BankDirect

Last updated
BankDirect
Subsidiary
Industry Finance and Insurance
Founded1997
Defunct2017
Headquarters New Zealand
ProductsInternet and Phone based bank offering an integrated range of financial products and services for personal customers
Parent ASB
Website http://www.bankdirect.co.nz

BankDirect was a direct banking division of the Australian owned ASB bank, which provided internet and phone based banking in New Zealand. The bank advised customers on 29 August 2017 they will be moved to ASB products and services over the next few months.

A direct bank is a bank without any branch network that offers its services remotely via online banking and telephone banking and may also provide access via ATMs, mail and mobile. Direct banks reduce the significant costs of maintaining a branch network.

Australia Country in Oceania

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ASB Bank bank operating in New Zealand

ASB Bank, commonly stylised as ASB, is a bank owned by Commonwealth Bank of Australia, operating in New Zealand. It provides a range of financial services including retail, business and rural banking, funds management, as well as insurance through its Sovereign Limited subsidiary, and investment and securities services through its ASB Group Investments and ASB Securities divisions. ASB also operates BankDirect, a branchless banking service that provides service via phone, Internet, EFTPOS and ATMs only.

Contents

History

BankDirect began in October 1997 and was the only bank in New Zealand to only operate via Internet and phone without any physical branches. BankDirect used the leverage of not having physical branches to offer lower home loan interest rates and higher interest rates on their savings accounts. On 29 August 2017 BankDirect advised customers that they will be progressively moved to ASB accounts. All BankDirect customers will switch to ASB within the following months and will get new ASB credit cards/ EFTPOS cards to replace BankDirect ones.

Credit card card for financial transactions from a line of credit

A credit card is a payment card issued to users (cardholders) to enable the cardholder to pay a merchant for goods and services based on the cardholder's promise to the card issuer to pay them for the amounts plus the other agreed charges. The card issuer creates a revolving account and grants a line of credit to the cardholder, from which the cardholder can borrow money for payment to a merchant or as a cash advance.

Electronic funds transfer at point of sale is an electronic payment system involving electronic funds transfers based on the use of payment cards, such as debit or credit cards, at payment terminals located at points of sale. EFTPOS technology originated in the United States in 1981 and was adopted by other countries. In Australia and New Zealand, it is also the brand name of a specific system used for such payments; these systems are mainly country specific and do not interconnect.

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