Trust Us, We're Experts: How Industry Manipulates Science and Gambles with Your Future is a book written by Sheldon Rampton and John Stauber. [1] [2] [3] [4] [5] It is published by Jeremy P. Tarcher Inc. of the Penguin Group. The book focuses on the role experts hired by public relations firms play in quieting public fear with inaccurate or incomplete information when dangerous toxins from industrial processes are released into the environment. [6] [7]
An April 2001, Village Voice's review of the book says the book is "exhaustively detailed", "calmly convincing", and "light on rhetoric", warning readers that the book may induce "paranoid fatalism" about corporate manipulations. [8] [9] Bill Moyers of PBS said "If you want to know how the world wags, and who's wagging it, here's your answer. Read, get mad, roll up your sleeves, and fight back. Rampton and Stauber have issued a wake-up call we can't ignore."
Junk science is spurious or fraudulent scientific data, research, or analysis. The concept is often invoked in political and legal contexts where facts and scientific results have a great amount of weight in making a determination. It usually conveys a pejorative connotation that the research has been untowardly driven by political, ideological, financial, or otherwise unscientific motives.
John Stauber is an American progressive writer. Stauber has co-authored five books about government propaganda, private interests and the public relations industry. His work includes one book about how industry manipulates science, one about the history and current scope of the public relations industry, and one about mad cow disease, which predicted the surfacing of the disease within the United States.
Sheldon Rampton is an American editor and author. He was editor of PR Watch, and is the author of several books that criticize the public relations industry and what he sees as other forms of corporate and government propaganda.
In public relations and politics, spin is a form of propaganda, achieved through knowingly providing a biased interpretation of an event or campaigning to influence public opinion about some organization or public figure. While traditional public relations and advertising may manage their presentation of facts, "spin" often implies the use of disingenuous, deceptive, and manipulative tactics.
The Rendon Group is a public relations firm headed by John Rendon.
Edward Louis Bernays was an American pioneer in the field of public relations and propaganda, and referred to in his obituary as "the father of public relations". His best-known campaigns include a 1929 effort to promote female smoking by branding cigarettes as feminist "Torches of Freedom", and his work for the United Fruit Company in the 1950s, connected with the CIA-orchestrated overthrow of the democratically elected Guatemalan government in 1954. He worked for dozens of major American corporations, including Procter & Gamble and General Electric, and for government agencies, politicians, and nonprofit organizations. His uncle was psychoanalyst Sigmund Freud.
The Leipzig Declaration on Global Climate Change is a statement made in 1995, seeking to refute the fact that there is a scientific consensus on the global warming issue. It was issued in an updated form in 1997 and revised again in 2005, claiming to have been signed by 80 scientists and 25 television news meteorologists while the posting of 33 additional signatories was pending verification that those 33 additional scientists still agreed with the statement. All versions of the declaration, which asserts that there is no scientific consensus about the importance of global warming and opposes the recommendations of the Kyoto Protocol, were penned by Fred Singer's Science and Environmental Policy Project (SEPP).
Corporate propaganda refers to corporations or government entities that spread specific ideology in order to shape public opinion or perceptions and promote its own interests. The more well known term, propaganda, refers to the spreading of information or ideas by someone who has an interest in changing another persons thoughts or actions. Two important early developers in this field were Harold Lasswell and Edward Bernays. Some scholars refer to propaganda terms such as public relations, marketing, and advertising as Organized Persuasive Communication (OPC). Corporations must learn how to use OPC in order to successfully target and control audiences.
Media manipulation refers to orchestrated campaigns in which actors exploit the distinctive features of broadcasting mass communications or digital media platforms to mislead, misinform, or create a narrative that advance their interests and agendas.
The Information Council for the Environment (ICE) was an American climate change denial organization created by the National Coal Association, the Western Fuels Association, and Edison Electrical Institute.
Citizens for a Free Kuwait (CFK) was an astroturf operation established by the Kuwaiti government to persuade the American public to look favourably at US military action in the Persian Gulf. Its principal payment was to public relations firm Hill & Knowlton, who was associated with the false testimony to the US Congress given by Nayirah al-Ṣabaḥ.
The NCTE George Orwell Award for Distinguished Contribution to Honesty and Clarity in Public Language is an award given since 1975 by the Public Language Award Committee of the National Council of Teachers of English. It is awarded annually to "writers who have made outstanding contributions to the critical analysis of public discourse."
Propaganda, a book written by Edward Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Bernays wrote the book in response to the success of some of his earlier works such as Crystallizing Public Opinion (1923) and A Public Relations Counsel (1927). Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, effect social change, and lobby for gender and racial equality. Walter Lippmann was Bernays's unacknowledged American mentor and his work The Phantom Public greatly influenced the ideas expressed in Propaganda a year later. The work propelled Bernays into media historians' view of him as the "father of public relations."
The Social Issues Research Centre (SIRC) is a non-profit think tank working on social and lifestyle issues. It is based in Oxford, but is not part of, and has no relationship to, Oxford University.
Dennis Teel Avery was the director of the Center for Global Food Issues at the Hudson Institute, where he edited Global Food Quarterly.
Most textbooks date the establishment of the "Publicity Bureau" in 1900 as the start of the modern public relations (PR) profession. Of course, there were many early forms of public influence and communications management in history. Basil Clarke is considered the founder of the PR profession in Britain with his establishment of Editorial Services in 1924. Academic Noel Turnball points out that systematic PR was employed in Britain first by religious evangelicals and Victorian reformers, especially opponents of slavery. In each case the early promoters focused on their particular movement and were not for hire more generally.
Robert Mullen Company was a public relations company in Washington DC. The firm was founded in 1952 by Robert R. Mullen, who was a campaign press secretary for Dwight D. Eisenhower and information director for the Marshall Plan. A Watergate committee report revealed that the Robert Mullen Company had in at least two instances been a front for CIA operations abroad, in addition for former CIA intelligence case officer and head of the White House plumbers E. Howard Hunt.
The following is a list of public relations, propaganda, and marketing campaigns orchestrated by Edward Bernays.
The Death of Expertise: The Campaign Against Established Knowledge and Why it Matters is a 2017 nonfiction book by Tom Nichols. It is an expansion of a 2014 article published in The Federalist.
Animal Farm Foundation (AFF) is a pit bull and anti-BSL animal advocacy group set up by heiress Jane Berkey as a 501(c)(3) charity. It started as a horse rescue in 1985, then shifted focus to pit bull dogs when the founder adopted a pit bull and "discovered that 'pit bull' dog owners were not welcome in a lot of communities and spaces."