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Lego is a line of plastic construction toys that are manufactured by the Lego Group, a privately held company based in Billund, Denmark. Lego consists of variously colored interlocking plastic bricks made of acrylonitrile butadiene styrene that accompany an array of gears, figurines called minifigures, and various other parts. Lego pieces can be assembled and connected in many ways to construct objects, including vehicles, buildings, and working robots. Anything constructed can be taken apart again, and the pieces reused to make new things.
Lego Technic is a line of Lego interconnecting plastic rods and parts. The purpose of this series is to create advanced models of working vehicles and machines, compared to the simpler brick-building properties of normal Lego.
The history of Lego began in 1932, when Ole Kirk Christiansen who owned a Danish carpentry workshop that at first only produced furniture started making wooden toys and later named the new toy company Lego in 1934. Later when injection molding was introduced to Denmark after World War II Ole Kirk bought an injection molding machine for the company to make toys in 1947. That same year Kirk and his son obtained samples of plastic, interlocking bricks which inspired the later lego bricks created in 1949. The brick and lego system continued to be modified with new molds and colors being added and removed over the decades. Lego still continues into the 21st century as a popular and very profitable line of construction kits and related products and services, with a significant impact on various areas in popular culture. Despite its expansion, the company remains privately held.
Lego Creator is a Lego theme for generic models. Creator sets have few specialized bricks to create buildings, creatures, vehicles, and robots. Some sets featured instructions for three different possible builds from the bricks included and most sets in recent years have used the 3-in-1 label. Creator is also a parent theme to Lego Icons, a Lego subtheme for adolescents and adults featuring advanced building techniques and large piece counts, mostly known for Modular Buildings and detailed vehicles. Creator also has had several other subthemes such as X-Pods and mosaics.
Nathan Sawaya is an American artist who builds custom three-dimensional sculptures and large-scale mosaics from popular everyday items and is best known for his work with standard Lego building bricks.
Lego Modular Buildings is a series of Lego building toy sets introduced in 2007, with new sets usually being released annually. Created in response to feedback and suggestions from the Adult Fans of Lego bricks (AFOL) and Teen Fans of Lego (TFOL) communities, the sets in this series are generally intended for more advanced builders. Most sets contain more than 2,000 total pieces and make use of unorthodox building techniques not usually used in previous official Lego sets. In contrast to most Lego sets aimed at children and adolescents, the suggested age of most sets in the Lego Modular Buildings series is 16 years or older. The Lego Modular Buildings sets have been received with positive reviews and are considered by Lego designers and fans as "toys for adults".
Lego Toy Story is a Lego theme based on the Disney·Pixar's Toy Story film franchise. The first four sets were released on December 30, 2009, with an additional two sets being released on January 4, 2010. In May, five Lego and four Duplo sets were released under the Toy Story 3 sub-theme. For the release of Toy Story 4 there was one Duplo set based on the third film and 6 Lego sets based on the fourth film. These sets were released in March and in April 2019 this time under the Juniors line. The minifigures in the sets were also now redesigned.
Lego Ninjago is a Lego theme that was created in 2011 and a flagship brand of The Lego Group. It is the first theme to be based on ninja since the discontinuation of the Lego Ninja theme in 2000. It was produced to coincide with the computer-animated television series Ninjago, which was superseded in 2023 by a new series titled Ninjago: Dragons Rising.
The acknowledgement of Lego in popular culture is demonstrated by the toy's wide representation in publication, television and film, and its common usage in artistic and cultural works.
Lego Juniors was a product range of the construction toy Lego, designed for children aged 4 to 7 years old. It acted as a transition from the Duplo to the regular Lego System. Lego Juniors initial release was on February 14, 2014, with the tagline Easy to build. It was the successor to the Bricks & More line released in 2009. Unlike its predecessor, Lego Juniors offered specialized bricks to make builds look more realistic while using fewer pieces for an easier build. The product line was discontinued by the end of 2018 and rebranded as "4+".
Lego Icons is a series of Lego construction toys aimed at a demographic of adolescents and adults. Beginning in 2000 without an established logo or icon, Icons features models such as aircraft, sculptures, and world buildings, selling as exclusives with numerous specialized elements and complex building techniques. Icons is considered a challenge to both the target audience and Lego designers. All Icons sets are classified into specified sub-themes; however, the entirety of Icons is classified as a sub-theme of Lego Creator.
