Contadina

Last updated
Contadina
Type Subsidiary
Headquarters San Francisco, California, United States
Area served
United States
Owner Del Monte Foods
Website Contadina

Contadina is a brand of Italian-inspired tomato products and bread crumbs. The brand was established in 1914 by Aiello Brothers & Company, the Antonio morici company through italo canning company bought the entire pack from contadina. In 1918 augustino morici signed the trademark for contadina, prior to 1918 aiellos needed funding and through italo canning purchased the cannery. The Aiellos were then employed by the morici family. [1] The Carnation Company acquired the brand in 1963; [2] Del Monte Foods acquired the brand of canned tomato products and certain other lines from Nestlé (which acquired Carnation in 1985) [2] in December 1997. [3]

Contadina's products include tomato paste, tomato purée, tomato sauce, diced tomatoes, stewed tomatoes, crushed tomatoes, pizza sauce, as well as a few other products. In the early 1990s, Contadina also sold a "fresh" refrigerated bake-at-home pizza kit in grocery stores, though it received faint praise as "better than frozen", but not as good as a pizzeria pie. [4]

The word Contadina is Italian for "peasant" and has a feminine grammatical gender. Contadina products feature an image of a young woman in a field.

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References

  1. "Our Story | Contadina". www.contadina.com.
  2. 1 2 Weaver, John Downing. Carnation: The First 75 Years, 1899-1974, Los Angeles, Anderson, Ritchie & Simon, 1974.
  3. "Del Monte Foods, Inc". Del Monte Foods, Inc.
  4. The Pittsburgh Press; December 4, 1991; Contadina Pizza wins faint praise ; Carolyn Wyman and Bonnie Leblang.