Century 21 Real Estate LLC is an American real estate agentfranchise company founded in 1971. The system consists of approximately 14,000 independently owned and operated franchised broker offices in 86 countries and territories worldwide with over 147,000 sales professionals.[2] Century 21 Real Estate is headquartered in Madison, New Jersey.[3]
Here Bartlett reveals how they decided on the name:
We were brainstorming at lunch one day - my former VP and I - and I said the name had to sound like it had been around for a long time. [...] My former VP suggested 20th Century Realty. I thought it would be impossible to get the name registered. He said 21st Realty, but I didn't like that. He then said, "How about Century 21?" I liked it, though it sounded futuristic. [...] I called Marsh and told him, but he thought it was too futuristic. He wanted Green Valley. Well, we finally agreed on Century 21, and we incorporated the company.
Logo from 1991 to 2018A Century 21 Real Estate office in Gillette, Wyoming
Century 21 was acquired by Trans World Corporation in 1979, when Trans World Corporation decided to focus on hospitality and housing. In 1985, MetLife acquired Century 21 from Trans World Corporation.[6][7] When MetLife decided to leave the housing business, Century 21 was sold to Hospitality Franchise Systems (later Cendant) in 1995.[8] When Cendant split in 2006, Century 21 became part of Realogy, now Anywhere Real Estate.
Century 21 Today in the World. Century 21 stands as a leading name in the real estate industry, with a remarkable global network of 14,250 independently owned and operated franchise brokers spanning 86 countries. This extensive network ensures that no matter where you are, you can rely on Century 21 for exceptional real estate services.
Trusted Expertise Worldwide Century 21 has built a legacy of trust and expertise over the decades. Each franchise broker is a local expert with deep knowledge of their specific market, backed by the global strength and resources of the Century 21 brand. Whether you’re buying, selling, or renting, Century 21 is your reliable partner in real estate.
Global Reach with a Local Touch The vast reach of Century 21’s network means you have access to a wide variety of properties and market insights across the globe. From vibrant urban areas to peaceful rural communities, our brokers have the expertise to meet diverse real estate needs. This global presence is enhanced by a local touch, as each franchise understands the unique dynamics of their market.
Current state of Century 21 Real Estate in Europe:
Network expansion: Despite the challenges, Century 21 Real Estate has continued to expand its network in Europe. The company has added new offices and agents in various countries, including Germany, France, Italy, Spain and UK.
Digital transformation: Century 21 Real Estate has invested heavily in digital transformation, including the development of its own proprietary technology platforms. This has enabled agents to work more efficiently and effectively online.
Focus on niche markets: In response to the pandemic, Century 21 Real Estate has focused on niche markets that are less affected by the crisis, such as luxury properties, commercial real estate, and international relocation services. For example Century 21 Gibraltar is more focused on waterside properties, properties with sea views.
Increased demand for online services: The pandemic has led to increased demand for online services, including virtual property tours, online valuations, and digital documentation. Century 21 Real Estate has responded by expanding its online offerings and investing in digital marketing initiatives.
A multiple listing service is an organization with a suite of services that real estate brokers use to establish contractual offers of cooperation and compensation and accumulate and disseminate information to enable appraisals. A multiple listing service's database and software is used by real estate brokers in real estate, representing sellers under a listing contract to widely share information about properties with other brokers who may represent potential buyers or wish to work with a seller's broker in finding a buyer for the property or asset. The listing data stored in a multiple listing service's database is the proprietary information of the broker who has obtained a listing agreement with a property's seller.
Real estate agents and real estate brokers are people who represents sellers or buyers of real estate or real property. While a broker may work independently, an agent usually works under a licensed broker to represent clients. Brokers and agents are licensed by the state to negotiate sales agreements and manage the documentation required for closing real estate transactions. Buyers and sellers are generally advised to consult a licensed real estate professional for a written definition of an individual state's laws of agency.
