Mobile 2.0

Last updated

Mobile 2.0, refers to a perceived next generation of mobile internet services that leverage the social web, or what some call Web 2.0. The social web includes social networking sites and wikis that emphasize collaboration and sharing amongst users. Mobile Web 2.0, with an emphasis on the Web, refers to bringing Web 2.0 services to the mobile internet, i.e., accessing aspects of Web 2.0 sites from mobile internet browsers.

By contrast, Mobile 2.0 refers to services that integrate the social web with the core aspects of mobility – personal, localized, always-on, and ever-present. These services are appearing on wireless devices such as Smartphones and multimedia feature phones that are capable of delivering rich, interactive services as well as being able to provide access and to the full range of mobile consumer touch points including talking, texting, capturing, sending, listening, and viewing.

Enablers of Mobile 2.0

Characteristics of Mobile 2.0

The largest mobile telecoms body, the GSM Association, representing companies serving over 2 billion users, is backing a project called Telco 2.0, designed to drive this area.

Related Research Articles

<span class="mw-page-title-main">Internet</span> Global system of connected computer networks

The Internet is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a network of networks that consists of private, public, academic, business, and government networks of local to global scope, linked by a broad array of electronic, wireless, and optical networking technologies. The Internet carries a vast range of information resources and services, such as the interlinked hypertext documents and applications of the World Wide Web (WWW), electronic mail, telephony, and file sharing.

In telecommunication, provisioning involves the process of preparing and equipping a network to allow it to provide new services to its users. In National Security/Emergency Preparedness telecommunications services, "provisioning" equates to "initiation" and includes altering the state of an existing priority service or capability.

Location-based service (LBS) is a general term denoting software services which use geographic data and information to provide services or information to users. LBS can be used in a variety of contexts, such as health, indoor object search, entertainment, work, personal life, etc. Commonly used examples of location-based services include navigation software, social networking services, location-based advertising, and tracking systems. LBS can also include mobile commerce when taking the form of coupons or advertising directed at customers based on their current location. LBS also includes personalized weather services and even location-based games.

An application program is a computer program designed to carry out a specific task other than one relating to the operation of the computer itself, typically to be used by end-users. Word processors, media players, and accounting software are examples. The collective noun "application software" refers to all applications collectively. The other principal classifications of software are system software, relating to the operation of the computer, and utility software ("utilities").

<span class="mw-page-title-main">Mobile device</span> Small, hand-held computing device

A mobile device, also referred to as a digital assistant, is a computer small enough to hold and operate in the hand. Mobile devices typically have a flat LCD or OLED screen, a touchscreen interface, and digital or physical buttons. They may also have a physical keyboard. Many mobile devices can connect to the Internet and connect with other devices, such as car entertainment systems or headsets, via Wi-Fi, Bluetooth, cellular networks, or near-field communication. Integrated cameras, the ability to place and receive voice and video telephone calls, video games, and Global Positioning System (GPS) capabilities are common. Power is typically provided by a lithium-ion battery. Mobile devices may run mobile operating systems that allow third-party applications to be installed and run.

<span class="mw-page-title-main">Wi-Fi hotspot</span> Wi-Fi access point

A hotspot is a physical location where people can obtain Internet access, typically using Wi-Fi technology, via a wireless local-area network (WLAN) using a router connected to an Internet service provider.

The social web is a set of social relations that link people through the World Wide Web. The social web encompasses how websites and software are designed and developed in order to support and foster social interaction. These online social interactions form the basis of much online activity including online shopping, education, gaming and social networking services. The social aspect of Web 2.0 communication has been to facilitate interaction between people with similar tastes. These tastes vary depending on who the target audience is, and what they are looking for. For individuals working in the public relation department, the job is consistently changing and the impact is coming from the social web. The influence held by the social network is large and ever changing.

M-learning, or mobile learning, is a form of distance education where learners use portable devices such as mobile phones to learn anywhere and anytime. The portability that mobile devices provide allows for learning anywhere, hence the term "mobile" in "mobile learning." M-learning devices include computers, MP3 players, mobile phones, and tablets. M-learning can be an important part of informal learning.

Web usability of a website consists of broad goals of usability, presentation of information, choices made in a clear and concise way, a lack of ambiguity and the placement of important items in appropriate areas as well as ensuring that the content works on various devices and browsers.

Personalization consists of tailoring a service or product to accommodate specific individuals. It is sometimes tied to groups or segments of individuals. Personalization involves collecting data on individuals, including web browsing history, web cookies, and location. Various organizations use personalization to improve customer satisfaction, digital sales conversion, marketing results, branding, and improved website metrics as well as for advertising. Personalization acts as a key element in social media and recommender systems. Personalization influences every sector of society— be it work, leisure, or citizenship.

Mobile app development is the act or process by which a mobile app is developed for one or more mobile devices, which can include personal digital assistants (PDA), enterprise digital assistants (EDA), or mobile phones. Such software applications are specifically designed to run on mobile devices, taking numerous hardware constraints into consideration. Common constraints include CPU architecture and speeds, available memory (RAM), limited data storage capacities, and considerable variation in displays and input methods. These applications can be pre-installed on phones during manufacturing or delivered as web applications, using server-side or client-side processing to provide an "application-like" experience within a web browser.

<span class="mw-page-title-main">Mobile web</span> Mobile browser-based World Wide Web services

The mobile web comprises mobile browser-based World Wide Web services accessed from handheld mobile devices, such as smartphones or feature phones, through a mobile or other wireless network.

<span class="mw-page-title-main">Edge computing</span> Distributed computing paradigm

Edge computing is a distributed computing model that brings computation and data storage closer to the sources of data, so that a user of a cloud application is likely to be physically closer to a server than if all servers were in one place. This is meant to make applications faster. More broadly, it refers to any design that pushes computation physically closer to a user, so as to reduce the latency compared to when an application runs on a single data centre. In the extreme case, this may simply refer to client-side computing.

<span class="mw-page-title-main">Mobile social network</span> Social networking on mobile devices

Mobile social networking is social networking where individuals with similar interests converse and connect with one another through their mobile phone and/or tablet. Much like web-based social networking, mobile social networking occurs in virtual communities.

Wireless Application Protocol (WAP) is a technical standard for accessing information over a mobile wireless network. A WAP browser is a web browser for mobile devices such as mobile phones that use the protocol. Introduced in 1999, WAP achieved some popularity in the early 2000s, but by the 2010s it had been largely superseded by more modern standards. Modern phones have proper Web browsers, so they do not need WAP markup for compatibility, and therefore, most are no longer able to render and display pages written in WML, WAP's markup language.

The Facebook Platform is the set of services, tools, and products provided by the social networking service Facebook for third-party developers to create their own applications and services that access data in Facebook.

On-Device Portals (ODPs) allow mobile phone users to easily browse, purchase and use mobile content and services. An ODP platform enables operators to provide a consistent and branded on-device experience across their broadening portfolio of services and typically provides on-device catalogs of content for purchase, deep links to WAP portals, customer care functionality, and rich media services such as full track music, TV and video.

A software widget is a relatively simple and easy-to-use software application or component made for one or more different software platforms.

<span class="mw-page-title-main">GroupWise</span> Messaging and collaborative software platform

GroupWise is a messaging and collaboration platform from OpenText that supports email, calendaring, personal information management, instant messaging, and document management. The GroupWise platform consists of desktop client software, which is available for Windows,, and the server software, which is supported on Windows Server and Linux.

A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on desktop computers, and web applications which run in mobile web browsers rather than directly on the mobile device.

References