Woman's World

Last updated
Woman's World
Woman's World magazine cover.png
Categories Women's health
FrequencyWeekly
Total circulation
(December 2012)
1,256,746 (2012) [1]
Founded1981
Company A360media
Country United States
Language English
Website www.womansworld.com
ISSN 0272-961X

Woman's World is an American supermarket weekly magazine with a circulation of 1.6 million readers. Printed on paper generally associated with tabloid publications and priced accordingly, it concentrates on short articles about subjects such as weight loss, relationship advice and cooking, along with feature stories about women in the STEM fields and academia. It has held the title of the most popular newsstand women's magazine, with sales of 77 million copies in 2004. It competes with more general-market traditional magazines such as Woman's Day and the now-defunct Family Circle .

Contents

History

The magazine was launched in the United States in 1981 by a European magazine publisher, Heinrich Bauer Verlag of Hamburg, Germany, which set up an American subsidiary, Heinrich Bauer North America in Englewood Cliffs, New Jersey. Woman's World was the company's first American release, and was aimed at a target audience of middle-class mothers. The magazine gained rapid popularity, and within ten years had a circulation of 1.5 million readers, generating US$15 million in annual revenue.

A different magazine with the same name, but with no connection to the current one, was published in the United States 1884–1940. It has no connection to a local television series of the same name aired on WKRG-TV in Mobile, Alabama.

Format

The magazine is published in a large tabloid newspaper format, with about 60 pages per issue, and approximately 12% of the magazine devoted to advertisements. The cover generally features several headlines for internal articles, along with a cover model who is generally a regular woman rather than an actress or model, who has accomplished something such as a popular or winning recipe, written an article about a health story or exercise regimen for the magazine, or detailed their successful weight loss regimen. Celebrities (generally in niche fields such as soap operas or cable channel drama series on niche networks rather than higher-profile actresses) are also featured occasionally. The magazine generally does not publish gossip features.

Subject coverage

According to a profile at magsdirect.com, the content in the magazine as of 2003 broke down into the following categories:

Readership

According to magsdirect.com:

Related Research Articles

<i>Weekly World News</i> American tabloid publication

The Weekly World News was a tabloid which published mostly fictional "news" stories in the United States from 1979 to 2007, renowned for its outlandish cover stories often based on supernatural or paranormal themes and an approach to news that verged on the satirical. Its characteristic black-and-white covers have become pop-culture images widely used in the arts. It ceased print publication in August 2007. The company has a library of 110,000+ articles and 300+ original characters.

<i>Bild</i> German tabloid published by Axel Springer AG

Bild is a German tabloid newspaper published by Axel Springer SE. The paper is published from Monday to Saturday; on Sundays, its sister paper Bild am Sonntag is published instead, which has a different style and its own editors. Bild is tabloid in style but broadsheet in size. It is the best-selling European newspaper and has the sixteenth-largest circulation worldwide. Bild has been described as "notorious for its mix of gossip, inflammatory language, and sensationalism" and as having a huge influence on German politicians. Its nearest English-language stylistic and journalistic equivalent is often considered to be the British national newspaper The Sun, the second-highest-selling European tabloid newspaper.

<i>Readers Digest</i> American general-interest magazine

Reader's Digest is an American general-interest family magazine, published ten times a year. Formerly based in Chappaqua, New York, it is now headquartered in midtown Manhattan. The magazine was founded in 1922 by DeWitt Wallace and his wife Lila Bell Wallace. For many years, Reader's Digest was the best-selling consumer magazine in the United States; it lost the distinction in 2009 to Better Homes and Gardens. According to Media Mark Research (2006), Reader's Digest reached more readers with household incomes of over $100,000 than Fortune, The Wall Street Journal, Business Week, and Inc. combined.

<i>The Australian Womens Weekly</i> Australian magazine

The Australian Women's Weekly, sometimes known as simply The Weekly, is an Australian monthly women's magazine published by Mercury Capital in Sydney and founded in 1933. For many years it was the number one magazine in Australia before being outsold by the Australian edition of Better Homes and Gardens in 2014. As of February 2019, The Weekly has overtaken Better Homes and Gardens again, coming out on top as Australia's most read magazine. The magazine invested in the 2020 film I Am Woman about Helen Reddy, singer, feminist icon and activist. Editor-in-chief Nicole Byers told Film Ink "Helen’s story of adversity and triumph is nothing short of inspirational. The Weekly has been telling stories of iconic Australian women for more than 80 years and we're delighted to be supporting the film production".

<i>Hello!</i> (magazine) UK weekly magazine

Hello! is a royalist weekly magazine specializing in celebrity news and human-interest stories, first published in the United Kingdom on May 21, 1988, following the format of ¡Hola!, the Spanish weekly magazine. It often covers aristocrats, celebrities and royalty. Its editorial focus is illustrated in the fact that for 21 consecutive editions, straddling 2022-23, it featured Kate Middleton on its cover; all involved flattering stories.

<i>Heat</i> (magazine) Entertainment magazine in the UK

Heat is an English entertainment magazine published by Bauer Media Group. Its mix of celebrity news, gossip, beauty advice and fashion is primarily aimed at women, although not as directly as in other women's magazines. It also features movie and music reviews, TV listings and major celebrity interviews.

<i>O, The Oprah Magazine</i> Monthly magazine founded by Oprah Winfrey

O, The Oprah Magazine, also known simply as O, is an American monthly magazine founded by talk show host Oprah Winfrey and Hearst Communications. In 2021, Winfrey and Hearst rebranded it as Oprah Daily.

