Bill & Ted's Excellent Cereal was a cereal based on the Bill & Ted movies and cartoon of the late 1980s and early 1990s. [1] [2] It was promoted with the branding slogan "A Most Awesome Breakfast Adventure". [3] The magazine Mental Floss ranked it first in their list of the 10 best marketing-inspired breakfast cereals. [4]
The cereal was made by Ralston Purina, which at the time sold food products for various animals (both human and non-human). The cereal was cinnamon-flavored and had mini music-themed marshmallows, although they resembled pieces of Kibbles 'n Bits.
While the cereal was sold, which was for only a short period, it offered many giveaways and promotions. One of the more prominent ones was "Hysterical Postcards," which were mini-postcards involving Bill & Ted and their trips through time. [5] Another notable promotion was a free audio-cassette holder, shaped in the image of the Phone Booth, and with a sticker depicting the cartoon versions of Bill and Ted on the front. [5]
The cereal was featured in a comedy bit on The Arsenio Hall Show . [4] When Alex Winter appeared on the show, Arsenio Hall asked Winter about the cereal. Hall then presented Winter with a box of the cereal, and challenged an audience member to eat a bowl, which he did. [6]
Lucky Charms is a brand of breakfast cereal produced by General Mills since 1964. The cereal consists of multi-colored marshmallows and pieces of shaped pulverized oat, each resembling one of several objects or symbols associated with good luck. The packaging and marketing features a leprechaun mascot, Lucky.
Apple Jacks is an American brand of breakfast cereal that is produced by both successors to the original Kellogg's—WK Kellogg Co in the United States, Canadian, and Caribbean markets and Kellanova in the rest of the world. It was introduced to the U.S. as "Apple O's" in 1965 after being invented by college intern William Thilly. In 1971 the name "Apple Jacks" was put into action by advertisers. The product is described by Kellogg's as a "crunchy, sweetened multi-grain cereal with apple and cinnamon." Apple Jacks is one of the top four cereal brands marketed within stores and is most heavily marketed on Kellogg's internet platform.
Corn Pops is a puffed grain breakfast cereal made by WK Kellogg Co, described by the company as "crunchy sweetened popped-up corn cereal." The cereal was introduced in 1950 as "Corn Pops". In 1951, the name was changed to "Sugar Corn Pops" and later to "Sugar Pops". It was the sponsor for The Adventures of Wild Bill Hickok radio and television show. The name was changed back to 'Sugar Corn Pops' in 1978, and finally returned to 'Corn Pops' in 1984, a time when many cereals dropped the word "sugar" from their titles for marketing reasons. In January 2006, the name of the cereal was changed to 'Pops', but after a few months of poor reception was changed back to Corn Pops.
Quisp is a sugar-sweetened breakfast cereal from the Quaker Oats Company. It was introduced in 1965 and continued as a mass-market grocery item until the late 1970s. Subsequently, the Quaker Oats Company marketed Quisp sporadically, and with the advent of the Internet, began selling it primarily online. Quisp made its return to supermarkets as a mass-market grocery item in late 2012.
French Toast Crunch is a breakfast cereal launched in the mid-1990s, flavored to taste like French toast, by the General Mills company. The cereal pieces originally looked like mini slices of French toast, but General Mills changed the cereal to a style similar in appearance to Cinnamon Toast Crunch; a thin, wavy square sprinkled with cinnamon and sugar flavoring. General Mills later reintroduced the original design.
Snap, Crackle and Pop are the cartoon mascots of Rice Krispies, a brand of breakfast cereal marketed by Kellogg's and its successor companies.
Alexander Winter is a British and American actor. He played the slacker Bill S. Preston Esq. in the 1989 film Bill & Ted's Excellent Adventure and its sequels Bill & Ted's Bogus Journey (1991) and Bill & Ted Face the Music (2020). He is also known for his role as Marko in the 1987 vampire film The Lost Boys; for co-writing, co-directing, and starring in the 1993 film Freaked; and for directing documentaries in the 2010s.
Flutie Flakes is the name of a brand of frosted corn flakes breakfast cereal named for American football quarterback Doug Flutie.
Pebbles is a brand of breakfast cereal introduced in the United States by Post Consumer Brands on October 20, 1971 featuring characters from the animated series The Flintstones as spokestoons. The product line includes Cocoa Pebbles and Fruity Pebbles.
