 | The topic of this article may not meet Wikipedia's general notability guideline .(August 2015) |
| Editor-in-chief | April Daniels Hussar |
|---|---|
| Former editors | Myrna Blyth |
| Founder |
|
| Founded | March 2008 |
| Country | United States |
| Website | Official website (2020 archive) |
BettyConfidential.com was a United States women's online magazine. It had 2.5 million unique visitors a month.
Launched in March 2008, BettyConfidential.com was co–founded by author and television commentator Deborah Perry Piscione and Internet entrepreneur Shaun Marsh. [1] After conducting studies of women on the internet, both Piscione and Marsh wanted to connect women who shared similar life stages, circumstance, goals, and interest in order for them to help and support other women.
The name Betty was chosen for the website to convey a trustworthy friend. Confidential was chosen to represent the hidden aspirations that exist in all women. [2]
As of 2023 the BettyConfidential domain was for sale, with no activity on their social media pages since 2017.
The editorial department is headed up by editor-in-chief April Daniels Hussar. It was previously run by Myrna Blyth, author, TV commentator and editor-in-chief of Ladies' Home Journal , and founding editor-in-chief of More Magazine. The editorial staff is Sarah Polonsky, senior editor: Celebrities, Jane Farrell, senior editor: Mama Betty, Libby Keatinge, senior editor: Love+Sex, PJ Gach, senior editor: Style+Beauty, Faye Brennan, assistant editor, Kathryn H. Cusimano, assistant editor, Carolyn French, editorial assistant. [8] A comprehensive list of contributors can be found here Our Team at BettyConfidential.com.
CNN's Soledad O'Brien serves as chairman of the advisory board.
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Deborah Perry Piscione is a Silicon Valley–based entrepreneur, national bestselling author, media commentator and public speaker. She is a Principal at Vorto Consulting and specializes in innovation process and talent development. Perry Piscione is the architect of the new innovation methodology, Improvisational Innovation, which engages all of the organization's talent in bottoms up innovation. She is the co-founder and CEO of Desha Productions, Inc., a multimedia company that owns and operates Alley to the Valley™ and BettyConfidential, and co-founder of Chump Genius, an educational gaming company for kids.
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