AnyRoad

Last updated
AnyRoad Inc.
Company type Private
Industry Software
Founded2014
FounderJonathan Yaffe
Daniel Yaffe
Headquarters,
Area served
Worldwide
Website https://www.anyroad.com

AnyRoad is an American company that develops and sells experiential marketing software. [1] [2] [3] [4] AnyRoad's platform combines operational tools that streamline event management with robust data capture and actionable analytics, providing an end-to-end solution for marketing teams. Brands that use AnyRoad's platform are able to more effectively optimize their experiential programs, achieving greater brand loyalty and increased revenue from their events.

The company's headquarters are in San Francisco, California with offices in Portland, Oregon and Athens, Greece. [5] [6]

History

AnyRoad was founded in 2014 by Jonathan Yaffe and Daniel Yaffe. [7]

In April 2017, AnyRoad closed a seed round of funding of an undisclosed amount from investors including Marc Benioff. [8]

In June 2019, AnyRoad raised $9.2 million in Series A round funding. [9] Andreesen Horowitz’s David Ulevitch joined AnyRoad’s board of directors. [10]

In March 2021, AnyRoad raised $10 million in Series A-1 financing led by Andreessen Horowitz. [11] [12]

In February 2022, AnyRoad raised a $47 million Series B round led by BlackRock. [13]

Related Research Articles

<span class="mw-page-title-main">Salesforce</span> American software company

Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.

A series A round is the name typically given to a company's first significant round of venture capital financing. The name refers to the class of preferred stock sold to investors in exchange for their investment. It is usually the first series of stock after the common stock and common stock options issued to company founders, employees, friends and family and angel investors.

Andreessen Horowitz is a private American venture capital firm, founded in 2009 by Marc Andreessen and Ben Horowitz. The company is headquartered in Menlo Park, California. As of April 2023, Andreessen Horowitz ranks first on the list of venture capital firms by assets under management.

Capillary Technologies is an international SaaS technology company. Capillary's primary product is its cloud-based customer loyalty/customer engagement and e-commerce platform, Intelligent Loyalty. Capillary also offers loyalty and other marketing consulting services.

<span class="mw-page-title-main">Airship (company)</span>

Airship is a US-based company that offers marketing and branding services to its clients. Its services enable businesses to create personalized messages that can be delivered to customers through various channels, such as push notifications and SMS messaging. In addition to messaging services, Airship provides its clients with customer analytics services to help them better understand their customers' behavior and preferences.

CrowdTwist was a privately held company headquartered in New York City, New York, purchased by Oracle in 2019. Oracle CrowdTwist is a SaaS based omni-channel loyalty and analytics platform that is designed to allow marketers to acquire, engage and retain customers. The information gathered by CrowdTwist can be used and analyzed by companies to create customer profiles on both an individual and macro level. CrowdTwist investors include StarVest Partners, SoftBank Capital, Fairhaven Capital, KBS+P Ventures and Bertelsmann Digital Media Investments. Scott Matthews serves as CrowdTwist's chief executive officer.

<span class="mw-page-title-main">Domo, Inc.</span> American computer software company

Domo, Inc. is an American cloud software company based in American Fork, Utah, United States. It specializes in business intelligence tools and data visualization.

BetterCloud, an independent software vendor based in New York, NY and with engineering offices in Atlanta, GA, builds unified SaaS management software. A venture-backed startup, BetterCloud has raised $187 million in total funding, with the most recent round was led by Warburg Pincus with series F funding with $75 million raised to date. A previous round of funding was done in April 2018 which was led by Bain Capital Ventures. In December 2016, BetterCloud completed pivot from G Suite to general SaaS management.

<span class="mw-page-title-main">Optimizely</span>

Optimizely is an American company that provides digital experience platform software as a service. Optimizely provides A/B testing and multivariate testing tools, website personalization, and feature toggle capabilities, as well as web content management and digital commerce.

Runa Capital is an international venture capital firm headquartered in Luxembourg that invests in deep tech, cloud business software, fintech, edutech and digital health startups in early stages. From 2010 through 2022 Runa Capital raised 3 funds and invested in over 100 companies in more than 14 countries of Europe and North America, including Nginx, MariaDB, Zopa, Brainly, drchrono, Smava, and Mambu.

Kahuna Inc. was a software startup that made mobile marketing automation software for companies. It provided tools and services for mobile applications to market their apps through mobile messaging channels, including push notifications, in-app messages, and email. The company was headquartered in Redwood City, California.

Imply Data, Inc. is an American software company. It develops and provides commercial support for the open-source Apache Druid, a real-time database designed to power analytics applications.

