U Don't Know Me (Like U Used To)

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"U Don't Know Me (Like U Used To)"
Brandy Norwood - U Don't Know Me (Like U Used To).jpg
Single by Brandy
from the album Never Say Never
ReleasedSeptember 14, 1999 (1999-09-14) [1]
Recorded1998 July 12, 1999 [2]
Genre Electrohop [3]
Length4:29
Label Atlantic
Songwriter(s)
Producer(s) Rodney Jerkins
Brandy singles chronology
"Almost Doesn't Count"
(1999)
"U Don't Know Me (Like U Used To)"
(1999)
"(Everything I Do) I Do It for You"
(1999)

"U Don't Know Me (Like U Used To)" is a song by American recording artist Brandy Norwood. It was written by Isaac Phillips, Paris Davis, Sean Bryant, Rodney "Darkchild" Jerkins, and Norwood for her second studio album Never Say Never (1998). Production was handled by Jerkins, with additional production from Norwood.

Contents

The song was released as the album's fifth US single and sixth overall single from Never Say Never in September 1999. The track peaked at number 79 on the US Billboard Hot 100 and number 25 on the Hot R&B/Hip-Hop Songs, also reaching the top 20 of the UK Dance and UK R&B charts. A remix version of the track featuring female rappers Shaunta and Da Brat was accompanied by a remix EP entitled U Don't Know Me... Like U Used to – The Remix EP and a second music video, directed by Martin Weisz, featuring alternative visuals.

Critical reception

Billboard editor Chuck Taylor called "U Don't Know Me (Like U Used To)" a "summery, you-can-sing-along-with-the-hook record." He compared the favorably to Norwood's debut single "I Wanna Be Down," citing it "hypnotic," and found that her "rougher-than-usual vocals styles at times even sound like Mary J. Blige." [4] Da’Shan Smith from Revolt declared the song one of Never Say Never's "outstanding cuts" and found that it recalls "the '94 days of Brandy, but elevated it for the '98 present and subsequent future." [5] [6]

Music video

A music video for "U Don't Know Me (Like U Used To)" was filmed by German director Martin Weisz. A Matrix -themed clip, it begins with people walking in front of a building and later on a sidewalk. They pause periodically and speed up as Norwood sings. [7] Weisz also directed a video for the remix version of the song, featuring Norwood, Shaunta, and Da Brat singing as people walk by on a pedestrian walk. [8]

Track listings

US CD single
No.TitleLength
1."U Don't Know Me (Like U Used To)" (remix radio edit)4:03
2."U Don't Know Me (Like U Used To)" (album version)4:29
3."U Don't Know Me (Like U Used To)" (remix instrumental)4:05
International CD single
No.TitleLength
1."Never Say Never" (Jazz Animal Remix)4:25
2."U Don't Know Me (Like U Used To)" (remix)3:59
3."U Don't Know Me (Like U Used To)" (album version)4:27
4."Never Say Never" (album version)5:09

Credits and personnel

Credits lifted from the album's liner notes. [9]

Charts

Chart (1999)Peak
position
UK Singles (OCC) [10] 180
UK Dance (OCC) [11] 13
UK Hip Hop/R&B (OCC) [12] 19
US Billboard Hot 100 [13] 79
US Hot R&B/Hip-Hop Songs ( Billboard ) [14] 25

Release history

RegionDateFormatLabelRef.
United StatesSeptember 14, 1999 Atlantic
United KingdomNovember 8, 1999
  • CD
  • cassette
[16]

Related Research Articles

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"Long Distance" is a song by American recording artist Brandy Norwood. It was written by Bruno Mars, Philip Lawrence, Jeff Bhasker, and Rodney "Darkchild" Jerkins, and was co-produced by Jerkins and Mars for her fifth studio album Human (2008) based on a demo by Mars. It appears as the seventh track on the album on which it is interluded by a telephone conversation between two lovers. The lyrics of the piano–led power ballad describe the protagonist's emotional state towards an ongoing long-distance relationship, which leaves her in depression.

<i>Never Say Never</i> (Brandy album) 1998 studio album by Brandy

Never Say Never is the second studio album by American singer Brandy. It was released on June 9, 1998, by Atlantic Records. Atlantic consulted David Foster, as well as producer Rodney "Darkchild" Jerkins and his team to work with Norwood on the record; Jerkins went on to craft the majority of the album and would evolve as Norwood's mentor and head producer on her succeeding projects.

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