88 Rue du Rhone

Last updated

88 Rue du Rhone
Industry Watchmaking
Founded2012
FounderPierre and Elie Bernheim
Defunct2020
FateBankruptcy
Headquarters
Geneva
,
Switzerland
Key people
Pierre Bernheim
Products Wristwatches, timing devices/systems, contemporary accessories, Swiss made accessible watches
OwnerMy Maracujá Sàrl
Website 88rdr.com

88 Rue du Rhone was an independent brand of Swiss made watches, launched in 2012 by Elie and Pierre Bernheim, grandsons of the Swiss watchmaker Raymond Weil. As of 2020, the watchmaker was no longer in business after being declared bankrupt in November 2016.[ citation needed ]

Contents

The name "Rue du Rhone" was inspired from Geneva's street Rue du Rhône as well as the Rhône that runs through the heart of the city. [1] [2] [3] [4]

Watch collections

88 Rue du Rhone launched its first collection, Double 8 Origin, in 2012, featuring 100 Quartz, Automatic and Chronograph timepieces that range from 29 to 45 mm (1.1 to 1.8 in). [1] [2] [5]

Promotional activities

In 2014, 88 Rue du Rhone was the official watch partner for the Miami International Film Festival. [6] [7]

88 Rue du Rhone was the Official Watch & Timing Partner of the British Academy of Film and Television Arts (BAFTA) and the Miami International Film Festival (MIFF).

88 Rue du Rhone also sponsored the inaugural Past Forward BAFTA Art Exhibition. [8]

Related Research Articles

<span class="mw-page-title-main">TAG Heuer</span> Swiss luxury manufacturer

TAG Heuer S.A. is a Swiss luxury watchmaker that designs, manufactures and markets watches and fashion accessories, as well as eyewear and mobile phones manufactured under license by other companies and carrying the TAG Heuer brand name.

Warp Films is an independent film and television production company based in Sheffield & London, UK.

<span class="mw-page-title-main">Zenith (watchmaker)</span> Swiss luxury watchmaker

Zenith SA is a Swiss luxury watchmaker. The company was started in 1865 by Georges Favre-Jacot in Le Locle in the canton of Neuchâtel and is one of the oldest continuously operating watchmakers. Favre-Jacot invented the concept of "in house movements", believing that only through control of the entire watchmaking process could the highest quality be achieved. Zenith was purchased by LVMH in November 1999, becoming one of several brands in its watch and jewellery division, which includes TAG Heuer and Hublot. Julien Tornare is President and CEO.

<span class="mw-page-title-main">La Chaux-de-Fonds</span> Municipality in Neuchâtel, Switzerland

La Chaux-de-Fonds is a Swiss city in the canton of Neuchâtel. It is located in the Jura mountains at an altitude of 1000 m, a few kilometers south of the French border. After Geneva, Lausanne and Fribourg, it is the fourth largest city located in the Romandie, the French-speaking part of the country, with a population of 36,915.

Ulysse NardinSA is a Swiss luxury watchmaking company founded in 1846 in Le Locle, Switzerland.

Girard-Perregaux SA is a luxury Swiss watch manufacture with its origins dating back to 1791. In 2022, the management of Girard-Perregaux completed a management buyout from the French luxury group Kering. Headquartered in La Chaux-de-Fonds, Switzerland, the company opened the Girard-Perregaux Museum near its headquarters in Villa Marguerite in 1999.

<span class="mw-page-title-main">Chopard</span> Swiss manufacturer and retailer of luxury watches, jewellery and accessories

Le Petit-Fils de L.-U. Chopard & Cie S.A., commonly known as Chopard, is a Swiss manufacturer and retailer of luxury watches, jewellery and accessories. Founded in 1860 by Louis-Ulysse Chopard in Sonvilier, Switzerland, Chopard has been owned by the Scheufele family of Germany since 1963.

<span class="mw-page-title-main">Mondaine</span> Brand of watches

Mondaine is the trademark for a series of watches made by the Swiss company Mondaine Watch Ltd. This company was founded by Erwin Bernheim. Initially, he exported wristwatches manufactured by different Swiss watchmakers. Subsequently, he started manufacturing lever watches at Remonta AG, a subsidiary of Mondaine in Biberist, Switzerland.

