Blim

Last updated

Blim
Blim logo.svg
Type of site
Public
Available inSpanish
Headquarters,
Owner Televisa S.A. de C.V
Products
Services
Website www.blim.com
RegistrationRequired
Launched22 February 2016;3 years ago (2016-02-22)

Blim is an on-demand video subscription service, offered online via Televisa S.A. de C.V, [1] through an Internet connection, which offers access to programs strictly for personal use, in exchange for payment of a monthly subscription fee. [2]

Video on demand Systems which allow users to select and watch/listen to video or audio content on demand

Video on-demand (VOD) is a form of video media distribution that allows users to consume TV and movie content whenever they choose, instead of having to watch shows at a scheduled broadcast time. During the 20th century, the major form of media distribution was broadcast in the form of over-the-air programming. The development of the Internet and IPTV technology in the late 20th century resulted in a significant switch in content consumption habits with VOD coming to televisions and personal computers. Unlike broadcast TV, video on demand previously required each user to have an internet connection with considerable bandwidth to access the content effectively. However since the Digital Cinema Initiative was launched in 2002 by Disney, Paramount, Sony Pictures Entertainment, Universal and Warner Bros. Studios, the JPEG2000 codec was developed alongside the Fraunhofer Institute for the distribution of movies via Digital Cinema Packages. Subsequently, this technology has filtered down from feature film production into broadcast television which has necessitated substantially less bandwidth for VOD applications.

Televisa Mexican multimedia mass media company

Grupo Televisa, S.A.B. is a Mexican multimedia mass media company and the largest in Hispanic America and the Spanish-speaking world. It is a major international entertainment business, with much of its programming airing in the United States on Univision, with which it has an exclusive contract.

Contents

Its center of operations is in Mexico City. It is currently available in 17 countries: Mexico, Colombia, Argentina, Costa Rica, Panama, Chile, Peru, Venezuela, Ecuador, Guatemala, Bolivia, Honduras, Paraguay, El Salvador, Nicaragua, Uruguay and Belize. [3]

Mexico City Capital City in Mexico, Mexico

Mexico City, or the City of Mexico, is the capital of Mexico and the most populous city in North America. It is one of the most important cultural and financial centres in the Americas. It is located in the Valley of Mexico, a large valley in the high plateaus in the center of Mexico, at an altitude of 2,240 meters (7,350 ft). The city has 16 boroughs.

It owns the productions of Televisa, as well the broadcast rights for titles from creators and distributors like Walt Disney Pictures, Paramount Pictures, Metro-Goldwyn-Mayer and BBC. [4]

Walt Disney Pictures American film studio and a subsidiary of Walt Disney Studios

Walt Disney Pictures is an American film studio and a subsidiary of The Walt Disney Studios, which is ultimately owned by The Walt Disney Company. The subsidiary is the main producer of live-action feature films within the Walt Disney Studios unit, and is based at the Walt Disney Studios in Burbank, California. It took on its current name in 1983. Today, in conjunction with the other units of Walt Disney Studios, Walt Disney Pictures is regarded as one of Hollywood's "Big Five" film studios. Films produced by Walt Disney Animation Studios and Pixar Animation Studios are also released under this brand.

Paramount Pictures Major film studio in America, specializing in film and television production, and distribution.

Paramount Pictures Corporation is an American film studio based in Hollywood, California, that has been a subsidiary of the American media conglomerate Viacom since 1994. Paramount is the fifth oldest surviving film studio in the world, the second oldest in the United States, and the sole member of the "Big Five" film studios still located in the Los Angeles neighborhood of Hollywood.

Metro-Goldwyn-Mayer American media company

Metro-Goldwyn-Mayer Studios Inc. is an American media company, involved primarily in the production and distribution of feature films and television programs. One of the world's oldest film studios, MGM's headquarters are located at 245 North Beverly Drive in Beverly Hills, California.

To compete with other on demand vido services, it initially offered a monthly subscription for 109 pesos (approximately $5.65 US). [5] Like Netflix, Blim offers the first month of its service free of charge. [6]

Mexican peso currency of Mexico

The Mexican peso is the currency of Mexico. Modern peso and dollar currencies have a common origin in the 15th–19th century Spanish dollar, most continuing to use its sign, "$". The Mexican peso is the 10th most traded currency in the world, the third most traded currency from America, and the most traded currency from Latin America.

