The American Equestrian Trade Association (AETA) was a not-for-profit (501-C6) trade organization founded in 2007. Association membership consisted of 370 organizations involved with manufacturing, distribution and retailing of products for horses and riders. Sadly, the organization no longer exists.
The association sponsored semi-annual trade shows that were held in Oaks, PA, [1] others have been held in Baltimore, MD. [2] AETA International trade shows were managed for the association by Hopper Expos, an exposition management company in Middletown, OH.
AETA also served the equestrian industry at-large by offering educational seminars and public awareness promotions held concurrently with its trade shows. For example, AETA strongly supported the involvement of their members in support of increased awareness of the use of equestrian helmets. [3]
The organization was led by an elected volunteer Board of Directors and was supported by an association management company.
Eventing is an equestrian event where a single horse and rider combine and compete against other competitors across the three disciplines of dressage, cross-country, and show jumping. This event has its roots in a comprehensive cavalry test that required mastery of several types of riding. The competition may be run as a one-day event (ODE), where all three events are completed in one day or a three-day event (3DE), which is more commonly now run over four days, with dressage on the first two days, followed by cross-country the next day and then show jumping in reverse order on the final day. Eventing was previously known as Combined Training, and the name persists in many smaller organizations. The term "Combined Training" is sometimes confused with the term "Combined Test", which refers to a combination of just two of the phases, most commonly dressage and show jumping.
E3 was an annual trade event for the video game industry organized and presented by the Entertainment Software Association (ESA). It was held principally in Los Angeles from 1995 to 2019, with its final iteration held virtually in 2021. The event hosted developers, publishers, hardware manufacturers, and other industry professionals who used the occasion to introduce and advertise upcoming games, hardware, and merchandise to the press. During its existence, E3 was the world's largest and most prestigious annual gaming expo.
Equestrianism, commonly known as horse riding or horseback riding, includes the disciplines of riding, driving, and vaulting. This broad description includes the use of horses for practical working purposes, transportation, recreational activities, artistic or cultural exercises, and competitive sport.
Tryon is a town in Polk County, on the southwestern border of North Carolina, United States. As of the 2020 census, the city population was 1,562. Located in the escarpment of the Blue Ridge Mountains, today the area is affluent and a center for outdoor pursuits, equestrian activity, and fine arts.
The Billiard Congress of America (BCA) is the governing body for cue sports in the United States and Canada, and the regional member organization of the World Pool-Billiard Association (WPA). It was established under this name in 1948 as a non-profit trade organization in order to promote the sport and organize its players via tournaments at various levels. The BCA is headquartered in Broomfield, Colorado. The voting members of the organization are mostly equipment manufacturers.
Reining is a western riding competition for horses where the riders guide the horses through a precise pattern of circles, spins, and stops. All work is done at the lope, or the gallop. Originating from working cattle, reining requires the horse to be responsive and in tune with its rider, whose aids should not be easily seen, and judges the horse on its ability to perform a set pattern of movements. The horse should be willingly guided or controlled with little or no apparent resistance and dictated to completely. A horse that pins his ears, conveys a threat to his rider, refuses to go forward, runs sideways, bounces his rear, wrings his tail in irritation, or displays an overall poor attitude is not being guided willingly, and is judged accordingly. If a horse jogs or breaks gait it is a 0.
A trade show, also known as trade fair, trade exhibition, or trade exposition, is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products and services, meet with industry partners and customers, study activities of competitors, and examine recent market trends and opportunities.
Quality Assurance International (QAI) is a U.S.-based international organic certification company that is authorized by the United States Department of Agriculture (USDA) as "a USDA-accredited certifying agent that operates globally to certify organic operations to National Organic Program standards." It is a for-profit corporation, established in 1989, and headquartered in San Diego, California. It is one of the world's largest certifiers, operating in the United States, Canada, Latin America, European Union, and Japan.
Endurance riding is an equestrian sport based on controlled long-distance races. It is one of the international competitions recognized by the FEI. There are endurance rides worldwide. Endurance rides can be any distance, though they are rarely over 160 km for a one-day competition.
The Game Manufacturers Association (GAMA) is a non-profit trade association based in Columbus, Ohio, dedicated to the advancement of the non-electronic social game industry – tabletop games, miniatures games, card games, collectable/tradeable card games, role-playing games, and live-action role playing games. Its members are game manufacturers, retailers, distributors, suppliers, conventions, clubs, and independent professionals related to the games industry.
An equestrian helmet is a form of protective headgear worn when riding horses. This type of helmet is specially designed to protect the rider's head in the event of falls from a horse, especially from striking a hard object while falling or being accidentally struck in the head by a horse's hoof.
The Portland Expo Center, officially the Portland Metropolitan Exposition Center, is a convention center located in the Kenton neighborhood of Portland, Oregon, United States. Opened in the early 1920s as a livestock exhibition and auction facility, the center now hosts over 100 events a year, including green consumer shows, trade shows, conventions, meetings and other special events. Located on the north side of Portland near Vancouver, Washington, it includes the northern terminus for the Yellow Line of Portland's light-rail transit system and has connections to TriMet Bus Line 11-Rivergate/Marine Dr.
The Interbike International Bicycle Expo was the largest bicycle industry trade show in North America and was held annually in Nevada from 1982–2018. Exhibitors consisted of companies interested in selling their products and services to bicycle retailers, wholesale distributors, and manufacturers. Because of the many new cycling products and technologies that are launched each year to much fanfare at Interbike, the show was also an important media event for the bicycle industry.
The Arabian Horse Association (AHA) is a national organization that registers Arabian horses in the United States. It also works with the United States Equestrian Federation to sanction horse shows and license judges for Arabian horses.
Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag, or freebies, are used in marketing and sales. Often they are of the tchotchke type. They are given away or sold at a loss to promote a company, corporate image, brand, or event. They are often distributed as handouts at trade shows, at conferences, on sales calls, and as bonus items in shipped orders. They are often used in guerrilla marketing campaigns. Ones for video games are often called feelies.
Equitana is a trade fair organization for equestrian sports. This bi-annual trade fair first opened in 1972 in Essen, Germany, and holds events in Germany, the United States, and Australia.
Retail's Big Show, or the NRF Annual Convention & EXPO, is the flagship industry event of the National Retail Federation (NRF).
The Canadian Equestrian Team or CET collectively describes the athletes that represent Canada at the highest levels of international equestrian competition, specifically at the World Championship, Olympic, and Paralympic levels.
The Audio Publishers Association (APA) is the first and only not-for-profit trade organization of the audiobook industry in the United States. Its mission is to "advocate the common, collective business interests of audio publishers." Membership is open to "audio publishing companies and allied suppliers, distributors, and retailers of spoken word products and allied fields related to the production, distribution and sale of audiobooks." Activities include national consumer surveys, gathering of industry statistics, trade-show exhibits, a newsletter and an annual conference.
A comic book convention or comic con is a fan convention emphasizing comic books and comic book culture, in which comic book fans gather to meet creators, experts, and each other. Commonly, comic conventions are multi-day events hosted at convention centers, hotels, or college campuses. They feature a wide variety of activities and panels, with a larger number of attendees participating with cosplay than for most other types of fan conventions. Comic book conventions are also used as a method by which publishers, distributors, and retailers represent their comic-related releases. Comic book conventions may be considered derivatives of science-fiction conventions, which began during the late 1930s.