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Chad Mureta | |
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 Chad Mureta | |
| Born | June 16, 1981 |
| Occupation(s) | CEO at CSI Consultant Group Author of App Empire CEO of App Empire |
| Website | appempire.com |
Chad Mureta is an American businessman. [1] [2] [3] [4] He was founder and CEO of Empire Apps, and co-founded T3 Apps, Best Apps and Project EVO. [5] [6] [7] [8] [9]
Mureta ventured into entrepreneurship by owning a newspaper company and engaging in real estate investments. [4] In 2006, he established a real estate agency in Myrtle Beach, South Carolina, where he navigated through challenges posed by the housing market crash. [11] [4] [12] [13]
In January 2009, Mureta faced an accident when his truck flipped four times after hitting a deer, resulting in severe damage and nearly severing his left arm. [10] [14] [15] [11] This incident led to two major surgeries and an 18-month recovery period, resulting in nearly $100,000 in hospital bills. [2] While in the hospital, a friend gave Mureta a newspaper article about mobile app millionaires, sparking his interest in mobile app development. [2]
Mureta borrowed $1,800 to launch his first app, "Fingerprint Security-Pro", which simulated fingerprint-scanning technology. [16] [17] The app gained visibility in the App Store, reaching number 27 in 2011 and generating revenue over $500,000. [2] [4]
Subsequently, he developed over 50 apps that have been downloaded more than 150 million times worldwide. [18] [19] [20]
In 2012, Mureta authored "App Empire: Make Money, Have a Life, and Let Technology Work for You", published by John Wiley & Sons. [21] [22] [17] [13] The book chronicles Mureta's journey from a real estate agent to appreneur, providing a non-technical guide to starting a mobile app business. [23] [13] [24]
In July 2012, Mureta was featured on 60 Minutes in an interview titled "The App Revolution," discussing the implications of the app industry's growth. [25]
During a BBC interview in October 2015, Mureta discussed his near-death experience and his company, App Empire, which brings in $3m to $5m in revenue every year. [14]
In February 2018, Project EVO launched an Indiegogo campaign, hitting $1 million in funding by November 18, 2018. [26]
Mureta was interviewed by Tony Robbins in a special titled, "How To Create An App Empire". [27] [28] [29]
Mureta believes in understanding the marketplace to come up with app ideas and then outsourcing the actual programming. [4] Mureta created the first Emoji app in two weeks. [7] [11] [30] Within six days of release, it was averaging $500 per day and was No. 1 on the App Store's productivity category and No. 12 in the top free overall category. [2] [31]
Mureta runs most of his business from his iPhone/iPad, including managing his employees, looking at his apps' daily stats and rankings, and surveying the app market. [22] [32] He has used the app business as a means to work less and to use more time to travel.
Mureta resides in the United States.
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