Netflix Internet media streaming and video on demand service

Netflix, Inc. is an American media-services provider and production company headquartered in Los Gatos, California, founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California. The company's primary business is its subscription-based streaming service which offers online streaming of a library of films and television programs, including those produced in-house. As of April 2019, Netflix had over 148 million paid subscriptions worldwide, including 60 million in the United States, and over 154 million subscriptions total including free trials. It is available almost worldwide except in mainland China as well as Syria, North Korea, Iran, and Crimea. The company also has offices in the Netherlands, Brazil, India, Japan, and South Korea. Netflix is a member of the Motion Picture Association of America (MPAA).

On 3 September 2019, Blim was relaunched as BlimTV, adding 30 live television channels like Las Estrellas, Canal 5, Tlnovelas, Telemundo Internacional and Antena 3. [7] [8]

Las Estrellas Mexican television network

Las Estrellas is one of the cornerstone networks of Televisa, with affiliate stations all over Mexico, flagshipped at XEW-TV in Mexico City. Many of the programs of Las Estrellas are seen in the United States on Univision, UniMás, and Galavisión.

Canal 5 (Mexico) Mexican national TV network

Canal 5 is a Mexican free-to-air television network owned by Televisa. It traces its origins to the foundation of Channel 5 in Mexico City in 1952. Canal 5's program lineup is generally targeted at a younger audience and includes cartoons, foreign series and movies, along with a limited number of sporting events such as NFL games, boxing, the FIFA World Cup and, historically, the Olympic Games.

Tlnovelas is a Spanish-language pay television network that broadcasts Mexican telenovelas produced by Televisa, the owner of the channel. Four different telenovelas are broadcast each day, repeated two times each, Monday through Friday; episodes repeat on Saturday and Sunday.

Controversy

In 2016, Televisa realized people watched Netflix more than cable television. In an attempt to re-gain their lost viewers, they decided to remove all of their original content from Netflix. They then created their own Netflix-like streaming service, called Blim. Soon after Televisa announced Blim, Mexicans began mocking them through Internet meme|s for producing lesser-quality original content compared to Netflix' more critically acclaimed original content. [9] Netflix itself released an ad which made fun of Televisa's original content. It criticized Bilm and Televisa for the perceived lesser quality of their content, as well as for removing it from Netflix. The ad featured a man acting sad because Televisa's original content was removed, with his mom looking at him strangely. [10] Televisa retaliated by releasing an ad where a look-a-like man was happy having subscribed to Blim. [11] However Televisa's ad did not get the response they expected. It only caused more unfavorable criticism compared to Netflix. Blim and Televisa were even more heavily criticized for not understanding Millennials,[ need quotation to verify ] some of whom went as far as thanking Televisa for removing their content from Netflix. The main argument against Televisa was that there was no need to pay for a streaming service to see series that are available to watch on YouTube without needing to buy cable in the first place. [12] [13]

Internet meme concept that spreads from person to person via the Internet

An Internet meme, commonly known as just a meme, is an activity, concept, catchphrase, or piece of media that spreads, often as mimicry or for humorous purposes, from person to person via the Internet. An Internet meme usually takes the form of an image, GIF or video. It may be just a word or phrase, sometimes including intentional misspellings, or corrupted grammar, as in doge and "All your base are belong to us". These small movements tend to spread from person to person via social networks, blogs, direct email, or news sources. They may relate to various existing Internet cultures or subcultures, often created or spread on various websites. Fads and sensations tend to grow rapidly on the Internet because the instant communication facilitates word of mouth transmission. Some examples include posting a photo of people lying down in public places and uploading a short video of people dancing to the Harlem Shake.

Original programming

TitleGenrePremiereSeasonsStatus
40 y 20 Comedy April 1, 2016 [14] 4 seasons, 52 episodesRenewed for a fourth season [15]
Nosotros los guapos Comedy August 16, 2016 [16] 4 seasons, 57 episodesPending
Sin rastro de ti Telenovela September 9, 2016 [17] 1 season, 16 episodesEnded
Blue Demon Drama November 11, 2016 [18] 3 seasons, 65 episodesEnded
Súper X Comedy January 20, 2017 [19] 2 seasons, 16 episodesPending
Sincronía Drama Suspense March 1, 2017 [20] 1 season, 12 episodesPending
Las 13 esposas de Wilson Fernández Black comedy May 12, 2017 [21] 1 season, 13 episodesRenewed for a second season [22]
Érase una vez Fairy tale October 2, 2017 [23] 1 season, 12 episodes [24] Pending
Dogma Suspense November 1, 2017 [25] 1 season, 13 episodes [26] Pending
¡Ay Güey! Comedy December 24, 2017 [27] 1 season, 13 episodesPending
Upcoming

