American Musical Supply

Last updated
American Musical Supply
Private
Founded1986
Headquarters Oakland, New Jersey
Products Musical instruments, Recording equipment and accessories
Website americanmusical.com

American Musical Supply (AMS) is a privately-owned musical instrument retailer and wholesale supplier based in Oakland, New Jersey. They sell electric and acoustic guitars, amplifiers, live sound speakers, DJ gear, recording equipment, drums, keyboard instruments, and a wide assortment of accessories to customers living in the United States and its territories. [1] Its web site is ranked as one of the top 500 retail web sites by volume by the journal Internet Retailer . [2] American Musical Supply began as the catalog and Internet division of a Bergen County music business named Victor's House of Music. When Victor's was leased by competing retailer Guitar Center in 2007, the former Victor's owners retained control of AMS and continue to operate it as a mail order and web business. [3]

Musical instrument History and classification

A musical instrument is an instrument created or adapted to make musical sounds. In principle, any object that produces sound can be considered a musical instrument—it is through purpose that the object becomes a musical instrument. The history of musical instruments dates to the beginnings of human culture. Early musical instruments may have been used for ritual, such as a trumpet to signal success on the hunt, or a drum in a religious ceremony. Cultures eventually developed composition and performance of melodies for entertainment. Musical instruments evolved in step with changing applications.

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Guitar Center U.S. chain of musical instrument retailers going bankrupt

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References

  1. "American Musical Supply Inc". Bloomberg. Retrieved 19 March 2019.
  2. Staff. "Internet Retailer Top 500 Retail Web Sites". Archived from the original on May 9, 2008. Retrieved 2008-03-20.
  3. Lynn, Kathleen (March 10, 2007). "Victor's faces the music". The Record .
  4. "On-Stage Awards Dealer of the Year Award to American Musical Supply". On-Stage.
  5. "BIZRATE INSIGHTS CIRCLE OF EXCELLENCE 2017". Bizrate Surveys. Retrieved 22 March 2019.