An estate agent is a person or business that arranges the selling, renting, or managing of properties and other buildings. An agent that specialises in renting is often called a letting or management agent. Estate agents are mainly engaged in the marketing of property available for sale and contract reassignments, and a solicitor or licensed conveyancer is used to prepare the legal documents. In Scotland, however, many solicitors also act as estate agents, a practice that is rare in England and Wales.
Cendant Corporation was an American provider of business and consumer services, primarily within the real estate and travel industries. In 2005 and 2006, it broke up and spun off or sold its constituent businesses. Although it was based in New York City, the majority of its headquarters employees were in Parsippany-Troy Hills, New Jersey.
RE/MAX, short for Real Estate Maximums, is an American international real estate company that operates through a franchise system.
Coldwell Banker Real Estate LLC is an American real estate franchise owned by Anywhere Real Estate, with headquarters in Madison, New Jersey. It was founded in 1906 in San Francisco, and has approximately 3000 offices in 49 countries and territories. It publishes an annual house price guide, Home Listing Report.
Sumitomo Realty & Development Co., Ltd. is a Japanese real estate development company headquartered in Shinjuku, Tokyo. It is a member of the Sumitomo Group.
Travel + Leisure Co. is an American timeshare company headquartered in Orlando, Florida. It develops, sells, and manages timeshare properties under several vacation ownership clubs, including Club Wyndham and WorldMark by Wyndham, and provides timeshare exchange services, primarily through RCI.
Sotheby’s International Realty is a luxury real estate brand founded in 1976 by Sotheby's fine art dealers. Sotheby's International Realty operates as a franchise focusing on brokering and marketing of residential real estate.
GMAC Real Estate was a real estate franchised broker. It had 13,000 agents. In 2008, it was acquired by Brookfield Asset Management and in 2012, it merged into HomeServices of America.
Anywhere Real Estate Inc., formerly Realogy, is an American publicly owned real estate services company. It owns and franchises several real estate brands and brokerages, and offers consumer programs, lead generation, relocation, and title settlement services.
Metropolitan Regional Information Systems, Inc. provides a multiple listing service in the United States. As of mid-July 2010, it served 51,171 real estate professionals in Baltimore-Washington Metropolitan Area including Maryland, Washington DC, Northern Virginia, and parts of West Virginia and Pennsylvania.
Anywhere Advisors is a residential real estate brokerage company in the United States of America. A subsidiary of Anywhere Real Estate, Inc., its headquarters are located in Madison, New Jersey. As of 2022, the company owns and operates more than 40 brokerage firms in approximately 55 U.S. markets. Most firms are branded under the Coldwell Banker, Coldwell Banker Commercial, Sotheby's International Realty or Corcoran Group brands.
Keller Williams Realty is an American technology and international real estate franchise with headquarters in Austin, Texas. It is the largest real estate franchise in the United States by sales volume as of 2022.
Colliers International Group Inc. is a Canada-based diversified professional services and investment management company with approximately 18,000 employees in more than 400 offices in 65 countries.
Henry R. Silverman is an American entrepreneur and private equity investor. Silverman is best known for his role in building Cendant Corporation into a multibillion-dollar business services company that provided car rentals, travel reservation services as well as real estate brokerage services and was also the largest franchisor of hotels globally.
Arthur E. "Art" Bartlett was an American entrepreneur and founder of the Century 21 Real Estate franchise. He and a partner founded the company in 1971 with a single office, which had expanded to 7,700 offices worldwide by the time of his death, though he had sold the business to Trans World Corporation in 1979 for $89 million.
Realtor.com is a real estate listings website operated by the News Corp subsidiary Move, Inc. and based in Santa Clara, California. It is the second most visited real estate listings website in the United States as of 2021, with over 100 million monthly active users.
Purplebricks Canada is a Canada-based real estate brokerage and a subsidiary of Desjardins Group.
Compass, Inc. operates a residential real estate brokerage in the United States. It has approximately 29,000 agents, who are generally independent contractors, on its platform.
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