ChuChu TV

Last updated

ChuChu TV
ChuChu TV-logo.JPG
Origin Chennai, India
Website chuchutv.com
YouTube information
Channel
Years active2013–present
Genre Edutainment
Subscribers90.8 million [1]
Total views50.3 billion [1]
YouTube Silver Play Button 2.svg100,000 subscribers2014
YouTube Gold Play Button 2.svg1,000,000 subscribers2014
YouTube Diamond Play Button.svg10,000,000 subscribers2017
YouTube Ruby Play Button 2.svg50,000,000 subscribers2023
Last updated: 11 April 2024

ChuChu TV is a network of Indian YouTube channels that creates edutainment content for children from ages 1 to 6. The network offers animated 2D and 3D videos featuring traditional nursery rhymes, in English, Hindi, Tamil and other languages, as well as original children's songs. As of March 2024, ChuChu TV is the 13th most-subscribed channel on the platform YouTube.

Contents

History

ChuChu TV's founder, CEO, and director—Vinoth Chandar—posted the channel's first video on YouTube, basing the main character ChuChu on his then-two-year-old daughter. [2] The video, based on "Chubby Cheeks", received over three hundred thousand views in two weeks. [3] After that success, Chandar decided to invest in his channel and convinced his partners Krishnan, Ajith Togo, Subbiramanian, and Suresh to join his team. [4]

Content style

The videos feature a bright art style, with cute characters dancing, singing, and playing out what the lyrics describe, under music with Bollywood [5] song structure, including multiple riffs between verses.

Merchandising

In 2016, ChuChu TV announced a licensing and merchandising partnership with DreamTheatre. [6] In 2018, ChuChu TV inked a partnership with Australian media company Moose Toys to make a line of figurines, dolls and plushes, planning to reveal them in the fall of 2019, with apparel, publishing and back-to-school ranges also planned for 2019. [7]

Reception

The channel gained acceptance from parents and a large audience, especially in the United States. [8] [9] However, a backlash developed, with an average of 30%+ dislikes. Vinoth Chandar has referred specifically to the "Johny Johny Yes Papa" compilation comments as "very hateful" and claims trolls "just don't understand that [their] content is for toddlers". [10] Parents reacted to a video with the lyric, "Shoot the numbers with the gun", leading the company to change the lyric; Asian parents did not react to the line, due to different views on guns in Asia. [11]

Related Research Articles

<span class="mw-page-title-main">Cory Williams</span> American YouTube personality

Cory Williams, also known as Mr. Safety, is an American YouTube personality who currently resides in Oklahoma.

<span class="mw-page-title-main">CaptainSparklez</span> American YouTuber (born 1992)

Jordan Maron, known online as CaptainSparklez, is an American YouTuber and Twitch streamer mainly known for his Minecraft videos. As of January 2024, his main YouTube channel has over 11.4 million subscribers.

<span class="mw-page-title-main">YouTube (YouTube channel)</span> Official channel of YouTube

YouTube is the official YouTube channel for the American video-sharing platform YouTube, spotlighting videos and events on the platform. Events shown on the channel include YouTube Comedy Week and the YouTube Music Awards. Additionally, the channel uploaded annual installments of YouTube Rewind between 2010 and 2019. For a brief period in late 2013, this channel was ranked as the most-subscribed on the platform. As of March 2024, the channel has earned 39.8 million subscribers and 3.05 billion video views.

Moose Toys is an Australian-owned toy design, development and distribution company founded in 1985. Moose is headquartered in Australia, has over 600 staff and distributes to over 50 countries.

Little Baby Bum is a British children's CGI-animated web series created in 2011 by Cannis Holder and her husband, Derek Holder. The show revolves around Mia, a young girl, her family, peers and a group of anthropomorphic characters. The format of the show is 3D animated videos of both traditional nursery rhymes and original children's songs, but with a modern aesthetic, supporting child development of language through song and repetition. It was acquired by Moonbug Entertainment in 2018. The show is available on YouTube, BBC iPlayer, and distributed across SVOD and AVOD players, and over 40 platforms including Netflix, Amazon Prime, and Hulu. Little Baby Bum is available in English, Spanish, Dutch, Brazilian Portuguese, Italian, Russian, Polish, German, French, Mandarin Chinese, Japanese and Turkish.

<span class="mw-page-title-main">Liza Koshy</span> American actress

Elizabeth Shaila "Liza" Koshy is primarily an online YouTube creator with millions of subscribers. Her main YouTube channel has amassed almost 17 million subscribers, and her two channels have a combined total of over 3 billion views. She has received four Streamy Awards, four Teen Choice Awards, and a Kids' Choice Award.

<span class="mw-page-title-main">Elsagate</span> Controversy concerning a genre of YouTube videos

Elsagate is a controversy surrounding videos on YouTube and YouTube Kids that were categorized as "child-friendly", but contained themes inappropriate for children. These videos often featured fictional characters from family-oriented media, sometimes via crossovers, used without legal permission. The term itself is a portmanteau of Elsa, a character from Disney's Frozen known for frequently appearing in such videos, and "-gate", a suffix for scandals, with the analogy originating from the Watergate scandal. The controversy also included channels that focused on real-life children, such as Toy Freaks, that raised concern about possible child abuse.

