Cue (clothing)

Last updated

Cue
Industry Fashion
Founded1968
Headquarters
Surry Hills, Sydney
,
Australia

Cue is a clothing brand that was established in 1968. Its first store opened in the Strand Arcade, Sydney, Australia. [1] Cue predominantly sells modern fashion from London and exclusive prints. [2] Cue also owns sister brand Veronika Maine. Together, they had 51 stores in Australia and New Zealand, as well as concession stores in department stores Myer, David Jones and Ballantynes. [3] In 2026, it fell into receivership.

Contents

History

Cue was opened in 1968. [4] Designs seen in Cue stores are ones that originate from Cue's head office in Surry Hills, Sydney, [5] and most clothing is made in Australia. [4] Cue works with fabric mills in Europe to develop fabrics to the design teams' own specifications and print designs. [2]

In April 2025, the Levis family sold the company to British investment firm Hilco Capital. [6] Cue entered receivership in September 2026. [7] [8] Prof Jana Bowden told news.com.au the brand had become antiquated, camouflaged and too focused on its "rigid" business wear roots. Receivers and managers FTI Consulting said despite improvements to the company they weren't enough to counter the expenses the company was facing. [8] BDO were appointed voluntary administrators. [7]

Justin Levis is suing his family seeking a constructive trust of 50% of the company. He was reportedly terminated in May 2025 following the collpase of debtor Dion Lee despite his contributions to the company and link to its lineage. [8] [9]

In October 2026, receivers announced they are closing down 26 stores, up from 5 original others, as these were seen as ruled out of a sale by buyers. [10]

Awards

2011

2010

2009

2007

2018

2019

Notes

  1. 1 2 Not Awarded Since

References

  1. ↑ "Cue Founders Rag Trade Road to Riches" . The Australian .{{cite news}}: CS1 maint: deprecated archival service (link)
  2. 1 2 "Signs Of Life In Textiles Sector" (PDF). Blocks Home. 4 August 2010. Archived from the original (PDF) on 26 March 2012.
  3. ↑ LaFrenz, Carrie (15 September 2026). "Cue Clothing, Veronika Maine go bust despite turnaround efforts" . Australian Financial Review. Retrieved 17 September 2026.
  4. 1 2 Helen Wellings (16 September 2010). "Foreign buyouts - Today Tonight". Au.todaytonight.yahoo.com. Archived from the original on 18 February 2011. Retrieved 15 July 2012.
  5. ↑ "Cue > Surry Hills NSW | White Pages Australia". Whitepages.com.au. Retrieved 15 July 2012.
  6. ↑ De Boni, Dita (15 September 2026). "Australasian workwear staples Cue, Veronika Maine call in the receivers". The Post. Retrieved 17 September 2026.
  7. 1 2 Li, Yiying (15 September 2026). "Aussie fashion brand Cue Clothing falls into receivership". ABC News. Retrieved 17 September 2026.
  8. 1 2 3 Christian, Harrison (4 October 2026). "'Didn't get the memo': Cue empire collapses after 60 years as the 'IT-girl brand' for Aussie women". news.com.au . Retrieved 4 October 2026.
  9. ↑ Kelly, Christopher (2 June 2025). "Justin Levis takes Cue family to court". Ragtrader. Retrieved 2 June 2025.
  10. ↑ Brischetto, Patrick (15 October 2026). "More than half of remaining Cue Clothing, Veronika Maine stores to shut as search for buyer continues". Nine.com.au . Retrieved 15 October 2026.
  11. ↑ "2011 Prix de marie claire Fashion Awards Winner's List Supported By Magnum Temptation - Marie Claire Magazine - Yahoo!7 Lifestyle". Au.lifestyle.yahoo.com. 25 March 2011. Archived from the original on 1 April 2012. Retrieved 15 July 2012.
  12. ↑ "Grazia Shopping Awards 2011 winners announced - ACP Magazines". Acp.com.au. 3 July 2012. Archived from the original on 22 November 2011. Retrieved 15 July 2012.
  13. 1 2 3 4 Cue. "Cue:News". Cue-blog.blogspot.com. Retrieved 15 July 2012.
  14. ↑ Google Search [ dead link ]
  15. ↑ ${product_name} (6 June 2011). "CUE - Australia's Favourite Fashion Brand as Voted By You!". Westfield Corporation. Archived from the original on 15 July 2012. Retrieved 15 July 2012.
  16. ↑ "Showpo wins Online Retailer of the Year at 2018 ORIAS". Internet Retailing. 27 July 2018. Retrieved 7 April 2020.
  17. ↑ "Cue wins prestigious ORIAS award". www.cue.cc. Retrieved 7 April 2020.
  18. ↑ "Cue | Cue recognised for excellent customer experience". www.cue.cc. Retrieved 7 April 2020.
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