morgan.

Bang Bang (Jessie J, Ariana Grande and Nicki Minaj song) song by Jessie J, Ariana Grande and Nicki Minaj

"Bang Bang" is a song recorded by English singer Jessie J, American singer Ariana Grande and American rapper Nicki Minaj. It was written by Max Martin, Savan Kotecha, Rickard Göransson and Minaj, and produced by Martin, Göransson and Ilya, with Kuk Harrell serving as a vocal producer. The song was first sent to hot adult contemporary radio on July 28, 2014 through Republic Records and released as a digital download the next day by Lava and Republic Records as the lead single from Jessie J's third studio album Sweet Talker (2014). It is also included on the deluxe version of Ariana Grande's second studio album My Everything (2014), serving as the third single from that album.

All About That Bass 2014 song by Meghan Trainor

"All About That Bass" is the debut single by American singer-songwriter Meghan Trainor. Released by Epic Records on June 30, 2014, in select markets, it was taken from her debut extended play, Title, and debut major-label studio album of the same name from 2014 and 2015 respectively, serving as the lead single from both. The song was released for streaming in the United Kingdom on August 14, 2014, but did not become available for digital download until September 28, 2014. Trainor co-wrote "All About That Bass" with its producer Kevin Kadish; it is a bubblegum pop, doo-wop and retro-R&B song that draws influences from various musical genres including hip hop, country, soul and rock and roll. Lyrically, it discusses positive body image.

One Last Time (Ariana Grande song) Song by Ariana Grande

"One Last Time" is a song recorded by American singer Ariana Grande for her second studio album My Everything. It was written by David Guetta, Savan Kotecha, Giorgio Tuinfort, Rami Yacoub, and Carl Falk. The song was produced by the latter two, with Tuinfort serving as a co-producer and Ilya serving both as a co-producer and vocal producer. "One Last Time" was first released on the iTunes Store on August 22, 2014 as the second promotional single from the album. On February 10, 2015, the song was sent to contemporary hit radio as the fifth and final single from the album. A French version of the song featuring French singer Kendji Girac, alternatively titled "Attends-moi", was released on February 16, 2015 in France, Belgium and Switzerland. It is also included on the deluxe version of Girac's debut studio album Kendji (2015). An Italian version of the song featuring Italian rapper Fedez was released on May 26, 2015 only in Italy.

Love Me Harder 2014 single by Ariana Grande and The Weeknd

"Love Me Harder" is a song recorded by American singer Ariana Grande and Canadian singer The Weeknd from Grande's second studio album, My Everything (2014). It was written by Max Martin, Savan Kotecha, Peter Svensson, Ali Payami, Abel Tesfaye and Ahmad Balshe. The song was produced by Payami and Peter Carlsson, with Svensson serving as a vocal producer. It was released by Republic Records on September 30, 2014, as the fourth single from the album. "Love Me Harder" is a synth-pop and R&B ballad with a "throbbing, electro-heavy chorus", a guitar riff and "big vacuum-esque synths". Lyrically, the song features double entendres about rough sex.

<i>Title</i> (Meghan Trainor album) Album by Meghan Trainor

Title is the debut major-label studio album by American singer-songwriter Meghan Trainor. The album was released on January 9, 2015, by Epic Records and replaced Trainor's 2014 extended play with the same name on the iTunes Store. Its songs were mostly co-written and co-composed by Trainor and Kevin Kadish, and produced by Kadish. Other artists who collaborated on the album include Chris Gelbuda, Jesse Frasure, John Legend and Shy Carter. Musically, Title was inspired by Trainor's love for throwback style records, and music from the 1950s and 1960s. She combined different musical genres, including Caribbean, doo-wop, hip hop, soca and pop, for the album's songs.

Lips Are Movin 2014 song by Meghan Trainor

"Lips Are Movin" is a song recorded by American singer-songwriter Meghan Trainor and co-written by Trainor and producer Kevin Kadish. Epic Records released it on October 21, 2014, as the second single from Trainor's debut major-label studio album Title (2015). "Lips Are Movin" was announced in October 2014, along with its official single artwork, and release to radio stations in the same month. "Lips Are Movin" is a bubblegum pop, doo-wop and R&B song with wry lyrics about a philandering, untruthful man.

Dear Future Husband Meghan Trainor song

"Dear Future Husband" is a song recorded by American singer-songwriter Meghan Trainor for her debut major-label studio album Title (2015), which first appeared on Trainor's EP of the same name (2014). The song was co-written with and produced by Kevin Kadish. Released by Epic Records on March 17, 2015, as Trainor's third single from the album, it is a pop, doo-wop and R&B song. Lyrically, it consists of themes of chivalry and marriage, and lists qualities that Trainor requires in a romantic suitor.

Like Im Gonna Lose You 2015 song by Meghan Trainor ft. John Legend

"Like I'm Gonna Lose You" is a song recorded by American singer-songwriter Meghan Trainor featuring American singer John Legend. Epic Records serviced it to contemporary hit radio on June 23, 2015, as the fourth and final single from Trainor's debut major-label studio album Title (2015). Trainor co-wrote it with Justin Weaver and Caitlyn Smith, and co-produced it with Chris Gelbuda. "Like I'm Gonna Lose You" is a soul love song which conveys the message to not take time with loved ones for granted. Trainor wrote it after she dreamt about a loved one dying.

