 | |
| Industry | |
|---|---|
| Founded | 2003 |
| Headquarters | St Agnes |
Key people | Tom Kay, Founder |
| Products | wetsuits jackets underwear outerwear |
| Website | finisterre.com |
Finisterre is an outdoor apparel and surfwear company with a focus on functional and sustainable products. [1] Based in St Agnes, Cornwall, [2] and founded by Tom Kay in 2003, they are recognised as a cold water surf company. [2] [3] [4]
In 2003, Tom Kay [5] founded Finisterre above a surf shop after noticing problems with the ethics, design and functionality of many action sports brands. It started with a fleece and quickly grew to include a range of clothing for surfers to wear before and after surfing. [6]
In 2023, Finisterre were developing a wetsuit made out of recycled neoprene from old suits. [7]
Finisterre produces a range of technical clothing including merino underwear and base layers, waterproof and insulated jackets, sweatshirts, hoodies along with clothing for running and yoga. In all lines of Finisterre's clothing range, performance and sustainability are key factors. The products have been well reviewed by a number of sources for both their performance and green credentials. [8] [9] [10] Exclusive fabrics such as "C-shell" used in the "Anabatic Jacket" have been developed using recycled polyester and is fully recyclable at the end of the jackets lifespan. Recycled polyester is also used to make the fill in the range of insulated jackets as well as fleeces. The range of sweatshirts and Tshirts are all produced from Organic Cotton that is grown in Eastern Europe and spun in Portugal. Finisterre produce a range of merino wool layers including long johns, underwear, vests, and short and long sleeve t-shirts. The merino wool is sourced from Australia with full traceability reports to ensure none of the sheep subjected to the practice of mulesing. [11] [12] Although this is not organic wool with the traceability programme ensures better welfare for the sheep producing the wool. One of the biggest developments in the Finisterre's wool range is the Bowmont Project. Finisterre have also introduced an initiative called i-spy which is clear traceability resource for all their products and materials.
In 2015, the production of many garments was controversially moved to China. Despite Human Rights abuses and other ethical concerns, Finisterre defended the move on the grounds of overall carbon footprint and the need of a small business to grow. [13]
In 2019, Finisterre announced to use garment bags made from Aquapak polymer for the spring 2020 collection. [14]
The Bowmont sheep [15] is an extremely rare breed that was bred in the 1980s to create a new high quality fibre, by crossing a Saxon Merino with a Shetland. This project was undertaken by the Macaulay Institute in order to create a breed of sheep intended as a UK rival to the fine wool of the merino sheep in New Zealand and Australia. In 2006 due to lack of funding the Macaulay Institute closed their research farm after 25 years just when the sheep were becoming consistent and the breed stabilising. At this time there wasn’t a large enough market for the fine wool so many of the sheep got either slaughtered or cross bred, creating a less luxurious fibre. Finisterre have teamed up with Lesley Prior at Devon Fine Fibres, [16] the only keeper of purebred Bowmont sheep, to rescue the breed from the brink of extinction, create a sustainable market for the wool and aid in the breed’s development and keeping them alive. With the help of clever promotional material and viral videos [17] [18] the project is getting a lot of attention from the likes of Prince Charles and Savile Row [19] with a large interest in the sustainability of producing high quality, fine wool in the UK. The Bowmont will be the finest wool sheep in Europe; only being challenged by the merino in further afield parts of the world. [20]
The i-spy initiative is a tool on Finisterre's website that is a clear and concise source of information showing the traceability of the Finisterre products. It shows the full cycle of the Finisterre products from design through to reaching the customer. Within the cycle it enables the viewer to get detailed information about exactly what materials are used and where they are sourced, where and how the materials are processed, the location of the manufacturing and how the materials and products are transported between each of these steps. [21]
Finisterre supports a number of athletes and adventurers in a range of pursuits. Known as ambassadors [22] for the brand these people include
Athletes
| Photographers
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Finisterre also supported former Rugby player Josh Lewsey on his attempt to climb Mount Everest. [23] Sadly Josh did not reach the summit due to a failure within his oxygen equipment and was forced to descend in a matter of life and death urgency. [24]
During the company's history it has received a range of awards. Their awards include the RSPCA good business Award 2010, [25] Observer Ethical Business Award 2008 [26] [27] and the Surfer’s Path Green Wave Award 2008. [28]
Finisterre became a certified B Corporation in January 2018. [29]
Wool is the textile fiber obtained from sheep and other mammals, especially goats, rabbits, and camelids. The term may also refer to inorganic materials, such as mineral wool and glass wool, that have properties similar to animal wool.
The Merino is a breed or group of breeds of domestic sheep, characterised by very fine soft wool. It was established in Spain near the end of the Middle Ages, and was for several centuries kept as a strict Spanish monopoly; exports of the breed were not allowed, and those who tried risked capital punishment. During the eighteenth century, flocks were sent to the courts of a number of European countries, including France, Hungary, the Netherlands, Prussia, Saxony and Sweden.
Mulesing is the removal of strips of wool-bearing skin from around the breech (buttocks) of a sheep to prevent the parasitic infection flystrike (myiasis). The wool around the buttocks can retain feces and urine, which attracts flies. The scar tissue that grows over the wound does not grow wool, so is less likely to attract the flies that cause flystrike. Mulesing is a common practice in Australia for this purpose, particularly on highly wrinkled Merino sheep. Mulesing is considered by some to be a skilled surgical task. Mulesing can only affect flystrike on the area cut out and has no effect on flystrike on any other part of the animal's body.