Lego Ghostbusters is a Lego theme based on the Ghostbusters franchise created by Dan Aykroyd and Harold Ramis. It is licensed from Columbia Pictures and Ghost Corps. The Lego Ghostbusters theme was first introduced in 2014. The first set was released in June 2014 as part of the Lego Ideas theme. Later, a set based on the Ghostbusters' firehouse was released and one set based on the Ghostbusters: Answer the Call. The Lego Group also used this license for character and level packs in the Lego Dimensions toys-to-life video game. In 2018, a set was released as part of the Lego BrickHeadz theme. In 2020, another set was released in November 2020 and based on Ghostbusters: Afterlife film.
Lego Hidden Side was a Lego theme that was first introduced in August 2019. It took place in the fictional city of "Newbury" and linked Lego playsets to an app of the same name, which was used to hunt, capture and collect ghosts via augmented reality. The series came on the market in 2019 and, after the discontinued Lego Dimensions and Nexo Knights series, represented another attempt by The Lego Group to link digital and real game worlds. It was accompanied by the Lego Hidden Side webisode series and a television special, which was released on the Lego YouTube channel, and on Cartoon Network. The product line was discontinued by the end of 2020.
Lego Jurassic World is a Lego theme based on the Jurassic World media franchise created by Michael Crichton and centered on a disastrous attempt to create a theme park of cloned dinosaurs. It is licensed from Universal Studios and Amblin Entertainment. The theme was introduced in June 2015, with the release of toy sets and the video game Lego Jurassic World, both to promote the film Jurassic World. Subsequent sets were released in 2018, alongside the next film, Jurassic World: Fallen Kingdom. Various animated projects have also been made, including the 2018 television special Lego Jurassic World: The Secret Exhibit, and the 2019 miniseries Lego Jurassic World: Legend of Isla Nublar.
Lego Cars is a Lego theme based on the Disney·Pixar's Cars film franchise created by John Lasseter, Joe Ranft and Jorgen Klubien. It was licensed from The Walt Disney Company and Pixar. The theme was first introduced in 2010 for Duplo Cars sub-theme based on the Cars film was released as part of the Duplo theme. In 2011, Lego Cars 2 sub-theme based on the Cars 2 film was released as part of the Lego System and Duplo theme. In 2017, Lego Juniors Cars 3 sub-theme based on the Cars 3 film was released as part of the Lego Juniors and Duplo theme.
Lego DOTS is a Lego theme based on multiple shapes and colourful tiles, with 1×1 elements intended to decorate the products. These include wearable wristbands and decorative room objects that can be individually customised. The theme includes over 30 mood tiles including facial expressions, a music note, a cosmic planet, star night and paw print. The theme was first introduced in March 2020. In January 2023, The Lego Group announced Lego DOTS will be discontinued in December 2023.
Lego Monster Fighters was a Lego theme based on Universal Studios Monsters from the horror fiction genre. The Monster Fighters fight against the Lord Vampyre's monsters while collecting the moonstones. The story takes place in the Monster Realm and it's similar to The Monster Squad film. The theme was first introduced in May 2012. It was eventually discontinued by the end of December 2014. The theme also produced a range of associated media, including theme park attractions, several shorts, video game, app and publications.
Lego Fusion was a Lego theme that combined standard Lego bricks with a mobile app that was designed to interact and communicate with the build models according to the principle of augmented reality. The theme was first introduced on 1 August 2014 and exclusively in North America only. It was eventually discontinued by the end of July 2015.
Lego Stranger Things was a Lego theme based on the 2016 Netflix sci-fi horror series of the same name created by the Duffer Brothers. It was licensed from Netflix. The theme was first introduced in May 2019 and was discontinued in December 2022.
Lego Avatar is a Lego theme based on the film series of the same name created by James Cameron. It is licensed from 20th Century Studios, The Walt Disney Company and Lightstorm Entertainment. The theme was first introduced on 1 October 2022. Subsequent sets were released in 2023, alongside the next film, Avatar: The Way of Water.
References
- ↑ LEGO.com About Us – LEGO Company – LEGO Certified Professionals
- ↑ Sean Kenney – Experience and Education – Linked In
- ↑ LEGO Club : News & Extras – MEET LEGO CERTIFIED PROFESSIONAL SEAN KENNEY
- ↑ Sean Kenney – Art with LEGO bricks : Media Coverage
- ↑ Sean Kenney – Art with LEGO bricks : About Sean
- ↑ Books by Sean Kenney
- ↑ Zoo Unveils Exclusive Creatures Of Habitat Lego Brick Animal Exhibit
- ↑ news.com.au Some people just can't lego
- ↑ The Rise & Fall Of MOCpages – The Lego Car Blog
