Paste up

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A paste-up for a poem from an edition of Alice in Wonderland, held in the Oxford University Press museum Oxford University Press Museum. (31432106471).jpg
A paste-up for a poem from an edition of Alice in Wonderland , held in the Oxford University Press museum

Paste up is a method of creating or laying out publication pages that predates the use of the now-standard computerized page design desktop publishing programs. [1] Completed, or camera-ready, pages are known as mechanicals or mechanical art. In the offset lithography process, the mechanicals would be photographed with a stat camera to create a same-size film negative for each printing plate required.

Contents

Paste up relied on phototypesetting, a process that would generate "cold type" on photographic paper that usually took the form of long columns of text. These printouts were often a single column in a scroll of narrow (3-inch or 4-inch) paper that was as deep as the length of the story.

A professional known variously as a paste-up artist, layout artist, mechanical artist, production artist, or compositor would cut the type into sections and arrange it carefully across multiple columns. [2] For example, a 15 inch strip could be cut into three 5-inch sections. Headlines and other typographic elements were often created and supplied separately by the typesetter, leaving it to the paste up artist to determine their final position on the page.

Adhesive was then applied to the back side of these strips, either by applying rubber cement with a brush or passing them through a machine that would apply a wax adhesive. The adhesives were intentionally made semi-permanent, allowing the strips to be removed and moved around the layout if it needed to be changed. The strips would be adhered to a board, usually a stiff white paper on which the artist would draw the publication's margins and columns, either lightly in pencil or in non-photographic blue ink, a light cyan color that would be ignored by the orthochromatic film used to make printing plates in offset lithography. For magazines, newspapers, and other recurring projects, often the boards would be pre-printed in this color.

Other camera-ready materials like photostats and line art would also be prepared with adhesive and attached to the boards. Continuous-tone photographs would need halftoning, which would require black paper or red film (which photo-imaged the same as black) to be trimmed and placed on the board in place of the image; in the process of creating the negative film for the printing plates, the solid black area would create a clear spot on the negative, called a window. The photographs would be converted to halftone film separately and then positioned in this window to complete the page (although this process was typically performed by a different worker, known as a negative "stripper").

Once a page was complete, the board would be attached to an easel and photographed in order to create a negative, which was then used to make a printing plate.

Paste up was preceded by hot type and cold type technologies. Starting in the 1990s, many newspapers started doing away with paste up, switching to desktop publishing software that allows pages to be designed completely on a computer. Such software includes QuarkXPress, PageMaker and InDesign.

May 7 is observed as National paste up day. [3]

See also

Related Research Articles

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Lithography is a planographic method of printing originally based on the immiscibility of oil and water. The printing is from a stone or a metal plate with a smooth surface. It was invented in 1796 by the German author and actor Alois Senefelder and was initially used mostly for musical scores and maps. Lithography can be used to print text or images onto paper or other suitable material. A lithograph is something printed by lithography, but this term is only used for fine art prints and some other, mostly older, types of printed matter, not for those made by modern commercial lithography.

<span class="mw-page-title-main">Photograph</span> Image created by light falling on a light-sensitive surface

A photograph is an image created by light falling on a photosensitive surface, usually photographic film or an electronic image sensor, such as a CCD or a CMOS chip. Most photographs are now created using a smartphone or camera, which uses a lens to focus the scene's visible wavelengths of light into a reproduction of what the human eye would see. The process and practice of creating such images is called photography.

<span class="mw-page-title-main">Printing</span> Process for reproducing text and images

Printing is a process for mass reproducing text and images using a master form or template. The earliest non-paper products involving printing include cylinder seals and objects such as the Cyrus Cylinder and the Cylinders of Nabonidus. The earliest known form of printing evolved from ink rubbings made on paper or cloth from texts on stone tablets, used during the sixth century. Printing by pressing an inked image onto paper appeared later that century. Later developments in printing technology include the movable type invented by Bi Sheng around 1040 AD and the printing press invented by Johannes Gutenberg in the 15th century. The technology of printing played a key role in the development of the Renaissance and the Scientific Revolution and laid the material basis for the modern knowledge-based economy and the spread of learning to the masses.

