Bettery Inc.

Last updated
BETTERY Inc.
Private
Industry Sustainable energy
Founded 2011
Headquarters Tacoma, Washington , USA
Key people
Shem Zakem, President
Products [reusable batteries and Swap Stations]
Website

BETTERY Inc. was a privately held company based in Portland, Oregon. It provided a retail store-based reusable battery exchange service to consumers. BETTERY kiosks or "Swap Stations" allow consumers to buy ready to use reusable AA or AAA batteries that can be used just like any other single use battery. Once drained, the batteries can be swapped for a fully tested and charged replacement. The company previously had placed five kiosks at Whole Foods Market locations in the Pacific Northwest and placed five additional kiosks at Whole Foods and Safeway stores in Seattle and Portland. The BETTERY brand was sold in 2014 to Green Box Batteries, LLC, a Tacoma, WA privately held company. Green Box Batteries, LLC has re-launched the BETTERY brand with a focus on bringing batteries to the world of subscription services much like Netflix did for DVD rentals. [1]

Whole Foods Market American supermarket chain specializing in natural and organic foods

Whole Foods Market Inc. is an American supermarket chain which exclusively sells products free from hydrogenated fats and artificial colors, flavors, preservatives, and sweeteners. Being the only USDA Certified Organic grocer in the United States, the chain is popularly known for its organic selections and high prices. Whole Foods has 497 stores in North America and the United Kingdom as of March 4, 2019.

Contents

Environmental Impact

Batteries account for >1% of waste poundage, but 88% of mercury, 52% of cadmium, and in total they account for 50-70% of all heavy metal contaminants in landfills including Zinc, Manganese, Lead, Nickel, Cobalt, Cadmium, Arsenic, and Mercury depending on the battery chemistry mix in a given landfill location. By using a reusable battery swap service, battery use has up to 30 times less impact on air pollutants (such as Carbon, Nitrogen, and Methane gases) than disposable batteries. That is equivalent to driving a car 1,243 miles less each year per consumer.

By making it easier for consumers to use reusable battery technology, The BETTERY brand reduces the volume of batteries that are thrown away in the U.S. every year. Approximately 90 percent of portable batteries manufactured in the US are alkaline dry cells with a global annual production exceeding 10 billion units. Today, the majority of these batteries end up in landfills. [2]

Each BETTERY reusable battery can be swapped and reused up to a thousand times before it is recycled back into the manufacturing stream. [3] Consumers can use the BETTERY kiosk to drop off traditional single-use batteries, where they will be recycled. The contents of recycled batteries can be salvaged to make metal and other raw materials. [4]

History

Founded in 2011 with the mission to reduce waste by utilizing the latest advancements in reusable battery technology, BETTERY belongs to the movement of companies with sustainability at its core. With a veteran team of executives and advisers from major battery, kiosk and high tech companies, BETTERY is poised to reinvent the portable power industry.

See also

Related Research Articles

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Waste in the United States

As a nation, Americans generate more waste than any other nation in the world, officially with 4.4 pounds (2.0 kg) of municipal solid waste (MSW) per person per day, with another study estimating 7.1 pounds (3.2 kg) per capita per day. Fifty five percent of this waste is contributed as residential garbage, while the remaining forty five percent of waste in the U.S.'s ‘waste stream' comes from manufacturing, retailing, and commercial trade in the U.S. economy. Based on proprietary data released to the public, Nevada was named America's "Most Wasteful State" for the years 2005-2010; where each resident threw away over 14 pounds of non-recycled, unreused items, often ending up into landfills and incinerators per day, eight pounds over the national state daily throwaway average. "Wasteful" states Michigan, New Mexico, Wisconsin and Oregon as well as Washington also dominated the list's 5-year period.

References

  1. "BETTERY goes for the Whole shebang". Portland Business Journal. 2013-04-03. Retrieved 2012-04-15.
  2. "Life Cycle Impacts of Alkaline Batteries with a Focus on End-of-Life" (PDF). National Electrical Manufacturers Association. 2011-02-01. Retrieved 2012-04-15.
  3. "Better battery recycling with BETTERY?". Recycling International. 2013-04-12. Retrieved 2012-04-15.
  4. "What Happens to Recycled Batteries?". OPB News. 2013-04-04. Retrieved 2012-04-15.