Miguel Gaudêncio | |
|---|---|
 Portrait of Miguel Gaudencio | |
| Born | October 28, 1971 |
| Occupation(s) | Director, producer, writer, editor |
Miguel Gaudencio is a Portuguese film director and producer. He has been recruited by major international brands, such as McDonald's and Coca-Cola, to innovate their product commercials.
Miguel Gaudencio directed more than 200 music videos in Portugal before reaching the age of 30. His sharp, snappy directorial style earned him many awards: Try Again won the SOL TV Music Video award for the best music video of the year in 2000.
By 2001, advertising agencies were lining up to utilise Gaudencio's talent, and he began shooting [1] commercials for leading multi-national clients such as McDonald's, Coca-Cola and Mercedes. By 2003 Gaudencio was working across Europe. He has now directed commercials for agencies in countries including Poland, Germany, Russia, Croatia, Slovenia, Czech Republic, Bulgaria, Romania, Morocco and Tunisia.
In 2004 he directed his first short feature, The Hole, [2] a 30-minute film that was the standout work in a ten-part Christmas-story special aired on Portuguese television. He directed his second 30-minute feature, a taught psycho-sexual thriller, Same Room Same Time, [3] in 2006.
In 2008, Gaudencio directed his first full-length feature film, Second Life . [4] With an international all-star celebrity cast (Piotr Adamczyk, Liliana Santos, Claudia Vieira) the film had the biggest production budget in Portuguese cinema history, and an eight-week shoot on location in Portugal and Italy. The film received rave reviews [5] and was the most commercially successful Portuguese film in the first six months of 2009. [6]
In 2010, Gaudencio directed the first Polish feature documentary, "Desire for Beauty," which explored issues of beauty and self-perception through the journeys of individuals turning to plastic surgery. The documentary starred Agata Kulesza and gained worldwide release in 2014.
Down, But Not Out! and No Excuses both feature-length documentaries (shot simultaneously during the summer of 2014) are a personal approach to the world of feminine sport. Down, But Not Out! follows four amateur women boxers as they step into the ring for the first time and No Excuses captures imagery in a Crossfit atmosphere set to a diversified selection of commentators on gender equality.
In 2017, Gaudencio produced and directed "Tattoo Girls," a female-centric documentary showcasing the lives of ordinary women from different age groups and backgrounds, emphasizing their impact on society. This was followed by the sports documentary "Offside" (2019), which focused on a female Polish football team during their pre-season training, highlighting their commitment and camaraderie.
During 2020, Gaudencio completed two distinctive films: "All About Love," featuring ordinary people sharing stories about love and loss, and "Just Girls," following the journeys of three young Polish women from the LGBT community, defying intolerance while seeking inner happiness.
In 2023, Gaudencio released "Through Another Lens Vol. 1," an anthology of short films shot in breathtaking locations like Paris, Petra, Scotland, and Bali. He also unveiled "Marta & Jagna Vol. 1," an intimate portrait of the unbreakable bond between a mother and daughter in the world of gymnastics, part of a larger 10 year project.
| Year | Title | Role |
|---|---|---|
| 2009 | Second Life [7] | Director |
| 2013 | Desire for Beauty [8] | Director, producer |
| The Cape [9] | Director, editor | |
| 2015 | Down, But Not Out! [10] | Director, producer, editor |
| 2017 | Tattoo Girls [11] | Director, producer, editor |
| 2019 | Offside [12] | Director, producer, editor |
| 2020 | Just Girls [13] | Director, producer, editor |
| 2020 | All About Love [14] | Director, producer |
| 2023 | Through Another Lens Vol. I [15] | Director, producer, editor |
| 2023 | Marta & Jagna: Vol. I [16] | Director, producer, editor |
Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries worldwide, with consumers drinking more than 1.8 billion company beverage servings each day. Coca-Cola ranked No. 87 in the 2018 Fortune 500 list of the largest United States corporations by total revenue. Based on Interbrand's "best global brand" study of 2020, Coca-Cola was the world's sixth most valuable brand.
Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. In 2022, it was the second most valuable soft drink brand worldwide, behind Coca-Cola.
"I'd Like to Teach the World to Sing (In Perfect Harmony)" is a pop song that originated as "True Love and Apple Pie", by British hit songwriters Roger Cook and Roger Greenaway, and sung by Susan Shirley.
Tarsem Singh Dhandwar, known professionally as Tarsem, is an Indian director who has worked on films, music videos, and commercials. He directed The Cell (2000), The Fall, Immortals (2011), Mirror Mirror (2012), and Self/less (2015).