<span class="mw-page-title-main">Halftone</span> Printing process

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<span class="mw-page-title-main">Typesetting</span> Composition of text by means of arranging physical types or digital equivalents

Typesetting is the composition of text for publication, display, or distribution by means of arranging physical type in mechanical systems or glyphs in digital systems representing characters. Stored types are retrieved and ordered according to a language's orthography for visual display. Typesetting requires one or more fonts. One significant effect of typesetting was that authorship of works could be spotted more easily, making it difficult for copiers who have not gained permission.

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Prepress is the term used in the printing and publishing industries for the processes and procedures that occur between the creation of a print layout and the final printing. The prepress process includes the preparation of artwork for press, media selection, proofing, quality control checks and the production of printing plates if required. The artwork is often provided by the customer as a print-ready PDF file created in desktop publishing.

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<span class="mw-page-title-main">Frederic Eugene Ives</span>

Frederic Eugene Ives was a U.S. inventor who was born in Litchfield, Connecticut. In 1874–78 he had charge of the photographic laboratory at Cornell University. He moved to Philadelphia, Pennsylvania, where in 1885 he was one of the founding members of the Photographic Society of Philadelphia. He was awarded the Franklin Institute's Elliott Cresson Medal in 1893, the Edward Longstreth Medal in 1903, and the John Scott Medal in 1887, 1890, 1904 and 1906. He was elected to the American Philosophical Society in 1922. His son Herbert E. Ives was a pioneer of television and telephotography, including color facsimile.

<span class="mw-page-title-main">Phototypesetting</span> Photographical analog method for text composition

Phototypesetting is a method of setting type which uses photography to make columns of type on a scroll of photographic paper. It has been made obsolete by the popularity of the personal computer and desktop publishing which gave rise to digital typesetting.

<span class="mw-page-title-main">Graphic arts</span> Art genre

A category of fine art, graphic art covers a broad range of visual artistic expression, typically two-dimensional, i.e. produced on a flat surface. The term usually refers to the arts that rely more on line, color or tone, especially drawing and the various forms of engraving; it is sometimes understood to refer specifically to printmaking processes, such as line engraving, aquatint, drypoint, etching, mezzotint, monotype, lithography, and screen printing. Graphic art mostly includes calligraphy, photography, painting, typography, computer graphics, and bindery. It also encompasses drawn plans and layouts for interior and architectural designs.

Color printing or colour printing is the reproduction of an image or text in color.

<span class="mw-page-title-main">Photoengraving</span> Type of engraving process

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<span class="mw-page-title-main">News design</span> Process of arranging material on a newspaper page

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<span class="mw-page-title-main">Page layout</span> Part of graphic design that deals in the arrangement of visual elements on a page

In graphic design, page layout is the arrangement of visual elements on a page. It generally involves organizational principles of composition to achieve specific communication objectives.

<span class="mw-page-title-main">Collotype</span> Photographic printing process

Collotype is a gelatin-based photographic printing process invented by Alphonse Poitevin in 1855 to print images in a wide variety of tones without the need for halftone screens. The majority of collotypes were produced between the 1870s and 1920s. It was the first form of photolithography.

Camera-ready is a common term used in the commercial printing industry meaning that a document is, from a technical standpoint, ready to "go to press", or be printed.

<span class="mw-page-title-main">Process camera</span>

A process camera is a specialised form of camera used for the reproduction of graphic material. Before the advent of color scanners, color process work was undertaken by the process camera, by a skilled operator. This was achieved by using various filters to produce a set of 4 film separations, cyan, magenta, yellow and Black (CMYK), this in turn was usually color corrected by another tradesman called a color retoucher. After the introduction of color scanners in the 1970s, the process camera was gradually only used for monochrome line-work or less often monochrome tone-work. The original artwork was photographed and the negatives produced were eventually used to production of printing plates.

References

  1. "Social Research Foundation". www.socialresearchfoundation.com. Retrieved 2024-02-28.
  2. "Information technologies for newspaper publishing in Asia and the Pacific". unesdoc.unesco.org. Retrieved 2024-02-28.
  3. Calendar, National Day (2024-02-28). "NATIONAL PASTE UP DAY - May 7". National Day Calendar. Retrieved 2024-02-28.