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References

  1. "Televisa lanza servicio de contenido bajo demanda". eleconomista.com.mx (in Spanish). 22 February 2016. Retrieved 7 May 2017.
  2. "Términos de uso". blim.com (in Spanish). Retrieved 7 May 2017.
  3. "Televisa le entra a la competencia en "streaming"". eluniversal.com.mx (in Spanish). El Universal México. Retrieved 7 May 2017.
  4. Elias, Irán (22 May 2016). "El imperio del streaming". elsiglodetorreon.com.mx (in Spanish). El Siglo del Torreón México. Retrieved 8 May 2017.
  5. "Conoce Blim, la nueva plataforma de contenidos en español". espectaculos.televisa.com (in Spanish). Retrieved 8 May 2017.
  6. Gutiérrez, Óscar (15 March 2016). "Todo lo que necesitas saber de Blim, el competidor mexicano de Netflix". cnet.com (in Spanish). Retrieved 8 May 2017.
  7. Martínez, Carla (3 September 2019). "Televisa relanza servicio de streaming "Blim"". eluniversal.com.mx (in Spanish). El Universal . Retrieved 4 September 2019.
  8. "blim evoluciona a blim tv". televisa.com (in Spanish). 3 September 2019. Retrieved 4 September 2019.
  9. ""Memes" se lanzan contra Blim - El Diario de Yucatán". yucatan.com.mx (in Spanish). Retrieved 25 July 2017.
  10. "Netflix se burla de Televisa y Rebelde - Forbes Mexico" (in Spanish). 4 October 2016. Retrieved 25 July 2017.
  11. "Blim intenta burlarse de Netflix y todo sale mal (VIDEO)" (in Spanish). 25 October 2016. Retrieved 25 July 2017.
  12. "Dos semanas probando Blim". eluniversal.com.mx (in Spanish). Retrieved 26 July 2017.
  13. "Blim, copia de Netflix, fracasará porque Televisa no entiende a los mileniales" (in Spanish). 22 February 2016. Retrieved 25 July 2017.
  14. Rangel, Alma. "Estreno de la serie 40 y 20 por Blim 1 de abril". tvyespectaculos.mx (in Spanish). Retrieved 8 May 2017.
  15. "40 y 20 estrena segunda temporada y prepara dos más". todotvnews.com (in Spanish). Retrieved 8 May 2017.
  16. ""Nosotros los guapos", serie de comedia que se transmite por Blim". terra.com.mx (in Spanish). Retrieved 8 May 2017.
  17. "Adriana Louvier desaparecerá misteriosamente en 'Sin Rastro de Ti'". Televisa.com (in Spanish). Retrieved 8 May 2017.
  18. "Ya hay fecha para inicio de serie de Blue Demon". MedioTiempo (in Spanish). Retrieved 8 May 2017.
  19. "Blim estrena 1a temporada de la serie original Super X". mnientretenimiento.com (in Spanish). Retrieved 8 May 2017.
  20. ""Sincronía" estrena 1 de marzo, en exclusiva por blim: Gustavo Loza. Con Flor Rubio". radioformula.com.mx (in Spanish). Retrieved 8 May 2017.
  21. Mendez, Nancy. "'Las 13 esposas de Wilson Fernández', un historia cómica de amor". excelsior.com.mx (in Spanish). Retrieved 8 May 2017.
  22. "Segunda temporada de "Las 13 esposas de Wilson Fernández", confirmada". 20minutos.com.mx (in Spanish). Retrieved 3 October 2017.
  23. "Lo que no te contaron del cuento, muy pronto lo sabrás... #ÉraseUnaVez llega en exclusiva a blim a partir del 2 de octubre". Twitter.com (in Spanish). Blim. Retrieved 3 October 2017.
  24. ""Había una vez" la descarada copia de "Once Upon A Time" que Televisa trajo a Blim". sandiegored.com (in Spanish). Retrieved 12 May 2017.
  25. "¡Ten cuidado con lo que crees! Todos los episodios de #Dogma en exclusiva". Twitter.com (in Spanish). Blim. Retrieved 2 November 2017.
  26. Woodside, Maxine. ""Dogma" de 13 capítulos y por Blim, adelanta Moisés Arizmendi". radioformula.com.mx (in Spanish). Retrieved 8 May 2017.
  27. "¡Ay Güey! estrena por blim el 24 de diciembre". televisa.com (in Spanish). Retrieved 4 January 2018.