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The Digital Place-based Advertising Association (DPAA) is a trade organization based out of Cutchogue, New York that is focused on digital place-based advertising. It is listed as a 501(c)(6) non-profit by the IRS. [1] The DPAA was established in 2007 and was initially known as the Out-of-Home Video Advertising Bureau (OVAB). [1] In 2010, the association was rebranded as the DPAA, [2] and its scope expanded to provide industry-related support to its members, suppliers, and professionals involved in digital out-of-home networks.[ citation needed ]
The DPAA organizes the annual DPAA Global Summit event, which is centered on industry trends, developments, and strategies. [3] The summit includes speakers and networking opportunities for attendees. [3] [4]
As of 2022, the President and Chief Executive Officer of the DPAA is Barry Frey. [1]
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