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An opinion poll, often simply referred to as a survey or a poll is a human research survey of public opinion from a particular sample. Opinion polls are usually designed to represent the opinions of a population by conducting a series of questions and then extrapolating generalities in ratio or within confidence intervals. A person who conducts polls is referred to as a pollster.
A push poll is an interactive marketing technique, most commonly employed during political campaigning, in which an individual or organization attempts to manipulate or alter prospective voters' views under the guise of conducting an opinion poll. Large numbers of voters are contacted with little effort made to collect and analyze voters' response data. Instead, the push poll is a form of telemarketing-based propaganda and rumor mongering, masquerading as an opinion poll. Push polls may rely on innuendo, or information gleaned from opposition research on the political opponent of the interests behind the poll.
John J. Zogby is an American public opinion pollster, author, and public speaker. He is founder of the Zogby International poll, and he serves as a senior partner at John Zogby Strategies, a full-service marketing and political consulting firm, which was created in 2016 with his sons, Benjamin and Jeremy. Zogby has written weekly articles for Forbes, and he has contributed to a weekly ongoing presidential report card since the beginning of the Obama administration.
Scott William Rasmussen is an American public opinion pollster and political analyst. He previously produced the ScottRasmussen.com Daily Tracking Poll, a gauge of American voters' political sentiment. He is editor-at-large for Ballotpedia, where he writes the Number of the Day Feature, and is a host for the podcast entitled "Just the Polls," a podcast series from Just the News.
The Harris Poll is an American market research and analytics company that has been tracking the sentiment, behaviors and motivations of American adults since 1963. In addition to the traditional consulting offered, Harris has developed software data platforms that allow brands to track health and campaign success. The firm works with clients in three primary areas: brand strategy and tracking, corporate reputation, and research for public release.
Frank Ian Luntz is an American political and communications consultant and pollster, best known for developing talking points and other messaging for Republican causes. His work has included assistance with messaging for Newt Gingrich's Contract with America, and public relations support for pro-Israel policies in the Israeli–Palestinian conflict. He advocated use of vocabulary crafted to produce a desired effect; including use of the term death tax instead of estate tax, and climate change instead of global warming.
Louis Harris was an American opinion polling entrepreneur, journalist, and author. He ran one of the best-known polling organizations of his time, Louis Harris and Associates, which conducted The Harris Poll. He followed Elmo Roper and George Gallup in using and improving the art and the techniques of opinion polling.
Rasmussen Reports is an American polling company founded in 2003. The company engages in political commentary and the collection, publication, and distribution of public opinion polling information. Rasmussen Reports conducts nightly tracking, at national and state levels, of elections, politics, current events, consumer confidence, business topics, and the United States president's job approval ratings. Surveys by the company are conducted using a combination of automated public opinion polling involving pre-recorded telephone inquiries and an online survey. The company generates revenue by selling advertising and subscriptions to its polling survey data.
The Bradley effect is a theory concerning observed discrepancies between voter opinion polls and election outcomes in some United States government elections where a white candidate and a non-white candidate run against each other. The theory proposes that some white voters who intend to vote for the white candidate would nonetheless tell pollsters that they are undecided or likely to vote for the non-white candidate. It was named after Los Angeles mayor Tom Bradley, an African-American who lost the 1982 California gubernatorial election to California attorney general George Deukmejian, a white person, despite Bradley being ahead in voter polls going into the elections.
Mark J. Penn is an American businessman, pollster, political strategist, and author.
The Marist Poll, founded in 1978, is a national public opinion poll operated by the Marist Institute for Public Opinion (MIPO) on the campus of Marist College in Poughkeepsie, New York. The poll was one of the first college-based public opinion polls in the United States. MIPO regularly measures public opinion, both in New York State and across the country. In 2020, polls were conducted in Arizona, Florida, New Hampshire, New York, North Carolina, South Carolina, and Texas. The Marist Poll is highly respected, with an 'A' rating from ABC News' FiveThirtyEight, and is often cited by journalists and pundits around the world.
Neil Newhouse is a co-founder of Public Opinion Strategies, a political survey and polling firm, and was the lead pollster for the unsuccessful presidential campaigns of both John McCain and Mitt Romney against Barack Obama.
This is a list of nationwide public opinion polls that were conducted relating to the Republican primaries for the 2016 United States presidential election. The persons named in the polls were either declared candidates, former candidates, or received media speculation about their possible candidacy. On May 4, 2016, Donald Trump became the sole contender and presumptive nominee.
This is a list of nationwide public opinion polls that have been conducted relating to the Democratic primaries for the 2016 United States presidential election. The persons named in the polls are declared candidates, are former candidates, or have received media speculation about their possible candidacy.
This page lists nationwide public opinion polls that have been conducted relating to the 2016 United States presidential election. The two major party candidates were chosen at the Democratic National Convention and Republican National Convention in July 2016.
The referendum on EU membership took place on 23 June 2016. Opinion polling for the United Kingdom European Union membership referendum was ongoing in the months between the announcement of a referendum and the referendum polling day. Polls on the general principle of the UK's membership of the European Union were carried out for a number of years prior to the referendum. Opinion polls of voters in general tended to show roughly equal proportions in favour of remaining and leaving. Polls of business leaders, scientists, and lawyers showed majorities in favour of remaining. Among non-British citizens in other EU member states, polling suggested that a majority were in favour of the UK remaining in the EU in principle, but that a similarly sized majority believed that if the UK were only able to remain in the EU on renegotiated terms then it should leave.
This page lists nationwide public opinion polling among demographics that have been conducted relating to the 2016 United States presidential election between prospective Democratic and Republican candidates. The two major party candidates were chosen at the Democratic National Convention and Republican National Convention in July 2016. The general election occurred on Tuesday, November 8, 2016.
This article is a collection of statewide polls for the 2016 United States presidential election. The polls listed here, by state are from January 1 to August 31, 2016 and provide early data on opinion polling between a possible Republican candidate against a possible Democratic candidate
This is a list of opinion polls taken on the Presidency of Donald Trump in 2018.
References
- ↑ "Public Opinion Strategies » Partners and VPs". Pos.org. 2013-08-13. Archived from the original on 2014-06-17. Retrieved 2014-06-29.
- ↑ "Poll: Obama's rating at all-time high - politics - White House | NBC News". NBC News. 2009-03-03. Retrieved 2014-06-29.
- 1 2 "About Us: Bill McInturff". March 3, 2009. Archived from the original on 3 March 2009.
- ↑ "Poll Measures Americans Trust Public Opinion | Video | C-SPAN.org". C-spanvideo.org. Retrieved 2014-06-29.
