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Company type | privately-owned S.p.A. | ||||
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Industry | Toys, Entertainment | ||||
Founded | 1978 | ||||
Founder | Enrico Preziosi | ||||
Headquarters |
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Key people |
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Revenue | €403 million (2018) | ||||
€ 90 million (2018) | |||||
Owner |
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Website | http://www.gruppopreziosi.it | ||||
Footnotes /references in consolidated financial statement [1] |
Giochi Preziosi S.p.A. also known as Gruppo Giochi Preziosi (Giochi Preziosi Group) is an Italian company that produces toys and TV series based on their toys. They work in association with Marathon Media and Mondo TV.
Giochi Preziosi is the principal owner of the Gormiti and Dinofroz franchises and license toys for other companies such as Marvel Comics, Power Rangers, Ben 10 [2] and Winx Club toys. In 2006, they started to produce TV series based on their toys. The first series was Gormiti: The Lords of Nature Returns!. They have also produced video games based on the Gormiti TV series for the Nintendo Wii and Nintendo DS.
Giochi Preziosi sold 50% stake of a joint venture Prenatal Retail Group to its partner Artsana in 2017. [3] In the same year, Enrico Preziosi, chairman of Giochi Preziosi, bought back the minority ownership of the company from a Chinese company Ocean Gold Global. [4] In 2011, Flair one of UK's top ten toy companies, was acquired becoming part of the group. Ocean Gold Global invested in Giochi Preziosi in 2014. [5]
Winx Club is an animated television series co-produced by Rainbow SpA and later Nickelodeon. It was created and directed by Italian animator Iginio Straffi. It premiered on 28 January 2004, becoming a ratings success in Italy and on Nickelodeon networks internationally. The show is set in a magical universe that is inhabited by fairies, witches, and other mythical creatures. The main character is a fairy warrior named Bloom, who enrolls at Alfea College to train and hone her skills. The series uses a serial format with an ongoing storyline.
Rainbow S.p.A. is an Italian studio founded by Iginio Straffi and co-owned by Viacom from 2011 to 2023. Rainbow has collaborated with Viacom/Paramount's other company, Nickelodeon, on multiple shows, including Winx Club and Club 57. The studio is based in Loreto, Marche and was founded by Straffi in 1995. Rainbow began as an animation studio, providing creative services for larger companies until it secured enough funds for original productions.
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Iginio Straffi is an Italian animator and former comic book author. He is the founder and president of Rainbow SpA, which he co-owned alongside the American media company Paramount Global from 2011 until 2023. Straffi is the creator of the studio's animated series Winx Club and Huntik: Secrets & Seekers, as well as the co-creator of its comic book series Maya Fox.
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Gormiti: The Invincible Lords of Nature, later changed to Gormiti: The Lords of Nature Return!, is a toy property based primarily on 2 in (51 mm) tall non-articulated mini figures with a trading card game play aspect. The toys were created in Italy in 2005 by Grani & Partners/Giochi Preziosi.
ZhuZhu Pets is an American line of plush robotic hamster toys created by Cepia LLC in 2009. Multiple spin-off toy lines, including ZhuZhu Puppies and Kung Zhus, have been released.
John Christopher Schulte is an American writer, director, and producer of animation, toys and entertainment properties. He has developed many iconic intellectual properties from the 1980s, 1990s and on into the 21st-century. Working as a developer and writer, he served on the development team for the wildly popular Teenage Mutant Ninja Turtles, which became a multibillion-dollar franchise internationally and has enjoyed several resurgences since its original inception by the comic book duo, Kevin Eastman and Peter Laird. He provided seminal development for licensee, Playmates Toys, and contributed stories to the animated series, helmed by veteran satirist, Jack Mendelsohn.
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Gormiti Nature Unleashed is an Italian CGI animated series co-produced from Giochi Preziosi and Mondo TV, based on the Gormiti toy line series. It is unrelated with the first Gormiti TV series.
Dinofroz is an Italian animated series made by Giochi Preziosi in partnership with the Italian studio Mondo TV.
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The Trash Pack was a brand of collectible toys produced by Moose Toys, first launched in 2011. The toys were released in series, all with their own specific themes, and there are seven series in all. Along with the individual toys, the line also includes other merchandise, such as video games, activity books and sticker albums. A Trash Pack magazine has also been released through PONY Magazine.
Gormiti is an animated series co-produced by Giochi Preziosi Group and Marathon Media, based on the Italian Gormiti toy line. It consisted of three seasons with 65 episodes. The first season, titled Gormiti: The Lords of Nature Return!, premiered on October 27, 2008. The second season, Gormiti: The Supreme Eclipse Era! debuted on October 29, 2009, while the third season, Gormiti: The Neorganic Evolution, aired on October 30, 2010.
Trulli Tales, fully known as Trulli Tales: The Adventures of Trullalleri, is an Italian-French-British-Canadian-Brazilian animated children's television series created by Maria Elena and Fiorella Congedo. The series first aired on 17 October 2017 on Gloobinho in Brazil. The series was produced by Fandango TV, Congedo CulturArte, Gaumont Animation, PVP Media, and Rai Fiction with the participation of the Canada Media Fund, the collaboration of Radio-Canada and produced in association with The Walt Disney Company EMEA.
Gormiti is a CGI animated television series co-produced by Giochi Preziosi, Planeta Junior and Kotoc Produccions, based on the toy line of the same name. Unrelated to the two prior animated series in the franchise, the show was first unveiled at MIPJunior in October 2017. It began airing in United States, Spain, and Italy in the fall of 2018.
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