"Title" is a song by American singer-songwriter Meghan Trainor from her debut extended play and debut major-label studio album of the same name from 2014 and 2015, respectively. Kevin Kadish produced the track, and co-wrote it with Trainor. A doo-wop recording, "Title" also incorporates elements of folk music. In its lyrics, the singer demands her love interest to put a name on their relationship status. Trainor released a music video for "Title" on November 20, 2015, which was directed by Anthony Phan. Commercially, the song peaked at number 9 in New Zealand and at number 100 on the US Billboard Hot 100, being certified Gold in both countries. Trainor performed the song at MTV, in a session for the National Post, during the Jingle Ball Tour 2014 and on her That Bass and MTrain tours.

Marvin Gaye (song) 2015 song by Charlie Puth ft. Meghan Trainor

"Marvin Gaye" is the debut single recorded by American singer Charlie Puth featuring American singer-songwriter Meghan Trainor. Atlantic Records released it on February 10, 2015, as the lead single from Puth's debut album, Nine Track Mind (2016), which first appeared on his third EP, Some Type of Love (2015). Puth co-wrote it with Julie Frost, Jacob Luttrell and Nick Seeley, and produced it alone.

Beautiful Life (Nick Fradiani song) 2015 song performed by Nick Fradiani

"Beautiful Life" is a song performed by Nick Fradiani. It was released as his debut single after he won the fourteenth season of the reality competition American Idol. The song was written by Chris Carrabba, Rykeyz, Ayanna Elese.

Focus (song) Song by Ariana Grande from the album Dangerous Woman (Japanese Edition)

"Focus" is a song recorded by American singer Ariana Grande. It was released on October 30, 2015 on Republic Records, and was originally intended to be the opening track as well as the lead single off Grande's third studio album, Dangerous Woman. "Dangerous Woman" replaced it as the lead single; the song was later removed from the standard-edition track listing, and was included as a bonus track on the album's Japanese version. The song was written by Grande, Savan Kotecha, Peter Svensson and its producers, Ilya Salmanzadeh and Max Martin. "Focus" features horns, with cowbells and handclaps as percussion. It was noted as musically similar to Grande's 2014 song, "Problem".

Better When Im Dancin 2015 song performed by Meghan Trainor

"Better When I'm Dancin'" is a song recorded by American singer-songwriter Meghan Trainor for the soundtrack to the film The Peanuts Movie (2015). Epic Records released it on October 13, 2015, as the first and only promotional single from the soundtrack. Trainor co-wrote and co-produced the song with Thaddeus Dixon. "Better When I'm Dancin'" is a tropical track that strays from Trainor's usual musical style, being described as "breezy and harmless" with traces of house music.

Boys Like You (Who Is Fancy song) Who Is Fancy song featuring Ariana Grande and Meghan Trainor

"Boys Like You" is a song recorded by American singer Who Is Fancy, featuring American singer-songwriter Meghan Trainor and American singer Ariana Grande. It was released as a single on November 23, 2015.


  1. 1 2 Feeney, Nolan (13 February 2015). "Who Is Who Is Fancy?". Time Magazine. Retrieved 13 February 2015.
  2. "Class of 2015 – Republic Records". Republic Records. February 13, 2015. Retrieved February 13, 2015.
  3. 1 2 "Exclusive: Scooter Braun Talks Bieber and Rick Rubin, Carly Rae Jepsen's Topping 'Call Me Maybe' & More". Billboard. Retrieved 2015-11-14.
  4. 1 2 "Who Is Fancy? Not Your Average Gay Pop Star | Advocate.com". www.advocate.com. 2015-10-01. Retrieved 2015-11-05.
  5. 1 2 "Former Trevecca student Fancy finds pop music success". TrevEchoes Online. Retrieved 2015-11-14.
  6. 1 2 "Who Is Fancy Talks Shedding The Mystery: 'I Never Thought I'd Be Coming Out Again'". Billboard.
  7. "Former Trevecca student Fancy finds pop music success". TrevEchoes Online. Retrieved 2015-11-05.
  8. "Who is Fancy".
  9. "Who is Fancy".
  10. "Out pop star Who Is Fancy discusses identity and representation in new music videos". GLAAD. Retrieved 2015-11-05.
  11. 1 2 3 4 Friend, David (June 24, 2016). "Musical Pride: How a generation of LGBTQ voices are reshaping music videos" . Retrieved July 14, 2016.
  12. "Who is Fancy? 'Goodbye' to guessing". USA TODAY. 12 April 2015.
  13. "Meghan Trainor: The MTrain Tour" . Retrieved 24 January 2016.
  14. "Ariana Grande: The Honeymoon Tour" . Retrieved 24 January 2016.
  15. "Who Is Fancy – Chart History". Billboard . Prometheus Global Media . Retrieved January 24, 2016.
  16. "March 21, 2015 - Mainstream Pop Songs". Billboard. Retrieved 2016-05-13.
  17. "Discografie Who Is Fancy". dutchcharts.nl (in Dutch). Hung Medien. Retrieved December 8, 2015.
  18. "NZ Top 40 Singles Chart". February 1, 2016.
  19. "Polish charts - 06.02. - 12.02.2016". OLiS . Retrieved February 15, 2016.
  20. "Who Is Fancy - Goodbye". iTunes. Retrieved 11 November 2015.
  21. "New Zealand single certifications". Recorded Music NZ . Retrieved February 26, 2016.