Alex Baldock

Last updated
Alex Baldock
Born
Alexander David Baldock

(1970-11-21) 21 November 1970 (age 52)
NationalityBritish
Education Oundle School
Alma mater Worcester College, Oxford
OccupationBusinessman
TitleCEO, Currys plc
TermFebruary 2018-
Predecessor Sebastian James
SpouseAmy Roberts
Children4

Alexander David Baldock (born 21 November 1970) is a British businessman, former banker, and the chief executive (CEO) of Currys plc (formerly Dixons Carphone). [1]

Contents

Early life

Alexander David Baldock was born in November 1970. [2] He was educated at Oundle School, followed by a degree in modern history from Worcester College, Oxford. [3] [4]

Career

Baldock started his career as a management consultant at Kalchas, before joining Barclays. [5] From 2008 to 2012, Baldock worked for the asset finance company, Lombard, a division of RBS Group, rising to managing director. [5]

In 2012, Baldock joined Shop Direct as CEO. [5] In October 2017, Baldock announced that he would be leaving Shop Direct at the end of January 2018. [6]

In January 2018, Sebastian James resigned as CEO of Dixons Carphone, to run Boots UK, "in a surprise move days before it updates the City on its Christmas trading performance", and was succeeded by Baldock, who had been CEO of the online retailer Shop Direct since 2012. [7] [8] Two months into his tenure at Dixons Carphone he launched a scathing attack on his predecessor declaring that he had found “plenty to fix” at the retailer in a classic example of kitchen sinking. [9]

He is a Conservative Party donor. [10] He is paid £1 million per year as CEO of Currys plc. [1]

Personal life

Baldock is married to garden designer Amy Roberts, and they have four children. [4] He is a supporter of Chelsea F.C. [1]

Related Research Articles

Dixons Retail plc was one of the largest consumer electronics retailers in Europe. In the United Kingdom, the company operated Currys, Currys Digital, PC World, Dixons Travel and its service brand Knowhow.

The Carphone Warehouse Limited was a mobile phone retailer based in London, United Kingdom. In August 2014 the company became a subsidiary of Currys plc, which was formed by the merger of its former parent Carphone Warehouse Group with Dixons Retail. Prior to this merger, Carphone Warehouse Group was listed on the London Stock Exchange, and was a constituent of the FTSE 250 Index. Following the closure of all stand-alone UK stores in April 2020, all remaining Carphone Warehouse UK outlets were within branches of Currys PC World. In April 2021, the Carphone Warehouse business in Ireland was closed with immediate effect. Currys continues to use the Carphone Warehouse brand in the United Kingdom, online and inside Currys stores.

Dixons was a British high-street retailer of consumer electronics, originally founded in 1937 as a photographic studio by Charles Kalms. The company would later deal in many consumer electronics, with nationwide outlets in the United Kingdom and Ireland.

<span class="mw-page-title-main">PC World (retailer)</span> Former British chain of computer stores

PC World was a British retail chain of mass market computer megastores. Established in November 1991, it became part of Dixons Retail in February 1993, and then part of Dixons Carphone, after the merger of Dixons Retail and Carphone Warehouse in August 2014. All of its physical shops in the United Kingdom traded under the combined "Currys PC World" brand, although this was retired in October 2021, after which point the company became known simply as “Currys”.

<span class="mw-page-title-main">Currys</span> Electrical retailer in the UK and Republic of Ireland

Currys is an electrical retailer and aftercare service provider operating in the United Kingdom and Ireland, specialising in white goods, consumer electronics, computers and mobile phones.

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<span class="mw-page-title-main">The Link (retailer)</span> UK communications retailer

The Link was an internet based mobile phone and communications retailer in the United Kingdom. It was owned by Dixons Retail, the United Kingdom's largest consumer electronics retail group, and traded online through a dedicated retail website, which in addition to mobile phones also offered satellite navigation systems and broadband Internet services.