<span class="mw-page-title-main">Hublot</span> Swiss luxury watchmaking company

Hublot is a Swiss luxury watchmaker founded in 1980 by Italian Carlo Crocco. The company operates as a wholly owned subsidiary of the French luxury conglomerate LVMH.

<span class="mw-page-title-main">Maitres du Temps</span> Swiss watch company

Maîtres du Temps is a Swiss watch company. Founded in 2005 by Steven Holtzman, the brand is based in La Chaux-de-Fonds, Switzerland. The brand launched in Geneva in 2008 with Chapter One, a watch developed by Christophe Claret, Roger Dubuis and Peter Speake-Marin.

<span class="mw-page-title-main">TW Steel</span>

tw Steel is a Dutch watchmaker known for its large oversized watches and chronographs. The company was established in 2005 by father and son team Jordy & Ton Cobelens in the Netherlands.

Christopher Ward (London), founded by Christopher Ward, Mike France and Peter Ellis in 2004, is a British watch company. It was the first online-only watch retailer selling timepieces directly to the consumer.

<span class="mw-page-title-main">Favre-Leuba</span>

Favre-Leuba is a Swiss manufacturer of luxury wristwatches headquartered in Zug, Switzerland, and formerly a pioneer in watch design, manufacturing and distribution. The foundation of the brand was laid in 1737 when Abraham Favre was registered as a watchmaker, so it has been reported as the second-oldest watch brand in Switzerland, after Blancpain (1735).

<span class="mw-page-title-main">Magic Light Pictures</span> British film production company

Magic Light Pictures is an English London-based independent production company, which produces films and manages the children's brand The Gruffalo.

Benny Shabtai is an Israeli businessman. He was the president of Raymond Weil USA which was the exclusive distributor of Raymond Weil watches in the United States until 2009 when he sold his company. In 2014, Shabtai and his family also sold their controlling share in Viber, the Israeli instant-messaging, voice and video calling app.

Czapek & Cie. is a manufacturer of fine Swiss watches founded in 1845 in Geneva. It is most noted for its bespoke timepieces manufactured for the European nobility in the 19th century.

<span class="mw-page-title-main">Andreas Strehler</span>

Andreas Strehler is a Swiss watchmaker and designer of watch movements.

<span class="mw-page-title-main">Raymond Weil</span> Swiss luxury watchmaker

Raymond Weil Genève is a Swiss watchmaker founded in 1976 in Geneva by Raymond Weil and Simone Bédat. Simone Bedat and her son left the company in 1996 to form Bedat & Co. Raymond Weil led the company until his retirement in 2002; he died in 2014. The company is now managed by Weil's grandson, Elie Bernheim.

Purnell is a Swiss watch manufacturer. The company was founded in 2017 and is headquartered on Rue du Rhône 80 in Geneva, Switzerland.

References

  1. 1 2 "Bernheims to Debut 88 Rue du Rhone, New Swiss Brand". IW Magazine. 16 May 2012.
  2. 1 2 "The RAYMOND WEIL family creates new independent brand, Rue du Rhone". World Tempus. 22 May 2012. Archived from the original on 12 April 2013. Retrieved 1 March 2013.
  3. "New Brand: 88 Rue du Rhone". Worn & Wound. 26 June 2012.
  4. "88 Rue du Rhone". The Snob Magazine. 7 January 2013. Archived from the original on 25 February 2014. Retrieved 1 March 2013.
  5. "RAYMOND WEIL's grandsons launch own watch brand". WatchPro. 6 June 2012. Archived from the original on 1 February 2014. Retrieved 7 March 2013.
  6. "prnewswire.com – 88 RUE DU RHONE Named Official Watch Of Miami International Film Festival 2014". PR Newswire.
  7. "news.com – 88 RUE DU RHONE Named Official Watch Of Miami International Film Festival 2014". news.nom.co. 26 February 2014. Archived from the original on 17 March 2014. Retrieved 17 March 2014.
  8. "BAFTA Art Commission: Piccadilly to Jermyn St. 2012-2013". British Academy of Film and Television Arts. 19 February 2013.