Libby, Perszyk, Kathman Inc.

Last updated
LPK
IndustryBrand & Innovation Consultancy
Founded1983
Headquarters
Number of locations
Cincinnati
Key people
Sarah Tomes, Chief Executive Officer; Nathan Hendricks, Chief Creative Officer; Valerie Jacobs, Chief Marketing Officer; Brent McCoy, Chief Financial Officer; Jerry Kathman, Founder & Chairman of the Board.
ProductsBranding, Experience Design and Innovation
Website www.lpk.com

LPK (formerly known as Libby, Perszyk, Kathman Inc.) is a brand design and innovation agency headquartered in Cincinnati, Ohio. [1]

Contents

History

LPK’s origins trace back to 1919, when Cliff Schaten started an art studio called C.H. Schaten Studios upon his return to Cincinnati after World War One. [2] In 1959, seven of its employees purchased the company, renaming it Studio Art Associates. During the 1960s and 1970s, the company, which had been renamed Cato Johnson, opened offices in London, Brussels, Geneva, Paris, New York and Toronto. In 1975, Cato Johnson was acquired by advertising firm Young & Rubicam (Y&R), which continued to expand with locations in San Francisco, Hong Kong, São Paulo and Mexico City. [3] [4] In 1983, five Y&R employees—Mort Libby, Ray Perszyk, Jerry Kathman, Howard McIlvain and Jim Gabel—organized a leveraged buyout of the Cincinnati office and renamed the firm Libby, Perszyk, Kathman.[3] [5]

Leadership

From LPK’s founding in 1983 until 1997, the late Mort Libby served as Chief Executive Officer, followed by Jerry Kathman, who served as CEO from 1997 until 2016. [6] In 2015, Executive leadership included Chief Executive Officer Jerry Kathman,[6] Chief Creative Officer Nathan Hendricks, [7] Global Development Officer John Recker, Chief Organizational Officer Phil Best [8] and Chief Financial Officer Dennis Geiger. [9]

In July 2016, the company announced the appointment of LPK’s next generation of chief officers: Chief Executive Officer Sarah Tomes, Chief Financial Officer Brent McCoy and Chief Growth Officer (previously Chief Insight & Innovation Officer), Valerie Jacobs. They joined Chief Creative Officer, Nathan Hendricks. Jerry Kathman then served as Chairman of the Board at LPK. [10] [11]

In mid 2024, Sarah Tomes was the sole member of the board for LPK Holdings, while Sarah, Nathan Hendricks, Brent McCoy, Valerie Jacobs, and Maura Schilling were the members of the board of the LPK Brands entity.

Clients

Clients have included Bayer, [12] Coleman, [13] Expedia, US Bank, P&G, [14] Kellogg’s, [15] Mondelẽz, [16] SUNY and others.

Awards

Related Research Articles

<span class="mw-page-title-main">Valerie Plame</span> American writer, spy novelist and former CIA officer (born 1963)

Valerie Elise Plame is an American writer, spy, novelist, and former Central Intelligence Agency (CIA) officer. As the subject of the 2003 Plame affair, also known as the CIA leak scandal, Plame's identity as a CIA officer was leaked to and subsequently published by Robert Novak of The Washington Post. She described this period and the media firestorm that ensued as "mortifying, and I think I was in shock for a couple years".

Rip Curl is an Australian designer, manufacturer, and retailer of surfing sportswear and accompanying products, and a major athletic sponsor. Rip Curl has become one of the largest surfing companies in Australia, Europe, South America, North America and South Africa. Globally, Rip Curl is considered a successful member of the "Big Three", of the surf industry alongside Quiksilver and Billabong.

<span class="mw-page-title-main">PA Consulting Group</span> British professional services company

PA Consulting Group is a professional services firm that works with public, private and third-sector organisations. It was founded in 1943 by Ernest E. Butten, Tom H. Kirkham and Dr David Seymour, who used a new approach to people management to increase productivity in munitions factories during World War 2. PA grew to become the world’s largest management consultancy by headcount in 1970.

