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Ziff Davis, Inc., known as Ziff Davis, is an American internet and digital media company. Ziff Davis's current subsidiaries operate in digital media, affiliate marketing, video game and software sectors. Among Ziff Davis's business units are gaming and entertainment platform IGN, coupon aggregator RetailMeNot, digital storefront and gaming publisher Humble Bundle, broadband service Speedtest.net and many others.
ZDNet is a business technology news website owned and operated by Red Ventures. The brand was founded on April 1, 1991, as a general interest technology portal from Ziff Davis and evolved into an enterprise IT-focused online publication.
Digital display advertising is graphic advertising on Internet websites, apps or social media through banners or other advertising formats made of text, images, video, and audio. The main purpose of display advertising is to deliver general advertisements and brand messages to site visitors. A display ad is usually interactive, which allows brands and advertisers to engage deeper with the users. A display ad can also be a companion ad for a non-clickable video ad.
Popular Electronics was an American magazine published by John August Media, LLC, and hosted at TechnicaCuriosa.com. The magazine was started by Ziff-Davis Publishing Company in October 1954 for electronics hobbyists and experimenters. It soon became the "World's Largest-Selling Electronics Magazine". In April 1957 Ziff-Davis reported an average net paid circulation of 240,151 copies. Popular Electronics was published until October 1982 when, in November 1982, Ziff-Davis launched a successor magazine, Computers & Electronics. During its last year of publication by Ziff-Davis, Popular Electronics reported an average monthly circulation of 409,344 copies. The title was sold to Gernsback Publications, and their Hands-On Electronics magazine was renamed to Popular Electronics in February 1989, and published until December 1999. The Popular Electronics trademark was then acquired by John August Media, who revived the magazine, the digital edition of which is hosted at TechnicaCuriosa.com, along with sister titles, Mechanix Illustrated and Popular Astronomy.
LiveRamp Holdings, Inc., formerly known as Acxiom Corporation, is a San Francisco, California-based SaaS company that offers a data connectivity platform whose services include data onboarding, the transfer of offline data online for marketing purposes.
Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising which uses the Internet to promote products and services to audiences and platform users. Online advertising includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising, and mobile advertising. Advertisements are increasingly being delivered via automated software systems operating across multiple websites, media services and platforms, known as programmatic advertising.
eWeek, formerly PCWeek, is a technology and business magazine. Previously owned by QuinStreet; Nashville, Tennessee marketing company TechnologyAdvice acquired eWeek in 2020.
The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company. The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group, and Marketing Specialists, as well as a number of independent specialty agencies in the areas of public relations, sports marketing, talent representation, and healthcare. It is one of the "Big Four" agency companies, alongside WPP, Publicis and Omnicom. Phillippe Krakowsky became the company's CEO on January 1, 2021.
Dan Rosensweig is an American business executive who is chairman, president and chief executive officer (CEO) of student services company Chegg. Previously, Rosensweig served as president and CEO of Guitar Hero; COO at Yahoo!; president of CNET, and president and CEO of ZDNet.
Computer Shopper was a monthly consumer computer magazine published by SX2 Media Labs. The magazine ceased print publication in April 2009. The website was closed and redirected to the PCMag website in late May 2018.
Comscore is an American media measurement and analytics company providing marketing data and analytics to enterprises; media and advertising agencies; and publishers.
Tradedoubler is a digital marketing company based in Stockholm, Sweden. It was founded in 1999 by Felix Hagnö and Martin Lorentzon and was listed on the Stockholm Stock Exchange in 2005.
Fox Sports Digital Media, formerly known as News Corp. Digital Media and Fox Interactive Media, is a subsidiary of Fox Sports Media Group which operates Fox Sports' online properties in the United States.
Digital marketing is the component of marketing that uses internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television, mobile phones, callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online advertising.
Michael Edmund Kolowich is a new media and internet content entrepreneur and documentary filmmaker. He is chief content officer of OpenExchange Inc. and is founding producer of DigiNovations, a digital multimedia production company in Acton, Massachusetts. He was founder and CEO of KnowledgeVision Systems Incorporated, which merged into OpenExchange in October, 2019. He was a partner at Bain & Company, chief marketing officer for Lotus Development Corporation, founding publisher and columnist for PC/Computing magazine, was founder and president of Ziff-Davis Interactive, served as president of AT&T New Media, was chairman, president and CEO of Individual Incorporated, and co-founded NewsEdge Corporation.
CNET, stylised C|net, is an American media website that publishes reviews, news, articles, blogs, podcasts, and videos on technology and consumer electronics globally, owned by Red Ventures since 2020. Founded in 1994 by Halsey Minor and Shelby Bonnie, it was the flagship brand of CNET Networks and became a brand of CBS Interactive through that unit's acquisition of CNET Networks in 2008, which was the previous owner prior to October 30, 2020. CNET originally produced content for radio and television in addition to its website and now uses new media distribution methods through its Internet television network, CNET Video, and its podcast and blog networks.
Edward M. Esber, Jr. is semi-retired in Park City, Utah. Ed spends his time helping the State of Utah, Utah Law enforcement and the Silicon Slopes entrepreneur community in Utah.
Vivek R. Shah is an American businessman and chief executive officer of Ziff Davis, an American internet and digital media company.
James J. Spanfeller Jr. is an American media executive best known for running Forbes.com from 2001–2009. He is currently the CEO of G/O Media which consists primarily of sites that were previously part of Gawker Media. Spanfeller was hired by private equity firm Great Hill Partners to run the company after it was purchased from Univision. He is also a past Chairman of the IAB and longtime executive board member of Digital Content Next (DCN).
Digital Review was a trade magazine focusing on the market created by Digital Equipment Corporation (DEC), at the time the second largest computer company; IBM was number one.
References
- ↑ "Author: Al DiGuido".
- ↑ "Al DiGuido: Executive Profile & Biography - BusinessWeek".
- ↑ "Zeta Interactive CEO Al DiGuido on products and sectors to watch this summer".
- ↑ "Best and worst buzzed Super Bowl ads".
- ↑ "Zeta Interactive CEO Al DiGuido on the popular products this holiday season".
- ↑ "An Interview with Al DiGuido".
- ↑ "Why Publishers Are Setting their Sights on Digital Agencies". MediaWorks - Advertising Age.
- ↑ "What Will Advertising Agencies Look Like in 2015? Agency News - Advertising Age". 23 February 2010.
- ↑ "Al DiGuido to be honored for angelic mission - Westport News". 17 February 2010.
- ↑ "Al DiGuido Cheers On Angel Swimmers - Westportnow.com".