<span class="mw-page-title-main">Funding Societies</span>

Funding Societies is a Southeast Asia’s digital financing platform for small and medium-sized enterprises (SMEs), headquartered in Singapore. It was the first such platform in Singapore to engage an escrow agency to independently and safely manage investors’ funds. In Indonesia it is known as Modalku. Since its launch, it has disbursed more than US$2.6 billion in business financing to MSMEs through more than 5.1 million loan transactions.

<span class="mw-page-title-main">Pyze</span>

Pyze is an American company that provides AI Driven Process Intelligence, headquartered in Redwood City, California. Pyze is the leading Digital Transformation analytics platform to maximize process efficiency and user productivity through integrated process mining and usage analytics. Pyze auto-discovers complex end-to-end business process flows to surface process bottlenecks, activity hotspots, and user experience optimization opportunities. Pyze enables continuous improvement across multi-platform workflows by automatically identifying insights to optimize efficiency and a data-driven methodology to maximize ROI and Business impact, regardless of the underlying technologies.

CallMiner is a Massachusetts-based software company that develops speech analytics and interaction analytics software. It was founded in 2002 and is headquartered in Waltham, MA with offices in Fort Myers, FL, Boston, MA, and the United Kingdom. The company uses Artificial Intelligence to extract insight from the conversations that occur between businesses and their customers, typically through the contact center. These conversations can be voice-based and occur over the phone, or text-based and occur over digital mediums such as online, chat, email, social media messaging, and more. As of December 2019, CallMiner has raised six rounds of venture funding. Its largest and latest investment was 2019’s funding from GS Growth, an investment unit of Goldman Sachs.

Anodot is an American data analytics company that uses machine learning and artificial intelligence for business monitoring and anomaly detection.

Coralogix is a SaaS platform that analyzes log, metric, and security data in real-time and uses machine learning to streamline delivery and maintenance processes for software providers. It was founded in 2014 by Guy Kroupp, Ariel Assaraf, and Lior Redlus and has its headquarters in California, United States.

MyGlamm is an online makeup brand headquartered in Mumbai, Maharashtra. Founded in October 2017, MyGlamm is part of the Good Glamm Group— South Asia's largest content-to-commerce beauty and personal care conglomerate. In 2021, Its parent company became India's first unicorn startup in the DTC beauty and personal brand industry, after securing $150 million in funding and a valuation of $1.2 billion.

Loom, Inc. is a technology company that provides video communication software for work. Its technology includes screen and camera recording, video editing, transcription, and the ability to share the recorded video link with others.

<span class="mw-page-title-main">Nexar</span>

Nexar is a provider of the world's first open vehicle-to-vehicle (V2V) network for preventing road collisions and enabling autonomous mobility.

References

  1. Sen, Paroma (18 October 2021). "MarTech Interview with Michael O'Connell, VP Marketing at AnyRoad". MarTech Series. MarTech Series. Retrieved 13 November 2021.
  2. Sawers, Paul (21 March 2021). "How AnyRoad lets brands measure customer experiences online and offline". VentureBeat. VentureBeat. Retrieved 14 November 2021.
  3. Daisyme, Peter (Aug 15, 2017). "How ERM is The New Face of Experiential Marketing". The Next Web.
  4. Daisyme, Peter (Sep 5, 2017). "Why There's Something Stale These Days About Event Ticketing". Entrepreneur.
  5. "AnyRoad Careers". AnyRoad. AnyRoad. Retrieved 13 November 2021.
  6. Spencer, Malia. "San Francisco-based AnyRoad opens sales, engineering hub in Portland". The Business Journals. The Business Journals. Retrieved 14 November 2021.
  7. "6 Tech Companies That Are Changing The Way We Think About Marketing". Nasdaq. Oct 3, 2017.
  8. Pozin, Ilya (Jan 28, 2018). "20 of Marc Benioff's Best Startup Investments". Inc.
  9. Chowdhry, Amit (Mar 9, 2020). "Precursor Ventures Targeting $40 Million For Third Fund". Pulse 2.0.
  10. Marinova, Polina (Jun 4, 2019). "Inside the Secrets of Sand Hill Road: Term Sheet". Fortune.
  11. Sawers, Paul (24 March 2021). "How AnyRoad lets brands measure customer experiences online and offline". VentureBeat. VentureBeat. Retrieved 27 March 2021.
  12. "AnyRoad Raises $10M in Series A-1 Financing". FinSMEs. FinSMEs. 24 March 2021. Retrieved 27 March 2021.
  13. "AnyRoad drives off with $47M | PitchBook". PitchBook. PitchBook. 25 February 2022. Retrieved 29 March 2022.