Marshall Van Alstyne

Last updated
Marshall W. Van Alstyne
MVAOnPoint.jpg
Van Alstyne in 2011
Born1962 (age 6162)
CitizenshipAmerican
Alma mater Yale
MIT
Known for Two-sided markets
Platform economics
Cyberbalkanization Business-to-business platforms
Scientific career
Fields Information Systems
Economics
Institutions Boston University
MIT Sloan School of Management

Marshall W. Van Alstyne (born March 28, 1962) is the Allen and Kelly Questrom Professor in IS [1] at Boston University and a research associate at the MIT Initiative on the Digital Economy. [2] He co-developed the theory of two-sided markets with Geoffrey G Parker. [3] His work focuses on the economics of information. This includes a sustained interest in information markets and in how information and technology affect productivity with a new emphasis on “platforms” as an extension of the work on two-sided markets.

Contents

Early life and education

Marshall Van Alstyne was born in Columbus, Ohio. He received a B.A. in Computer Science from Yale University  in 1984. He then moved to Software Systems Developer role at Martin Marietta Data Systems in Colorado and later Associate Staff at MIT Lincoln Laboratory in Massachusetts, before starting his M.S. and Doctorate programs. He obtained his MS in Management in 1991 and Ph.D. in Information Systems and Economics in 1998, both at the MIT Sloan School of Management. [3]

Career

Alstyne is a professor at Boston University and research associate at the MIT Initiative on the Digital Economy. Marshall co-organizes and co-chairs the annual MIT Platform Strategy Summit, an executive meeting on platform-centered economics and management, and he organizes and co-chairs  the Platform Strategy Research Symposium, the premier conference on Platform research. [3]

After finishing his PhD, he joined as an assistant professor at the University of Michigan, [4] and later joined Boston University in 2004.

Publications

He is the co-author of Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You. [5] The book describes the information technologies, standards, and rules that make up platforms, and are used and developed by the biggest and most innovative global companies. [6] Forbes included it among 16 must-read business books for 2016, describing it as "a practical guide to the new business model that is transforming the way we work and live." [7]

Awards

Personal

He is the son of constitutional law scholar William Van Alstyne. [12]

Related Research Articles

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A two-sided market, also called a two-sided network, is an intermediary economic platform having two distinct user groups that provide each other with network benefits. The organization that creates value primarily by enabling direct interactions between two distinct types of affiliated customers is called a multi-sided platform. This concept of two-sided markets has been mainly theorised by the French economists Jean Tirole and Jean-Charles Rochet and Americans Geoffrey G Parker and Marshall Van Alstyne.

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References

  1. "Marshall Van Alstyne | at the Questrom School of Business". www.bu.edu. Retrieved 2023-07-12.
  2. "MIT Sloan CIO Symposium: Marshall Van Alstyne". MIT Sloan CIO Symposium . 2015-05-18. Retrieved 2015-05-30.
  3. 1 2 3 "Marhsall Van Alstyne". Questrom School of Business at Boston University. Retrieved 22 August 2022.
  4. "Boston University School of Management Profile". Archived from the original on 2015-06-30. Retrieved 2012-01-10.
  5. "Platform Revolution". W. W. Norton. Retrieved 22 August 2022.
  6. Farhad Manjoo (20 January 2016). "Tech's Frightful 5 Will Dominate Digital Life for Foreseeable Future". The New York Times. Retrieved 22 August 2022.
  7. David Burkus (10 January 2016). "16 Must-Read Business Books For 2016". Forbes. Retrieved 22 August 2022.
  8. "Marshall Van Alstyne". Rajk College of Advanced Studies. Retrieved 2023-08-14.
  9. 1 2 "Marshall Van Alstyne & Geoff Parker". Thinkers50 Limited. 26 September 2019. Retrieved 2021-11-17.
  10. "ISS Practical Impact Award". INstitute For Operations Research and Management Science. October 2020. Retrieved 2022-12-28.
  11. "Faculty Early Career Development (CAREER) Awards by State (FY 1999)". Archived from the original on 2016-05-02. Retrieved 2018-04-06.
  12. Roberts, Sam (2019-02-05). "William Van Alstyne, 84, Dies; Often-Cited Constitutional Scholar". The New York Times. Retrieved 2022-08-16.