Atlanta is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, although a portion of the city extends into neighboring DeKalb County. With a population of 498,715 living within the city limits, it is the eighth most populous city in the Southeast and 38th most populous city in the United States according to the 2020 U.S. census. It is the core of the much larger Atlanta metropolitan area, which is home to more than 6.1 million people, making it the eighth-largest metropolitan area in the United States. Situated among the foothills of the Appalachian Mountains at an elevation of just over 1,000 feet (300 m) above sea level, it features unique topography that includes rolling hills, lush greenery, and the most dense urban tree coverage of any major city in the United States.
Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries worldwide, with consumers drinking more than 1.8 billion company beverage servings each day. Coca-Cola ranked No. 87 in the 2018 Fortune 500 list of the largest United States corporations by total revenue. Based on Interbrand's "best global brand" study of 2020, Coca-Cola was the world's sixth most valuable brand.
The cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi. Beginning in the late 1970s and into the 1980s, the competition escalated until it became known as the cola wars.
The Coca-Cola Company is an American multinational corporation founded in 1892, best known as the producer of Coca-Cola. The drink industry company also manufactures, sells, and markets other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. The company's stock is listed on the NYSE and is part of the DJIA and the S&P 500 and S&P 100 indexes.
Spanx, Inc. is an American underwear maker focusing on shaping briefs and leggings, founded in Atlanta, Georgia. The company manufactures mainly pantyhose and other underwear for women and, since 2010, produces male underwear as well. Spanx specializes in foundation garments intended to make people appear thinner or more shapely.
The World of Coca-Cola is a museum located in Atlanta, Georgia, United States, showcasing the history of The Coca-Cola Company. The 20-acre (81,000 m2) complex opened to the public on May 24, 2007, relocating from and replacing the original exhibit, which was founded in 1990 in Underground Atlanta. There are various similar World of Coca-Cola stores in locations such as Las Vegas and Disney Springs.
Scientific Atlanta, Inc. was a Georgia, United States-based manufacturer of cable television, telecommunications, and broadband equipment. Scientific Atlanta was founded in 1951 by a group of engineers from the Georgia Institute of Technology, and was purchased by Cisco Systems in 2005 for $6.9 billion after Cisco received antitrust clearance for the purchase. The Cisco acquisition of Scientific Atlanta was ranked in the top 10 of largest technology acquisitions in history and was Cisco's largest acquisition to date. Prior to the purchase, Scientific Atlanta had been a Fortune 500 company and was one of the top 25 largest corporations in Georgia.
Newell Brands is an American manufacturer, marketer and distributor of consumer and commercial products. The company's brands and products include Rubbermaid storage and trash containers; home organization and reusable container products; Contigo and Bubba water bottles; Coleman outdoor products; writing instruments glue ; children's products ; cookware and small appliances and fragrance products.
Rubbermaid is an American manufacturer and distributor of household items. It is a subsidiary of Newell Brands. It is best known for producing food storage containers and trash cans. Additionally, it produces sheds, step stools, closets and shelving, laundry baskets, bins, air fresheners and other household items.
Prince Global Sports, LLC is an American sporting goods manufacturing company based in Atlanta, Georgia. Founded in 1970, Prince's range of products includes rackets, footwear, apparel, tennis balls, pickleball paddles, stringing machines, hats and bags.
Colonial Stores was a chain grocery stores once found throughout much of the South. Most were transformed to Big Star Markets in the 1970s and later most became Harris Teeter or A&P.
The Simmons Bedding Company is an American major manufacturer of mattresses and related bedding products, based in Atlanta, Georgia. The company was founded in 1870, and is one of the oldest companies of its kind in the United States. Simmons' flagship brand is Beautyrest. In addition to operating 18 manufacturing facilities in the United States and Puerto Rico, the company licenses its products internationally. According to a Simmons press release, net sales for 2005 were $855 million, and its revenue was $1.13 billion in 2007 and $1.228 billion in 2013. As of 2011, Simmons ranked in third place among U.S. mattress manufacturers, with a 15.7 percent market share. In 2012, Simmons and its sister company Serta International were acquired by American private equity company Advent International. As of 2022, Simmons is a subsidiary of the American company Serta Simmons Bedding, LLC of Doraville, Georgia. On January 23, 2023, Serta Simmons Bedding filed for Chapter 11 bankruptcy.
Genuine Parts Company (GPC) is an American service organization engaged in the distribution of automotive replacement parts, industrial replacement parts, office products and electrical/electronic materials. GPC serves numerous customers from more than 2,600 operations around the world, and has approximately 48,000 employees. It owns the NAPA Auto Parts brand.
Scentura also known as Scentura Creations is a perfume company based in the city of Chamblee, Georgia, within the Atlanta metropolitan area. It is a multilevel selling company which manufactures inexpensive imitations of designer fragrances. Independent salespeople are sent out, often in pairs, to sell perfume door-to-door, in parking lots, malls, or in other retail stores.
Carter's, Inc. is a major American designer and marketer of children's apparel. It was founded in 1865 by William Carter.
The Home Depot, Inc., often simply referred to as Home Depot, is an American multinational home improvement retail corporation that sells tools, construction products, appliances, and services, including fuel and transportation rentals. Home Depot is the largest home improvement retailer in the United States. In 2021, the company had 490,600 employees and more than $151 billion in revenue. The company is headquartered in incorporated Cobb County, Georgia, with an Atlanta mailing address.
The Weather Company is a weather forecasting and information technology company that owns and operates weather.com, and Weather Underground. The Weather Company has been a subsidiary of the Watson & Cloud Platform business unit of IBM since 2016.
Ten Peachtree Place is a high-rise class A office building in midtown Atlanta, Georgia. The building was designed by Michael Graves and completed in 1989. It currently serves as the headquarters for Southern Company Gas. The building is notable for its 30-foot-high arch and red granite exterior that contrasts with the building's dark windows.
The B. Mifflin Hood Brick Company Building is a historic building in Atlanta, Georgia. Located in the Virginia–Highland neighborhood, the building was built in 1909 and was added to the National Register of Historic Places in 2018.
Workers for the Scripto company in Atlanta, Georgia, United States, held a labor strike from November 27, 1964, to January 9, 1965. It ended when the company and union agreed to a three-year contract that included wage increases and improved employee benefits. The strike was an important event in the history of the civil rights movement, as both civil rights leaders and organized labor activists worked together to support the strike.
