Bjorn Axelsson (born July 12, 1948) is a Swedish organizational theorist and Professor of Business Administration at the Stockholm School of Economics, known for his work on industrial networks. [1] [2]
Born in Uppsala County, Axelsson obtained his PhD at the Uppsala University in 1981 [3] with the thesis, entitled "Wikmanshyttans uppgång och fall: en kommentar till angreppssättet i en företagshistorisk studie" (The rise and fall of the Wikmanshyttan steel works : a commentary to the approach in a company history study).
After his graduation, Axelsson started his academic career at Uppsala University, where he managed the Uppsala Executive MBA program since the mid 1980s. In 1998, he moved to the Jönköping International Business School, where he was appointed Professor in Marketing. In 2002, he moved to the Stockholm School of Economics, where he holds the Olof A Söderberg chair in Business Administration, and became head of the D-section. From 2005 to 2009, he also held the Silf Chair in Purchasing and Supply Management at the Stockholm School of Economics. [3]
Axelsson's research interests are in the field of "business- to- business markets both from marketing and sourcing/purchasing perspectives, but it also concerns the very functioning of such markets. The studies in both marketing and purchasing frequently address organizational issues. Themes such as effectively organizing marketing activities and creating strategic change in purchasing benefit from organization theories which therefore have become a very important scientific body of support." [3]
Articles, a selection:
Marketing is the act of satisfying and retaining customers. It is one of the primary components of business management and commerce.
In economics, internationalization or internationalisation is the process of increasing involvement of enterprises in international markets, although there is no agreed definition of internationalization. Internationalization is a crucial strategy not only for companies that seek horizontal integration globally but also for countries that addresses the sustainability of its development in different manufacturing as well as service sectors especially in higher education which is a very important context that needs internationalization to bridge the gap between different cultures and countries. There are several internationalization theories which try to explain why there are international activities.
In sales, commerce, and economics, a customer is the recipient of a good, service, product, or an idea, obtained from a seller, vendor, or supplier via a financial transaction or an exchange for money or some other valuable consideration.
A business service provider is one of several categories of service provider in the business world. As opposed to an application service provider which provides application components over a computer network, the services provided by a business service provider are more in the area of infrastructure: mail delivery, building security, finance, administration, and human services.
Business marketing is a marketing practice of individuals or organizations. It allows them to sell products or services to other companies or organizations that resell them, use them in their products or services, or use them to support their works. It is a way to promote business and improve profit too.
Nils Gustav Magnus Brunsson is a Swedish organizational theorist and Professor in Management at Uppsala University. He is most known for his works in the field of new institutionalism, such as "The organization of hypocrisy" (1989), "The reforming organization" (1993), and "A world of standards" (2010).
Barbara Czarniawska was a Polish-Swedish organisation scholar.
The study of the history of marketing, as a discipline, is meaningful because it helps to define the baselines upon which change can be recognised and understand how the discipline evolves in response to those changes. The practice of marketing has been known for millennia, but the term "marketing" used to describe commercial activities assisting the buying and selling of products or services came into popular use in the late nineteenth century. The study of the history of marketing as an academic field emerged in the early twentieth century.
John O'Shaughnessy was a British academic and business writer.
Paul Matthyssens is a Belgian organizational theorist, management consultant, and Professor in Strategic Management and Global Strategic Management at the University of Antwerp, Department of Management, and at the Antwerp Management School. known for his work of service-oriented strategy. Since his retirement in 2020 from the Antwerp Management School, Paul Matthyssens is Professor of Management at the Department of Economics, Management and Statistics of the University of Milano-Bicocca.
Kjell Grønhaug is a Norwegian organizational theorist, management consultant and Professor emeritus of Business Administration at the Norwegian School of Economics and Business Administration.
William Lazonick is an economist who studies innovation and competition in the global economy.
Håkan Håkansson is a Swedish organizational theorist, and Professor of International Management at the BI Norwegian Business School, known for his work on business networks.
David Ford is a British organizational theorist, Professor Emeritus at the University of Bath School of Management, and co-founder of the International Marketing and Purchasing Group in the mid 1970s. He is known for his work with Håkan Håkansson on business networks.
Ivan Snehota (1946-2022) was an Italian organizational theorist, consultant, and Professor of Marketing at the Faculty of Communication Sciences of the University of Lugano, known for his work in the field of business networks with Håkan Håkansson and others.
The Industrial Marketing and Purchasing Group or International Marketing and Purchasing Group is a European research initiative in the field of Industrial marketing established in 1976 by researchers from different countries and universities in Europe. It has evolved into an "informal international group of scholars concerned with developing concepts and knowledge in the field of business-to-business marketing and purchasing." The group is also called the Nordic school of marketing.
Lars-Erik Gadde is a Swedish organizational theorist and Professor of Technology Management and Economics at Chalmers University of Technology in Gothenburg, Sweden. He is known for his work on business networks, professional purchasing. and case study research.
Anna Dubois is a Swedish organizational theorist and professor of technology management and economics at Chalmers University of Technology in Gothenburg, and director of Chalmers Transport Area of Advance. She is best known for her work with Lars-Erik Gadde on case study research, boundaries of the firm, and managing suppliers interfaces.
Alexandra Waluszewski is a Swedish organizational theorist, Professor at the Department of Economic History of the Uppsala University, particularly known for her work with Håkan Håkansson on "Managing Technological Development" and "Knowledge and innovation in business and industry."
Sven A. Haugland is a Norwegian organizational theorist and Professor of industrial marketing and strategy at the Norwegian School of Economics, known for his work on marketing in the service industry, and measuring Strategic alliance performance.