Leslie Berland

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Leslie Berland
OccupationChief Marketing Officer at Verizon

Leslie Berland is the CMO of Verizon, as of December 2023. She was formerly the CMO of Peleton and Twitter. [1]

She was also Head of People [2] at Twitter. [3] Prior to that she spent over a decade [4] in executive roles at AmEx [5] establishing [6] the financial service company’s initial social media strategies. [7] (She also had executive PR roles at Ketchum [8] and GCI Health. [9] She is on the board of directors [10] of the Ad Council. [11]

Forbes ranked Berland #3 in their World's Most Influential CMOs list. [12] Fast Company ranked Berland sixth [13] in their 100 Most Creative People in Business [14] for persuading AmEx leadership to prioritize social media platforms. [15] She was featured in Advertising Age's Creativity 50 list. [16] In 2018, she was appointed to the National Board of Directors at Make a Wish Foundation [17]

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References

  1. ↑ https://www.verizon.com/about/news/verizon-appoints-leslie-berland-chief-marketing-officer
  2. ↑ "Leslie Berland". www.bloomberg.com. Retrieved 2020-01-12.
  3. ↑ "Leslie Berland appointed as Chief Marketing Officer of Twitter Inc". Jagranjosh.com. 2016-01-30. Retrieved 2020-01-12.
  4. ↑ Carr, Austin (2012-04-27). "6. Leslie Berland". Fast Company. Retrieved 2020-01-12.
  5. ↑ "Microsoft's Mixer Platform Ends Partnership With Popular Streamer Following "Registered Sex Offender" Comments". The Hollywood Reporter. 10 December 2019. Retrieved 2020-01-12.
  6. ↑ Chaykowski, Kathleen. "Twitter Hires Former American Express Exec Leslie Berland As CMO". Forbes. Retrieved 2020-01-12.
  7. ↑ Chaykowski, Kathleen. "Twitter Hires Former American Express Exec Leslie Berland As CMO". Forbes. Retrieved 2020-01-12.
  8. ↑ "Twitter CMO Leslie Berland Shares An Important Career Advice For Youngsters: Read It Here!" . Retrieved 2020-01-12.
  9. ↑ Connley, Courtney (2019-09-30). "Twitter CMO Leslie Berland says young people should ignore this common piece of career advice". CNBC. Retrieved 2020-01-12.
  10. ↑ "Leslie Berland". When Women Win Podcast. 2018-12-07. Retrieved 2020-01-12.
  11. ↑ "Board of Directors". AdCouncil. Retrieved 2020-01-12.
  12. ↑ Rooney, Jenny. "The World's Most Influential CMOs 2018". Forbes. Retrieved 2021-01-20.
  13. ↑ "Twitter CMO Leslie Berland on Leading with Impact". Inside the Brand. Retrieved 2020-01-12.
  14. ↑ Koh, Yoree. "Twitter Appoints a Marketing Chief". WSJ. Retrieved 2020-01-12.
  15. ↑ Carr, Austin (2012-04-27). "6. Leslie Berland". Fast Company. Retrieved 2020-01-12.
  16. ↑ "Twitter Names AmEx's Leslie Berland Its CMO". adage.com. 2016-01-26. Retrieved 2020-01-12.
  17. ↑ Davis, Richard K. "Our Path Forward". Wish.Org.


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