Churchill Gowns

Last updated
Churchill Gowns
Company typePrivately held
IndustryClothing, Formalwear/Uniform
Founded2017
FoundersOliver Adkins, Ruth Nicholls
HeadquartersEssex,
United Kingdom
ProductsGraduation gowns, caps, hoods
Website churchillgowns.com

Churchill Gowns is a United Kingdom-based supplier of graduation attire, established in 2017. The company provides academic dress, including gowns, hoods, and caps, designed in accordance with the regulations of universities and other educational institutions. It distributes products primarily through an online ordering and home delivery model. The company has incorporated recycled polyester into the production of its graduation gowns. [1] [2] [3]

Contents

History

Churchill Gowns was founded in 2017 by Oliver Adkins and Ruth Nicholls. The company began operations in the UK with the aim of supplying graduation attire to students and institutions. [3] [4]

Products and services

The company supplies academic dress for graduation ceremonies, including:

Churchill Gowns provides products tailored to the academic dress requirements of individual institutions. It also offers rental and purchase options, as well as wholesale supply to universities and colleges. Institutions that have been reported as customers include constituent colleges of the University of Cambridge and the University of Oxford. [3] [4]

Sustainability

Churchill Gowns has introduced gowns made from recycled polyester. According to the company, the gowns are composed of 70 percent recycled polyester derived from plastic waste, with each gown estimated to reuse the equivalent of 28 plastic bottles. [5] [6]

Controversy

Competition concerns

Churchill Gowns has alleged that Ede & Ravenscroft, a long-established supplier of academic dress, engaged in anti-competitive practices in violation of the Competition Act 1998 . [7] [8]

The company claimed that exclusivity arrangements between universities and Ede & Ravenscroft restricted its access to students as an alternative supplier. Churchill Gowns also challenged the University of St Andrews over its exclusive gown supply arrangements, arguing that the restrictions limited competition and student choice. [7] [8] [9] [10]

Media appearances

In 2018, Churchill Gowns appeared on the BBC television programme Dragon’s Den . The founders received two investment offers from Deborah Meaden and Touker Suleyman, though no deal was finalized following the broadcast. [1] [11] [12]

Recognition

Churchill Gowns was selected to participate in the Cambridge Social Ventures programme, an initiative of the University of Cambridge Judge Business School. [2]

References

  1. 1 2 "Dragon's Den backs gowns' supplier in dispute with St Andrews University". The Courier. 2019-08-18. Retrieved 2025-10-06.
  2. 1 2 "Churchill Gowns". Cambridge Judge Business School. Retrieved 2025-10-06.
  3. 1 2 3 "Historic red gown worn by St Andrews University students mired in legal wrangle". The Herald. 2018-11-26. Retrieved 2025-10-06.
  4. 1 2 "Is Churchill Gowns a breakthrough in sustainable gowning?". Varsity Online. Retrieved 2025-10-06.
  5. "Churchill Gowns' sustainable mission for graduation gowns - from £28". Cambridge Independent. 2020-09-16. Retrieved 2025-10-06.
  6. Barr, Luke (2022-02-03). "Dragons' Den tailor in legal spat with rival over recycled gowns". This is Money. Retrieved 2025-10-06.
  7. 1 2 https://www.catribunal.org.uk/sites/cat/files/2022-07/CvE%20-%20Day%201%20-%20Amended.pdf
  8. 1 2 "Access Restricted". www.telegraph.co.uk. Retrieved 2025-10-06.
  9. https://www.catribunal.org.uk/sites/cat/files/2022-07/CvE%20-%20Day%203.pdf
  10. McLaughlin, Mark (2018-11-27). "Cut-price university gowns have St Andrews seeing red". www.thetimes.com. Retrieved 2025-10-06.
  11. cjbs_admin (2019-08-22). "Churchill Gowns pitch successfully to Dragons' Den - News & insight". Cambridge Judge Business School. Retrieved 2025-10-06.
  12. "Dragon's Den gown maker sues rival robe and wig company". The Independent. 2022-01-25. Retrieved 2025-10-06.