 | |
| Company type | Private |
|---|---|
| Industry | Fashion |
| Founded | 2021 |
| Founder | John Varvatos |
| Defunct | 2023 |
| Headquarters | |
| Website | otdnyc.com |
OTD (abbr. "on this day") was an American brand founded by designer John Varvatos after he exited his namesake brand in 2020. [1] OTD had the flagship store located in the heart of New York City's SoHo neighborhood, while founding a second home in Los Angeles on West Hollywood's iconic Sunset Strip. [2] OTD planned to be more tied to pop culture, wanted to offer elevated and reimagined silhouettes for men and women and to be more relaxed lifestyle brand. [3] [4] OTD shuttered in 2023. [5]