Márta Mészáros is a Hungarian screenwriter and film director. The daughter of László Mészáros, a sculptor, Mészáros began her career working in documentary film, having made 25 documentary shorts over the span of ten years. Her full-length directorial debut, Eltavozott nap/The Girl (1968), was the first Hungarian film to have been directed by a woman, and won the Special Prize of the Jury at the Valladolid International Film Festival.
Lauren Greenfield is an American artist, documentary photographer, and documentary filmmaker. She has published four photographic monographs, directed four documentary features, produced four traveling exhibitions, and published in magazines throughout the world.
Tarek Alarian is an Egyptian film director. He is also credited as Tarek El'eryan and Tarek Eryan.
Dr Pepper is a carbonated soft drink. It was created in the 1880s by pharmacist Charles Alderton in Waco, Texas, and first served around 1885. Dr Pepper was first nationally marketed in the United States in 1904. It is now also sold in Europe, Asia, North and South America. In Australia, New Zealand and South Africa, Dr Pepper is sold as an imported good. Variants include Diet Dr Pepper and, beginning in the 2000s, a line of additional flavors.
"Country Sunshine" is a song co-written and recorded by American country music artist Dottie West, remembered both as one of West's biggest chart hits, and also as the jingle from a classic Coca-Cola television ad: co-written by West with Billy Davis and Dianne Whiles, "Country Sunshine" was released September 1973 as the first single from West's Country Sunshine album.
Henry-Alex Rubin is an Academy Award-nominated American filmmaker and Emmy Award-winning commercial director.
Perú Cola is a Peruvian range of soft drinks. Perú Cola is a brand of the Embotelladora Don Jorge S.A.C. company, a former bottler of Coca-Cola and later Inca Kola products. Perú Cola was introduced in Peru in 2002 after the take-over of Inca Kola by the Coca-Cola Company. Perú Cola is sold in glass bottles of 500 ml and PET bottles of 500 ml, 1.5 liter, 2.2 liter and 3.3 liter.
Isaac Kola is a Peruvian soft drink. It is brand of the Embotelladora Don Jorge S.A.C. company, a former bottler of Coca-Cola and later Inca Kola products.
Open Happiness was a global marketing campaign for The Coca-Cola Company that was rolled out worldwide in the first half of 2009, following the company's "Coke Side of Life" advertising campaign. It was developed by the Wieden + Kennedy creative agency.
Noble is a production studio based in Los Angeles, California. The studio focuses primarily on producing television advertisements, mainly animated ones. It also produces music videos, short films and web content. Noble offers a wide range of services, including live action and integration, character design, film title design, 2D and 3D animation, digital compositing, digital/traditional ink & paint. The studio was co-founded by Mark Medernach and Paul Dektor.
Global Mechanic Media is an interdisciplinary creative studio headquartered in Vancouver, British Columbia, Canada. It is known for creating various digital and traditional media, feature and short films, television series, commercials, games, installations, interactive experiences, titles, and original photography using many different techniques. Global Mechanic was founded in 2000 by Creative Director, Bruce Alcock and is currently owned with his wife, CEO Tina Ouellette. Specialties include animation, branding and design.
"Feel So Close" is a song by Scottish DJ Calvin Harris, released as the second single from his third studio album, 18 Months (2012). In order to have lyrics and be standalone, Harris had to return to singing on this song, after previously stating he had stopped singing in concerts. The song debuted at number two on the UK Singles Chart, becoming Harris's sixth solo top ten single. It also marked his second single to chart on the Billboard Hot 100 in the United States—his first being Rihanna's "We Found Love", on which he is featured. The song had sold over 2.17 million copies in the US by the end of 2012.
Second Life is a 2009 Portuguese movie directed by Miguel Gaudêncio and produced by Alexandre Valente. It stars Piotr Adamczyk, Lúcia Moniz, Pedro Lima, Paulo Pires and Sandra Cóias. It was the second highest-grossing Portuguese film in 2009.
"Taste the Feeling" is a song by Swedish DJ Avicii and Australian singer Conrad Sewell. The song was released as a digital download in March 2016, in promotion of Coca-Cola's "Taste the Feeling" campaign, and Coke's UEFA Euro 2016 and 2016 Summer Olympics campaigns.
Ashley Avis is an American screenwriter, director, editor, and producer. Her credits include the feature films Deserted (2016), Adolescence (2018), and Black Beauty (2020) starring Kate Winslet and Mackenzie Foy.
Stolen Life, also known as Life and Death Plunder, is a 2005 Chinese drama film directed by Li Shaohong, and starring Zhou Xun and Wu Jun. It was released on April 23, 2005. The only thing that Li Shaohong's shattering that film has in common with Baober in Love is that both star Zhou Xun. The film had won the Best Narrative Feature at the 2005 Tribeca Film Festival, it is an official selection of the prestigious, award-winning Global Lens Collection, presented by the Global Film Initiative.