<span class="mw-page-title-main">Stanley Kalms, Baron Kalms</span>

Harold Stanley Kalms, Baron Kalms is the life president and former chairman of Currys plc. Currys plc owns Currys, as well as the now phased-out brands "PC World", "Team Knowhow" and various international electronics retailers. Dixons Retail merged with Carphone Warehouse in October 2014 to become Dixons Carphone. He spent his entire career from 1948 working for Dixons, which was founded by his father Charles Kalms in 1937.

<span class="mw-page-title-main">Currys Digital</span> Former British electrical retailer

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Sir Charles William Dunstone is the British co-founder and former chairman of mobile phone retailer Carphone Warehouse, former chairman of multinational electrical and telecommunications retailer and services company Dixons Carphone, and executive chairman of the TalkTalk Group.

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Richard Baker was CEO of Boots Group from 2003 to 2007. He has since served on a number of executive boards and launched private equity firm BD-Capital.

<span class="mw-page-title-main">JML (John Mills Limited)</span> FMCG and TV Home Shopping Business

JML is a consumer product company based around the UK specialising in the promotion of products with video screens in retail stores.

<span class="mw-page-title-main">Boots (company)</span> UK-based chain of pharmacy shops

Boots UK Limited, trading as Boots, is a British health and beauty retailer and pharmacy chain in the United Kingdom and other countries and territories including Ireland, Italy, Norway, the Netherlands, Thailand and Indonesia.

De Nunzio has extensive experience in the European retail and consumer goods sectors as a finance professional, CEO and chairman.

<span class="mw-page-title-main">Sebastian James</span> British businessman

Sebastian Richard Edward Cuthbert James is a British businessman, who was formerly CEO of Dixons Carphone, and is the current CEO of Boots UK.

<span class="mw-page-title-main">Currys plc</span> British electrical and telecommunications retailer

Currys plc, formerly Dixons Carphone plc, is a British multinational electrical and telecommunications retailer and services company headquartered in London, England. It was formed on 7 August 2014 by the merger of Dixons Retail and Carphone Warehouse Group. It is listed on the London Stock Exchange, and is a constituent of the FTSE 250 Index.

John Murray Allan is a British businessman. He was the president of the CBI, and chairman of the supermarket chain Tesco and the housebuilder Barratt Developments.

Andy Briggs MBE is a British businessperson who has served as the Aviva Chief Executive Officer UK Insurance and Global Life and Health as well as the Government Business Champion for Older Workers and NSPCC trustee.

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References

  1. 1 2 3 Shah, Oliver. "Interview: Alex Baldock, Dixons' Action Man, scrambles to keep superstores plugged in". ISSN   0140-0460 . Retrieved 2021-11-19.
  2. "Alexander David BALDOCK - Personal Appointments (free information from Companies House)". beta.companieshouse.gov.uk. Retrieved 20 January 2018.
  3. Shah, Oliver (26 March 2017). "Banker drags Littlewoods into 21st century" . Retrieved 20 January 2018 via www.thetimes.co.uk.
  4. 1 2 "Alex Baldock - GP Bullhound Northern Tech Awards". northerntechawards.com. Retrieved 20 January 2018.
  5. 1 2 3 "EXECUTIVE". shopdirect.com. 20 August 2013. Retrieved 20 January 2018.
  6. Boland, Hannah (20 January 2018). "Dixons Carphone hires Shop Direct's Baldock to top role after chief executive quits for Boots". The Telegraph. Retrieved 20 January 2018 via www.telegraph.co.uk.
  7. Slawson, Nicola (20 January 2018). "Dixons Carphone CEO will step down to run chemist chain Boots". The Guardian. Retrieved 20 January 2018.
  8. Editorial, Reuters (19 January 2018). "Dixons Carphone CEO James quits for job at Boots". reuters.com. Retrieved 20 January 2018.
  9. Onita, Laura (November 9, 2019). "Dixons Carphone boss boxes himself in ahead of difficult Christmas". The Telegraph via www.telegraph.co.uk.
  10. "The Tory 100: captains of industry, party donors (and a few tax avoiders)" via www.theguardian.com.