Augmented World Expo is a conference and expo that is focused on the fields of augmented reality, virtual reality and wearable technology. [1] It is organized by a non-profit organization named AugmentedReality.Org, with the mission of "Advancing augmented reality to advance humanity". [2] They produce the events in USA, Europe and Asia, counting with the participation of numerous technology companies, such as Google or Intel and several relevant speakers in the field. [3]
In order to honor excellence in augmented reality (AR), virtual reality (VR), and mixed reality (MR) technologies, Augmented World Expo (AWE) [4] presents the Auggie Awards every year. [5] One of the prestigious awards in the XR (extended reality) sector, the Auggie Awards were founded in 2010.
The awards, which are in their 16th year, continue to honor exceptional accomplishments in a variety of fields, such as applications, software, hardware, and content. As Forbse's Charlie Fink stated, "AWE's prestigious Auggie Awards, a juried competition that recognizes XR industry excellence". [6] With 2025 marking a record number of nominations, which is 466, the Auggie Awards have gained prominence as the XR industry grows.
Every year during AWE USA, the Auggie Awards Ceremony is held to announce and honor the winners; the 2025 event took place on June 12. [7] 20 winners were announced in the following categories [8] [9] in hardware, software, AI, climate change, enterprise solutions, societal impact and more. [10]
These categories showcase a wide range of excellence, from creative storytelling and software platforms to cutting-edge hardware and societal impact. Among the 2025 year's winners are Snap, XREAL, Niantic, Lucid Reality Labs, Campfire, and others.