<i>TV Week</i> Australian magazine

TV Week is a weekly Australian magazine that provides television program listings information and highlights, as well as television-related news.

A gossip magazine, also referred to as a tabloid magazine, is a magazine that features scandalous stories about the personal lives of celebrities and other well-known individuals. In North America, this genre of magazine flourished in the 1950s and early 1960s. The title Confidential, founded in 1952, boasted a monthly circulation in excess of ten million, and it had many competitors, with names such as Whisper, Dare, Suppressed, The Lowdown, Hush-Hush, and Uncensored. These magazines included more lurid and explicit content than did the popular newspaper gossip columns of the time, including tales of celebrity infidelity, arrests, and drug use.

<i>OK!</i> British magazine

OK! is a British weekly magazine that primarily specialises in royal and celebrity news. Originally launched as a monthly magazine, its first issue was published in April 1993. In September 2004, OK! launched in Australia as a monthly title – the magazine went weekly in October 2006. In 2005, a US version was launched, followed by an Indian edition in May 2006, a Spanish-language version in Mexico in 2006, a Bulgarian-language version in 2007 and a Spanish edition in 2008.

Das Neue Blatt is a German language weekly tabloid women's magazine published in Germany.

Sunshine Girl refers to pinup girls featured in most of the daily newspapers of the Sun chain in Canada.

<i>Cleo</i> (magazine)

Cleo is an Australian monthly women's magazine. The magazine was founded in 1972 in Australia; the Australia and New Zealand editions were discontinued in February 2016. Aimed at an older audience than the teenage-focused Australian magazine Dolly, Cleo was published by Bauer Media Group in Sydney and was known for its Cleo Bachelor of the Year award. In June 2020, Cleo was acquired by the Sydney investment firm Mercury Capital.

<i>Womans Home Companion</i>

Woman's Home Companion was an American monthly magazine, published from 1873 to 1957. It was highly successful, climbing to a circulation peak of more than four million during the 1930s and 1940s. The magazine, headquartered in Springfield, Ohio, was discontinued in 1957.

<span class="mw-page-title-main">Bauer Media Group</span> German multimedia conglomerate

Heinrich Bauer Publishing, trading as Bauer Media Group, is a German multimedia conglomerate headquartered in Hamburg. It operates worldwide and owns more than 600 magazines, over 400 digital products and 50 radio and TV stations, as well as print shops, postal, distribution and marketing services. Bauer has a workforce of approximately 11,000 in 17 countries.

<i>Womans Weekly</i> (UK magazine) Magazine

Woman's Weekly is a British women's magazine published by Future plc and edited by Geoffrey Palmer. On sale every Wednesday, Woman’s Weekly sells over 240,000 copies per week.

<i>M Magazine</i>

M Magazine was a monthly print teen magazine and website. It was published by Bauer Publishing, the United States division of the German firm Bauer Verlagsgruppe. The first issue was released in January 2000.

<i>Elle</i> (magazine) Worldwide lifestyle magazine

Elle is a worldwide women's magazine of French origin that offers a mix of fashion and beauty content, together with culture, society and lifestyle. The title means "she" or "her" in French. Elle is considered one of the world's largest fashion magazines, with 45 editions around the world and 46 local websites. It now counts 21 million readers and 100 million unique visitors per month, with an audience of mostly women. It was founded in Paris in 1945 by Hélène Gordon-Lazareff and her husband, the writer Pierre Lazareff. The magazine's readership has continuously grown since its founding, increasing to 800,000 across France by the 1960s. Elle editions have since multiplied, creating a global network of publications and readers. Elle's Japanese publication was launched in 1969, beginning an international expansion. Its first issues in English were launched in 1985. Both Elle and Vogue share similar goals to showcase the newest fashion yet Its main audiences are younger people compared to Vogue.

<i>Womens Health</i> (magazine) Lifestyle magazine

Women's Health (WH), published by Hearst, is a lifestyle magazine centered on health, sex, nutrition, and fitness. It is published ten times a year in the United States and has a circulation of 1.5 million readers. The magazine has 13 international editions, circulates in over 25 countries, and reaches over 8 million readers globally. Before its acquisition by Hearst, it was founded by Rodale, Inc. in Emmaus, Pennsylvania.

<i>FHM</i><span class="nowrap" style="padding-left:0.1em;">s</span> 100 Sexiest Women (UK) Annual listing compiled by FHM magazine

FHM's 100 Sexiest Women is an annual listing compiled by the monthly British men's lifestyle magazine FHM, based on which women they believe to be the "sexiest". As of 2017, each year's list is first announced through a section on FHM's official website, FHM.com. The first listing was published in 1995 and was voted for by a panel of 250 judges. The inaugural winner was German supermodel Claudia Schiffer. From 1996 to 2015, the poll was instead voted for by the general public with, at its height, several million votes being cast each year. Subsequent winners have included the British singer Cheryl, the American actress Halle Berry, and Jennifer Lopez. At 36 years old, Berry is the oldest woman ever to top the listing, while Lopez is the first to top the list more than once. By the time FHM ceased publication of its print edition in January 2016, the 100 Sexiest Women list had been compiled 21 times. The most recent holder of the Sexiest Woman title is the Israeli Actress Gal Gadot in 2017.

References

  1. "eCirc for Consumer Magazines". Alliance for Audited Media. December 31, 2012. Retrieved February 22, 2013.