The Edge with Jake Sasseville

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The Edge with Jake Sassevilleis an American late-night television talk show created and hosted by Jake Sasseville. The series combined celebrity interviews, unscripted comedy, and behind-the-scenes footage. The program was produced by Sasseville's production company, Foot in Mouth, Inc., and was based in New York, New York. It began on Public-access television in Auburn, Maine in 2001, aired briefly on Fox affiliates in Maine in 2004, [1] and its first 13-episode national season began airing on at least 37 ABC affiliates on February 14, 2008. [2] The show stopped airing in 2010 and Sasseville now hosts Late Night Republic . When it ran, in most markets, the program aired at 1:05 a.m. on Friday mornings following Jimmy Kimmel Live! [3] The program has followed an unusual path of obtaining nationwide exposure by purchasing blocks of airtime in local markets and selling advertising itself. Initial nationwide sponsors included the Ford Motor Company, Overstock.com, and Red Bull. [4]

Jake Sasseville American media entrepreneur

Jake Sasseville is an American television personality who has hosted and produced a variety of television talk shows, such as The Edge with Jake Sasseville and Late Night Republic with Jake Sasseville, on various ABC, The CW, and FOX television affiliates from 2008 to 2011. In addition, Sasseville is the author of Slightly Famous, an autobiography that describes his rise to "slight" fame. Since 2014, he has hosted The Jake Sasseville Show, a podcast having an audience of one million listeners and called "the intersection of Culture and Consciousness" by the Huffington Post.

Public-access television is traditionally a form of non-commercial mass media where the general public can create content television programming which is narrowcast through cable TV specialty channels. Public-access television was created in the United States between 1969 and 1971 by the Federal Communications Commission (FCC), under Chairman Dean Burch, based on pioneering work and advocacy of George Stoney, Red Burns, and Sidney Dean.

Auburn, Maine City in Maine, United States

Auburn is a city in and the county seat of Androscoggin County, Maine, United States. The population was 23,055 at the 2010 census. Auburn and Lewiston are known locally as the Twin Cities or Lewiston–Auburn (L–A).

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Marketing

In an attempt to convince ABC affiliates to adopt the program, Sasseville began a campaign titled "Jake After Jimmy" during the 2007 Crocs Next Step Campus Tour featuring the band Guster. Sasseville emceed the tour and encouraged crowd members to send messages to ABC affiliate managers by logging onto his Web site, JakeAfterJimmy.com. Author Brandon Mendelson is quoted in the press as being a co-creator and in charge of the online efforts behind the Jake After Jimmy campaign. [5]

Guster alternative rock band from Boston, Massachusetts, USA

Guster is an American alternative rock band from Boston, Massachusetts. Founding members Adam Gardner, Ryan Miller, and Brian Rosenworcel began practice sessions while attending Tufts University in Medford, Massachusetts, and formed the band in 1991. The members met during the freshmen Wilderness Orientation program in August of that year, playing publicly together as a trio two months later at the Midnight Cafe coffee house set in the common area of the Lewis Hall dormitory. While attending Tufts, the band lived at 139 College Avenue in Somerville, Massachusetts.

Notes

  1. ↑ Three TV shows ready to roll, so it's time for a bit of college Archived 2006-05-05 at the Wayback Machine .
  2. ↑ WMTW won’t air Mainer’s national talk show - News - The Phoenix
  3. ↑ on the air, January 17 : TV : The Rocky Mountain News
  4. ↑ Advertising Age
  5. ↑ Sorry, But A Lot Of Social Media `Wisdom' Is Pure Bullshit
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