Mesa Kincaid

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Mesa Kincaid (born Cheryl Holm; 23 September 1956 - 6 September 2009) was a talk radio host in the Minneapolis-St. Paul broadcast area.

Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often feature interviews with a number of different guests. Talk radio typically includes an element of listener participation, usually by broadcasting live conversations between the host and listeners who "call in" to the show. Listener contributions are usually screened by a show's producers in order to maximize audience interest and, in the case of commercial talk radio, to attract advertisers. Generally, the shows are organized into segments, each separated by a pause for advertisements; however, in public or non-commercial radio, music is sometimes played in place of commercials to separate the program segments. Variations of talk radio include conservative talk, hot talk, liberal talk and sports talk.

Contents

Personal

Kincaid was raised in Minneapolis and attended Minneapolis Edison High School, where classmates voted her the one with "Wild Wit". After high school, Mesa wore many hats behind the curtains of the old Cricket Theater in Northeast Minneapolis. During her time there, she also attended Brown College for radio, and from there she got her break and sprung into the Minneapolis market in a relatively short amount of time. She was so popular, several parents named their female children after her. Mesa had an exciting and wild ride during her years in radio, and with the birth of her daughter, she added more professional voice overs and consulting to her work in order to spend more time with her daughter. During that time in the late 1980s and early 1990s, Mesa also worked briefly as a marketing consultant for the Old West-themed park Mission Creek in northern Minnesota.

Minneapolis Largest city in Minnesota

Minneapolis is the county seat of Hennepin County and the larger of the Twin Cities, the 16th-largest metropolitan area in the United States. As of 2017, Minneapolis is the largest city in the state of Minnesota and 45th-largest in the United States, with an estimated population of 422,331. The Twin Cities metropolitan area consists of Minneapolis, its neighbor Saint Paul, and suburbs which altogether contain about 3.6 million people, and is the third-largest economic center in the Midwest.

She lived with her husband, Donald Hoeft, and their son in Pine City, Minnesota, until her death on September 6, 2009 from an apparent heart attack at the age of 52. [1] She had a daughter.

Pine City, Minnesota City in Minnesota, United States

Pine City is a city in Pine County, Minnesota, in east central Minnesota. Pine City is also the county seat of Pine County. A portion of the city is located on the Mille Lacs Indian Reservation. Founded as a railway town, it quickly became a logging community and the surrounding lakes made it a resort town. Today, it exists in part as a commuter town to jobs in the Minneapolis–Saint Paul metropolitan area.

Career

Kincaid worked in the 1970s and early 1980s at numerous stations including KQRS-FM, WCCO-FM (now KMNB) and KSTP-FM but is best remembered as "Cheetah" or "The Fox that Rocks" on U100, which later became KDWB-FM. [2]

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KMNB country music radio station in the Minneapolis–St. Paul metropolitan area

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Mesa also worked on the KQRS-FM morning show with Tom Barnard, which was called the "Cat and Kincaid" show. She was a pioneer in a male-dominated industry and is known for her sparkling on-air presence and, on a more personal level, her deep compassion and sacrifice for those she cared about.

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References

  1. David Brauer, "Mesa Kincaid, U100's 'Fox that Rocks,' passes away at 52", MinnPost.com, 10 September 2009,
  2. Tim Harlow, "'The Fox that Rocks,' Mesa Kincaid was a radio pioneer", The Star Tribune, 15 September 2009