<i>Mother Goose Club</i> American childrens educational TV program

Mother Goose Club is an educational nursery school program that streams on its eponymous YouTube channel and is produced by Sockeye Media LLC. Its YouTube channel has acquired more than 8 billion views and 7 million subscribers since 2009. Episodes of the program have also aired on PBS stations and are available on streaming platforms like Netflix, Amazon Prime Video, and Tubi. The show is made up of a series of educational live-action and animated segments, with a cast of six recurring characters who introduce classic nursery rhymes and other songs to children through catchy tunes, play, and interactive lessons.

<span class="mw-page-title-main">Ryan's World</span> Childrens YouTube channel

Ryan's World is a children's YouTube channel for children aged 2–6 featuring Ryan Kaji along with his mother, father, and twin sisters.

"Johnny Johnny Yes Papa" is an English-language nursery rhyme. The song is about a child, Johnny, who is caught by his father eating sugar when he is not supposed to. Versions of this song comprising more than one verse usually continue with variations on this theme.

Cocomelon is an American YouTube channel owned by the British company Moonbug Entertainment and maintained by the American company Treasure Studio. Cocomelon specializes in 3D animation videos of both traditional nursery rhymes and their own original children's songs. As of April 2024, Cocomelon is the 3rd most-subscribed and 2nd most-viewed channel on YouTube.

Pinkfong is a South Korean kids' educational brand of The Pinkfong Company, a South Korean educational entertainment company. Pinkfong consists mainly of children's songs, the most famous of which is "Baby Shark". The dance video associated with the song eventually became a viral YouTube video with over 13 billion views as of November 2023. Their channel consists of songs, stories, and dances that are represented by a pink alien fox named Pinkfong. The global product development company has more than 4,000 kids' songs, stories, video games and merchandise. The associated app has a total of 40 billion downloads.

<span class="mw-page-title-main">David Dobrik</span> Internet personality (born 1996)

Dávid Julián Dobrík is a Slovakian-American Internet personality. He found early success on the video-sharing platform Vine before starting his vlog on YouTube in 2015. In 2019, he co-founded the photography app Dispo. Dobrik entered the United States as a child, and was later protected under the DACA program, before eventually being granted permanent residency.

Eva Diana Kidisyuk, known online as Kids Diana Show, is a Ukrainian-American YouTuber. Together with her brother Roma and parents Volodymyr and Olena, she hosts several YouTube channels producing roleplay-oriented children's content. Her main channel is the 5th most-viewed and 5th most-subscribed in the world, and has 120M subscribers

<span class="mw-page-title-main">Moonbug Entertainment</span> British media company

Moonbug Entertainment is a British children's media company and multi-channel network headquartered in London, with an overseas office in Los Angeles, United States which creates, produces, and distributes children's video and audio content. It is currently owned by Candle Media, an American media company led by Kevin Mayer and Tom Staggs. Moonbug distributes children's entertainment intellectual property, including the YouTube channels Cocomelon and Little Baby Bum and YouTube series such as Mia's Magic Playground, Blippi, and My Magic Pet Morphle.

Super Simple Songs is a Canadian YouTube channel and streaming media show created by Devon Thagard and Troy McDonald. They publish animated videos of both traditional nursery rhymes and their own original children's songs. As of April 30, 2011, it was the 105th most-subscribed YouTube channel in the world and the second most-subscribed YouTube channel in Canada, with 28.6 million subscribers, and the 23rd most-viewed YouTube channel in the world and the most-viewed YouTube channel in Canada, with 27.9 billion views.

References

  1. 1 2 "About ChuChu TV Nursery Rhymes & Kids Songs". YouTube.
  2. ↑ "Meet ChuChu TV, India's Only YouTube Channel With a Billion Views Video". Gadgets 360. 28 March 2017. Retrieved 14 December 2023.
  3. ↑ "YouTube Millionaires: "Cute Little Fans" Turn To ChuChu TV". Tubefilter. 23 April 2015. Retrieved 14 December 2023.
  4. ↑ https://www.business-standard.com/article/companies/how-chuchu-tv-is-reinventing-kids-entertainment-117081401937_1.html
  5. ↑ "The Chu Chu Mantra: Here's how one of YouTube's most successful channels made it big - ET BrandEquity". ETBrandEquity.com. Retrieved 14 December 2023.
  6. ↑ "ChuChu TV's new consumer products biz expects 8 to 10 percent as royalty". Indian Television. 13 October 2016. Retrieved 20 October 2018.
  7. ↑ "ChuChu TV taps Moose Toys as global toy partner". Kidscreen. 10 September 2018. Retrieved 1 September 2018.
  8. ↑ "Children's edutainment channel becomes world's fastest-growing channel". Mid-day. 2 July 2017. Retrieved 14 December 2023.
  9. ↑ "ChuChu TV: Like a diamond in the Sky". afaqs!. 6 September 2017. Retrieved 14 December 2023.
  10. ↑ "YouTube Millionaires: "Cute Little Fans" Turn To ChuChu TV". Tubefilter. 23 April 2015. Retrieved 14 December 2023.
  11. ↑ "How to Get One Billion Views on YouTube: Read the Comments and Spend Time with the Kids". Gadgets360. Retrieved 2 September 2018.
This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.