An editor has nominated this article for deletion. You are welcome to participate in the deletion discussion , which will decide whether to keep it. |
| Founded | 2018 |
|---|---|
| Type | Private |
| Headquarters | New York City, United States |
| Products | FP&A software |
| Fields | Financial technology |
Key people | Christina Ross (Founder & CEO) |
| Website | www |
Cube is a privately held American software company that develops financial planning and analysis (FP&A) tools. [1] Based in New York City, [2] the company provides a spreadsheet-compatible platform for financial reporting, forecasting, and budgeting. [3]
Cube was founded in 2018 by Christina Ross, who had previously worked in finance roles at Rent the Runway, Criteo, GE, Deloitte and Eyeview. [4] [5] The company was established with the aim of providing software for FP&A processes and integrating with traditional spreadsheet-based workflows in finance departments. [6] Cube raised $1.25 million in a pre-seed round followed by a $3.8 million seed round in 2020, led by Bonfire Ventures and joined by Operator Collective, Techstars, and others. [4] In 2021, the company secured $10 million in a Series A funding round led by Mayfield Fund. [7] A Series B round in 2022 raised an additional $30 million, led by Battery Ventures with participation from Operator Collective, Bonfire Ventures, and GTMfund. [3] [5] In a 2022 CNBC interview, Ross stated that the company's Series B round occurred during a period of increased investor caution related to declines in tech stock valuations and tighter capital markets. [8]
In 2024, the company appointed Suresh Bala, a former executive at Workday and Adaptive Insights, as CPTO. That same year, it raised $20 million in additional funding for the development of AI features and for product expansion. As of March 2024, Cube had raised approximately $65 million in venture capital. [9]
In 2025, Cube was included on Forbes ’ list of America’s Best Startup Employers, which assessed companies based on employer reputation, employee satisfaction, and growth metrics. [10] That same year, it was also listed on Inc.’s Best Workplaces list. [11]
Cube offers a cloud-based FP&A platform that integrates with spreadsheets such as Excel and Google Sheets. The product allows finance teams to consolidate data from accounting, CRM, and HR systems and supports multi-scenario modeling, budgeting, and variance analysis. Users can generate real-time reports, automate data synchronization, and simulate financial scenarios. [4] [6] [7]
Cube integrates with spreadsheets, enabling deployments in "days or weeks" allowing analysts to focus on strategic work. [5] [4] In 2022 Ross told CFO Dive that upfront investment in automation could help hedge against economic downturns by boosting team productivity without proportional increases in headcount. [12] [13]
{{cite web}}: CS1 maint: multiple names: authors list (link)