 | This article needs additional citations for verification .(June 2024) |
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| Company type | Privately Held |
|---|---|
| Industry | Retail | FMCG |
| Founded | 1948 (Beirut) |
| Headquarters | Beirut, Lebanon |
| Products | Nuts, kernels, coffee, confectionery, chocolates, gifting |
| Website | alrifai |
Rifai or Rifai Nuts is a Lebanese multinational nut-retailing company headquartered in Beirut, Lebanon. It is the largest nut-retailing chain in the Middle East and the company with the biggest market share in Lebanon. [1]
Rifai was founded in Beirut in 1948 as a home-based operation supplying roasted nuts and coffee to the local neighborhood. In addition to its retail brand, Rifai wholesales nuts under other brands. Rifai offers locally produced products in a variety of flavors.[ citation needed ] In 2021, MERIT, the holding company of the Saadé family, completed the acquisition of Rifai.[ citation needed ]
Beirut is the capital and largest city of Lebanon. As of 2014, Greater Beirut has a population of 2.5 million, which makes it the third-largest city in the Levant region and the thirteenth-largest in the Arab world. The city is situated on a peninsula at the midpoint of Lebanon's Mediterranean coast. Beirut has been inhabited for more than 5,000 years, making it one of the oldest cities in the world.
The areca nut or betel nut is the fruit of the areca palm. The palm is originally native to the Philippines, but was carried widely through the tropics by the Austronesian migrations and trade since at least 1500 BCE due to its use in betel nut chewing. It is widespread in cultivation and is considered naturalized in much of the tropical Pacific, South Asia, Southeast Asia, and parts of east Africa. It is not to be confused with betel leaves that are often used to wrap it. The practice of betel nut chewing, often together with other herbs as a stimulant drug, dates back thousands of years, and continues to the present day in many countries.
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