<span class="mw-page-title-main">Townsquare Media</span> American radio network and media company

Townsquare Media, Inc. is an American radio network and media company based in Purchase, New York. The company started in radio and expanded into digital media toward the end of the 2000s, starting with the acquisition of the MOG Music Network. As of June 2024, Townsquare was the third-largest AM–FM operator in the country, owning 349 radio stations in 74 markets.

John Samuel Hendricks is an American businessman and the founder and former chairman of Discovery, Inc., a broadcasting and film production company which owned the Discovery Channel, TLC, and Animal Planet networks, among other ventures. On March 20, 2014, after 32 years at the helm, he made public his intention to retire as chairman of Discovery Communications after the annual shareholders' meeting of May 16, 2014. He moved on to found CuriosityStream, an ad-free, on-demand streaming service.

Comscore, Inc. is an American-based global media measurement and analytics company providing marketing data and analytics to enterprises, advertising agencies, brand marketers, and publishers.

Kevin O'Connor is an American entrepreneur and co-founder of Graphiq, a research engine founded in Santa Barbara in 2009. Previously, O'Connor was a co-founder of DoubleClick, an internet advertisement-technology, and founder of O'Connor Ventures, a venture capital firm that invests in early stage companies, including COR, 9Star, Surfline, Travidia, Procore and CampusExplorer.

<span class="mw-page-title-main">Scott Bedbury</span> American advertising executive

Scott A. Bedbury is an American branding consultant. He is CEO of Brandstream, a branding firm, and co-founder and chairman of Upstream Research, an analytics startup. He was Nike's advertising director from 1987–1994, and Starbucks' chief marketing officer from 1995–1998.

Jerry Kathman is President and Chief Executive Officer of LPK, the largest independent brand design agency in the world with offices in North America, Europe and Asia. Kathman is recognized within the industry as a leading authority on the role of design in brand building. His global experience has provided Fortune 500 companies with insights into both the opportunities and pitfalls of taking a brand beyond national boundaries.

<span class="mw-page-title-main">WMH&I</span>

WMH&I is a brand innovation, design and strategy agency based in London.

Rag & Bone is an American fashion label helmed by Marcus Wainwright, originally from England. The brand is sold in more than 700 shops around the world, as well as in Rag & Bone retail stores. Wainwright, who cofounded the brand with Nathan Bogle in 2002, stepped down as chief brand officer in July 2023. The brand's design oversight is now shared between Jennie McCormick and Kyle Sweeney.

<span class="mw-page-title-main">Timothy Jacob Jensen</span> Danish industrial designer (born 1962)

Timothy Jacob Jensen is a Danish industrial designer. He was best known as CEO and Chief Designer of Jacob Jensen Design from 1990 to 2018. Jensen was also the founder of the Scandinavian brand JACOB JENSEN. He has created numerous well-known designs for timepieces, jewellery, communication equipment, houseware, furniture and kitchens. He has also been prominent within the automotive design, branding and value clarification fields.

<span class="mw-page-title-main">Daiya</span> Canadian producer of vegan cheese substitutes

Daiya Foods Inc. is a Canada-based dairy-alternative food company located in Burnaby, British Columbia. The company was established in 2008 by Andre Kroecher and Greg Blake. Daiya's original products are cheese analogues made from coconut oil and tapioca flour that are known for their cheese-like consistency and melting properties. They contain no animal products or soy, lactose, wheat, barley, gluten, or nuts.

<span class="mw-page-title-main">Usama Fayyad</span> American computer scientist

Usama M. Fayyad is an American-Jordanian data scientist and co-founder of KDD conferences and ACM SIGKDD association for Knowledge Discovery and Data Mining. He is a speaker on Business Analytics, Data Mining, Data Science, and Big Data. He recently left his role as the chief data officer at Barclays Bank.

Founded in 2007, the Pentawards is an annual packaging design competition and online hub for packaging designers. Participants include designers, freelancers, design agencies, communication & advertising agencies, brands, packaging manufacturers and students.

<span class="mw-page-title-main">Patisserie Valerie</span> Chain of cafes in the United Kingdom

Patisserie Valerie is a multi-channel cake business that operates in the United Kingdom. The business specialises in handmade birthday cakes, pastries and other fancy cakes which can either be ordered online for delivery throughout the UK, or enjoyed at one of the company's local patisseries. Patisserie Valerie's products are also supplied on a wholesale basis to retailers and food service operators.