Alpha-Bits, also known as Frosted Alpha-Bits, was a breakfast cereal made by Post Consumer Brands, which contained frosted alphabet-shaped multi-grain cereal bits. Post Cereals also started producing "Marshmallow Alpha-Bits" in 1990.
Honeycomb is a breakfast cereal first released in 1965, owned by Post Holdings. It consists of honey-flavored corn cereal bits in a honeycomb shape.
Weetabix is a breakfast cereal produced by Weetabix Limited in the United Kingdom. It comes in the form of palm-sized wheat biscuits. Variants include organic and Weetabix Crispy Minis (bite-sized) versions. The UK cereal is manufactured in Burton Latimer, Northamptonshire, and exported to over 80 countries. Weetabix for Canada and the United States is manufactured in Cobourg, Ontario, in both organic and conventional versions.
Linus the Lionhearted is an American Saturday morning animated television series that aired on CBS from September 26, 1964 to December 11, 1965, originally airing in black and white. Color versions of the episodes started airing on ABC in 1966, and continued in reruns until September 7, 1969. It was an early Saturday morning cartoon. The show follows a jungle-dwelling lion king who ruled from his personal barber's chair.
The monster cereals are a line of breakfast cereals produced by General Mills Corporation in North America. The line was introduced in 1971 and, at various times, has included six brands, each featuring a cartoon version of a classic movie monster: Count Chocula, Franken Berry, and Boo Berry, as well as Frute Brute and Fruity Yummy Mummy with a sixth character Carmella Creeper introduced in 2023.
Bill & Ted's Excellent Adventure is a 1989 American science fiction comedy film directed by Stephen Herek and written by Chris Matheson and Ed Solomon. The first installment of the Bill & Ted franchise, it stars Keanu Reeves, Alex Winter and George Carlin. It follows Bill (Winter) and Ted (Reeves), who travel through time to assemble historical figures for their high school history presentation.
Bill & Ted is an American science fiction comedy franchise created by Chris Matheson and Ed Solomon. It features William "Bill" S. Preston Esq. and Ted "Theodore" Logan, portrayed by Alex Winter and Keanu Reeves, respectively, two metalhead slacker friends who travel through time and beyond while trying to fulfill their destiny to establish a utopian society in the universe with their music. The series spans a film trilogy: Bill & Ted's Excellent Adventure (1989), Bill & Ted's Bogus Journey (1991), and Bill & Ted Face the Music (2020). The series has been mainly produced by Scott Kroopf.
Prizes are promotional items—small toys, games, trading cards, collectables, and other small items of nominal value—found in packages of brand-name retail products that are included in the price of the product with the intent to boost sales, similar to toys in kid's meals. Collectable prizes produced in series are used extensively—as a loyalty marketing program—in food, drink, and other retail products to increase sales through repeat purchases from collectors. Prizes have been distributed through bread, candy, cereal, cheese, chips, crackers, laundry detergent, margarine, popcorn, and soft drinks. The types of prizes have included comics, fortunes, jokes, key rings, magic tricks, models, pin-back buttons, plastic mini-spoons, puzzles, riddles, stickers, temporary tattoos, tazos, trade cards, trading cards, and small toys. Prizes are sometimes referred to as "in-pack" premiums, although historically the word "premium" has been used to denote an item that is not packaged with the product and requires a proof of purchase and/or a small additional payment to cover shipping and/or handling charges.
Bill & Ted's Excellent Adventures is a 1990 animated television series spin-off from the 1989 film Bill & Ted's Excellent Adventure. It follows the titular protagonists, dimwitted teenage musicians Bill and Ted, who are visited by Rufus, a man from the future, who needs them to graduate from high school to start a rock band that inspires the people of the future. They travel to various time periods, making sure that history happens as it should, more or less.
Mr. T Cereal was a sweetened breakfast cereal manufactured by the Quaker Oats Company from 1984 to 1993. The cereal was prepared with corn and oats as primary ingredients, and it was fortified with iron and B vitamins. The cereal box had a cartoon likeness of Mr. T on the box as the cereal's mascot. The cereal pieces were manufactured in the shape of the letter "T". It has been described as being similar in flavor to Cap'n Crunch cereal.