A wool bale is a standard sized and weighted pack of classed wool compressed by the mechanical means of a wool press. This is the regulation required method of packaging for wool, to keep it uncontaminated and readily identifiable. A "bale of wool" is also the standard trading unit for wool on the wholesale national and international markets.
The Romney, formerly called the Romney Marsh sheep but generally referred to by the local farmers as the Kent, is a breed of sheep originating in England. The Romney is a "long-wool" breed recognized in England by 1800. Exported to other continents, the Romney is an economically important sheep breed, especially to the sheep-meat and wool export trades of New Zealand.
A micron (micrometre) is the measurement used to express the diameter of wool fibre. Fine wool fibers have a low micron value. Fibre diameter is the most important characteristic of wool in determining its value.
Kemp is a brittle, weak fibre forming the residual traces of a secondary coat in some breeds of sheep, which may be mixed with normal fibres in a wool fleece. This hair is not desirable in a fleece, as it does not accept dye, minimizing both the quality and the value of the wool. Kemp fibre is also hollow, which is the reason it does not hold dye. There are three parts to kemp. First is the root, which is often frayed and swollen and has completed its growth or has already been shed. Second is a clear transparent section, and third is central core surround by a clear coat which takes up the majority of the fibre.
The Rambouillet is a breed of sheep in the genus Ovis. It is also known as the Rambouillet Merino or the French Merino.
Icebreaker is a merino wool outdoor and natural performance outdoor clothing brand headquartered in Auckland, New Zealand. It was purchased by VF Corporation, a NYSE listed entity in 2018. Icebreaker was conceived and designed around the philosophy of sustainability, using natural fibres, environmental and social ethics, and animal welfare. The company began by specialising in the creation of merino base layers and now offers underwear, mid layers, outer wear, socks and accessories based on natural fibres.
PrimaLoft® is a brand of patented synthetic microfiber thermal insulation material that was developed for the United States Army in the 1980s. PrimaLoft is a registered trademark of PrimaLoft, Inc., the brand's parent company.
Sustainable fashion') is a term describing efforts within the fashion industry to reduce its environmental impacts, protect workers producing garments, and uphold animal welfare. Sustainability in fashion encompasses a wide range of factors, including cutting CO2 emissions, addressing overproduction, reducing pollution and waste, supporting biodiversity, and ensuring that garment workers are paid a fair wage and have safe working conditions.
Ibex Outdoor Clothing, LLC is a producer of wool clothing designed for outdoor use sold through a website and retailers. For the year 2001 Ibex made US$1.5 million in sales, and by 2012 had reached US$12 million in sales. Between 2014 and 2017 sales averaged US$20 Million.
Alpaca fleece is the natural fiber harvested from an alpaca. There are two different types of alpaca fleece. The most common fleece type comes from a Huacaya. Huacaya fiber grows and looks similar to sheep wool in that the animal looks "fluffy". The second type of alpaca is Suri and makes up less than 10% of the South American alpaca population. Suri fiber is more similar to natural silk and hangs off the body in locks that have a dreadlock appearance. While both fibers can be used in the worsted milling process using light weight yarn or thread, Huacaya fiber can also be used in a woolen process and spun into various weight yarns. It is a soft, durable, luxurious and silky natural fiber.
Hog Island sheep are a breed of sheep descended from animals first brought to Virginia's Hog Island in the 18th century. During the 1930s and 1940s, storm conditions forced the island's residents to evacuate, leaving some sheep behind. These sheep adapted to the environment free of human intervention, becoming feral.
A Baja jacket is a type of Mexican jacket with a single large pocket on the front, and vents on the side. They are more commonly made out of a coarse woolen fabric known as "jerga". They are often decorated with patterns consisting of horizontal stripes on the sleeves and hood, and vertical stripes down the rest of the jacket. The drawstrings are often flatter and more rectangular than most jacket drawstrings, and always made of the same material as the rest of the jacket.
Sheep or domestic sheep are a domesticated, ruminant mammal typically kept as livestock. Although the term sheep can apply to other species in the genus Ovis, in everyday usage it almost always refers to domesticated sheep. Like all ruminants, sheep are members of the order Artiodactyla, the even-toed ungulates. Numbering a little over one billion, domestic sheep are also the most numerous species of sheep. An adult female is referred to as a ewe, an intact male as a ram, occasionally a tup, a castrated male as a wether, and a young sheep as a lamb.
The history of the domestic sheep goes back to between 11,000 and 9,000 BC, and the domestication of the wild mouflon in ancient Mesopotamia. Sheep are among the first animals to have been domesticated by humans. These sheep were primarily raised for meat, milk, and skins. Woolly sheep began to be developed around 6000 BC. They were then imported to Africa and Europe via trading.
Sheep farming is a significant industry in New Zealand. According to 2007 figures reported by the Food and Agriculture Organization (FAO) of the United Nations, there are 39 million sheep in the country. The country has the highest density of sheep per unit area in the world. For 130 years, sheep farming was the country's most important agricultural industry, but it was overtaken by dairy farming in 1987. Sheep numbers peaked in New Zealand in 1982 to 70 million and then dropped to about 27.6 million. There are 16,000 sheep and beef farms in the country which has made the country the world's largest exporter of lambs, with 24 million finished lambs recorded every year.
Yak fiber is the term commonly used to refer yak fiber wool produced from the coat hair of yaks, a long-haired bovine mainly found in the Himalayan region, Tibetan plateau, and some areas of Mongolia and Central Asia.
The Afrino is a breed of sheep originating from South Africa. It was developed by crossing Ronderib Afrikaner sheep with Merino and South African Mutton Merino (SAMM) sheep, and is classified as a Merino breed.