Ann Willoughby is an American graphic designer and founder of Willoughby Design Group based in Kansas City, Missouri.

<span class="mw-page-title-main">Seal of Cincinnati</span>

The seal of Cincinnati is the official insignia of the city of Cincinnati, Ohio, in the United States. Adopted in 1819, the seal incorporates scales, a sword, and a caduceus. The seal is featured prominently in the flag of Cincinnati and the insignia of city agencies and institutions.

<span class="mw-page-title-main">Bob Feller Act of Valor Award</span> American award

The Bob Feller Act of Valor Award, created in 2013, is a set of awards originally presented annually to a member of the National Baseball Hall of Fame, a current Major League Baseball player, and a United States Navy Chief Petty Officer. In 2015, the Act of Valor Award Foundation added the Jerry Coleman Award to honor a United States Marine Corps Staff Noncommissioned Officer (SNCO), and two more Act of Valor awards for junior sailor peer-to-peer mentoring organizations. The baseball recipients are honored for their support of United States servicemen and women; the military awardees are honored for achievement that represents the character of Bob Feller. The Award is presented by the Bob Feller Act of Valor Award Foundation in conjunction with Major League Baseball, the National Baseball Hall of Fame and Museum, the Cleveland Guardians, and with the support of the United States Navy and Marine Corps.

The Mad Optimist is an American manufacturer of organic soaps and personal care products. The company allows customers to choose ingredients going into their products as well as the product's price.

References

  1. "Company overview of Libby Perszyk Kathman Holdings, Inc". Bloomberg Businessweek. Archived from the original on November 20, 2014. Retrieved October 23, 2014.
  2. Wetterich, Chris. "Kathman: independence makes difference for LPK". Cincinnati Business Courier. Retrieved October 23, 2014.
  3. "Our history". Design Board International. Archived from the original on October 31, 2014. Retrieved October 23, 2014.
  4. Dougherty, Philip (12 April 1982). "Advertising; new Y.&R. unit's key: packaging". New York Times. Retrieved 6 March 2015.
  5. Lambert, Lance. "LPK's Kathman sings the blues, gladly". Cincinnati.com. Retrieved October 23, 2014.
  6. "Valerie Jacobs, LPK's Chief Insight & Innovation Officer". Cincinnati People. Retrieved 2019-12-06.
  7. "Nathan Hendricks bio". UX magazine. Retrieved 23 October 2014.
  8. "Business update: career moves". Northwest Press. 11 March 2010. Retrieved 6 March 2015.
  9. "Valerie Jacobs, LPK's Chief Insight & Innovation Officer". Cincinnati People. Retrieved 2019-12-06.
  10. "Valerie Jacobs, LPK's Chief Insight & Innovation Officer". Cincinnati People. Retrieved 2019-12-06.
  11. https://www.bizjournals.com/cincinnati/news/2020/02/05/one-of-cincinnati-s-largest-branding-firms-adds-to.html.{{cite web}}: Missing or empty |title= (help)
  12. Dobush, Grace (3 February 2015). "A creative agency locked away their phones and computers for a day and actually got more productive". Quartz. Retrieved 6 March 2015.
  13. "Red Dot Award: product design: Coleman". Red Dot. Retrieved October 23, 2014.
  14. Pichler, Josh. "Branding the new Cincinnati". Cincinnati.com. Retrieved 6 March 2015.
  15. McCartney, Hannah. "Cincinnati's largest advertising/branding/marketing firms, 2014". Cincinnati Business Courier. Retrieved 6 March 2015.
  16. Mohan, Anne Marie. "Color consistency is key in gum rebranding". Packaging World. Retrieved 6 March 2015.
  17. "Transform Awards North America 2019". Transform Magazine. Retrieved 15 November 2019.
  18. "Transform Awards North America 2019". Transform Magazine. Retrieved 15 November 2019.
  19. "Transform Awards North America 2019". Transform Magazine. Retrieved 15 November 2019.
  20. "Global ACE Awards". Business Marketing Association. Retrieved 23 October 2014.
  21. "Pentawards 2011". Pentawards. Retrieved 23 October 2014.