Gregg Spiridellis (entrepreneur)

Last updated
Gregg Spiridellis
Evan & Greg Spiridellis of JibJab.jpg
Evan and Gregg Spiridellis at Entertainment Gathering 2010
Born
Occupation
Known for
Notable work Ask the StoryBots
A StoryBots Christmas
StoryBots: Answer Time
Spouse Katie Stanton

Gregg Spiridellis is an American media and technology entrepreneur, writer, and producer. He co-founded the digital entertainment studios JibJab and StoryBots with his brother Evan Spiridellis. [1] Their company JibJab gained prominence in 2004 for the viral political parody This Land. [2] [3] [4] They sold JibJab to Catapult Capital in 2018 and they sold StoryBots to Netflix in 2019. [5] [6] [7]

Contents

Early life and education

Spiridellis was born in Marlboro, New Jersey and attended Marlboro High School. [8] [9]

He graduated from Rutgers University in 1993 with a Bachelor of Science in finance. While at Rutgers, he ran the campus concert organization and booked acts including the Beastie Boys and Chris Rock. [10]

After working as an investment banker at Goldman Sachs and Bear Stearns, [11] Spiridellis earned an MBA from the University of Pennsylvania's Wharton School in 1999. [10] [1]

Career

JibJab

In 1999, Gregg and Evan Spiridellis founded JibJab in Brooklyn. [10] The company gained widespread attention in 2004 with This Land, an animated parody of the U.S. presidential election featuring George W. Bush and John Kerry set to Woody Guthrie's This Land Is Your Land. [12] The video prompted a copyright dispute with Ludlow Music that was settled with the Electronic Frontier Foundation representing JibJab. [13] [14] The company introduced a greeting card line with personalization features in 2007 that reached 1 million subscribers. [15] [16] The company also produced ElfYourself for OfficeMax. [17] [18] In February 2019, JibJab was acquired by the private equity firm Catapult Capital.

StoryBots

In 2012, the Spiridellis brothers launched StoryBots, an educational media brand for children. [19] The brand launched on YouTube and expanded to Netflix with the series Ask the StoryBots, which launched in August 2016. [20] Netflix acquired the StoryBots company in May 2019. [21] [22] Spiridellis voiced the character Boop. [23] [24]

Spiridellis Bros. Studios

In October 2025, the brothers launched Spiridellis Bros. Studios, an independent animation studio leveraging generative media tools. [25] Investors included Polaris Partners, Google, Ashton Kutcher, Guy Oseary, Chris Sacca, Tim Ferriss and Katie Stanton. [26] [27] The studio announced an exclusive partnership with children's music artist Parry Gripp in November 2025. [28]

Other ventures

Spiridellis authored two children's books: Are You Grumpy, Santa? and The Longest Christmas List Ever!, both published by Disney-Hyperion. [29] [30]

In 2020, he founded HiHo, an asynchronous video conversation platform. [31]

In 2023, Spiridellis founded Moments Journal, an AI-driven clinical documentation platform for therapists. [32]

Awards and recognition

In 2004, ABC News named Gregg and Evan Spiridellis People of the Year. [33]

Ask the StoryBots was a finalist for the 76th Peabody Awards [34] and won the Annie Award for Best Animated Television Production for Children at the 47th Annie Awards. [35] StoryBots: Super Silly Stories with Bo won the 2024 Kidscreen Award for Best Web/App Series, Branded. [36]

StoryBots productions have received multiple Daytime Emmy and Children's & Family Emmy Awards, including:

Personal life

Spiridellis lives in Boulder, Colorado with his wife Katie Stanton. [43]

See also

References

  1. 1 2 "How an ex-banker and his artist brother turned funny videos into a multimillion-dollar business". cnbc. Retrieved 29 December 2025.
  2. Peters, Jeremy W. (2004-07-26). "A Duet That Straddles the Political Divide". The New York Times. Retrieved 2025-12-28.
  3. "JibJab Media v. Ludlow Music ("This Land" Parody)". Electronic Frontier Foundation. Retrieved 2025-12-28.
  4. Intrabartola, Lisa (2016-04-15). "JibJab Co-Founder Shares Success Story With Honors College Students". Rutgers University. Retrieved 2025-12-28.
  5. "Netflix Buys Children's Media Brand as Disney Rivalry Heats Up". Bloomberg.com. Archived from the original on 2022-04-26. Retrieved 2026-01-01.
  6. Shu, Catherine (2019-02-13). "JibJab, one of the first silly selfie video makers, acquired by private equity firm Catapult Capital". TechCrunch. Retrieved 2026-01-01.
  7. "Netflix buys kids show producer StoryBots" . Retrieved January 1, 2026.
  8. Strauss, Robert (2004-10-31). "In Person; Laugh Early and Often". The New York Times. Retrieved 2025-12-28.
  9. Intrabartola, Lisa (2016-04-15). "JibJab Co-Founder Shares Success Story With Honors College Students". Rutgers University. Retrieved 2025-12-28.
  10. 1 2 3 Intrabartola, Lisa (2016-04-15). "JibJab Co-Founder Shares Success Story With Honors College Students". Rutgers University. Retrieved 2025-12-28.
  11. "Gregg Spiridellis Profile". PitchBook. Retrieved 2025-12-28.
  12. companies, Paresh Dave; Industry, The Digital Media; e-sports; Games, Video; system, occasionally cybersecurity Dave previously covered the criminal courts; Tragedies, National; California; Diego, grew up in San (2014-10-01). "15 things to know about JibJab as L.A. start-up turns 15". Los Angeles Times. Retrieved 2025-12-29.
  13. "JibJab Media v. Ludlow Music ("This Land" Parody)". Electronic Frontier Foundation. Retrieved 2025-12-28.
  14. "This Christmas, OfficeMax's ElfYourself.com Will Get a JibJab Twist". TechCrunch. 2008-11-12. Retrieved 2025-12-28.
  15. Kincaid, Jason (2010-06-28). "JibJab Means Business, Now Processing 1 Million Transactions A Year". TechCrunch. Retrieved 2026-01-02.
  16. Verdon, Joan (2020-11-23). "JibJab's Quarantine Birthday Card Gives E-Greeting Company a Boost". www.uschamber.com. Retrieved 2026-01-02.
  17. Nagri, Idris (2009-11-19). "OfficeMax Adds Social Element to Elf Yourself 2009". ClickZ. Retrieved 2026-01-02.
  18. Schonfeld, Erick (2008-11-13). "This Christmas, OfficeMax's ElfYourself.com Will Get a JibJab Twist". TechCrunch. Retrieved 2026-01-02.
  19. Newman, Lily Hay (2018-08-24). "The Bot-Strewn History of the Best Kids' Show on Netflix". Wired. Retrieved 2025-12-28.
  20. "Ask the StoryBots: Cast & Crew". Rotten Tomatoes. Retrieved 2025-12-28.
  21. "Netflix buys kids show producer StoryBots". Reuters. 2019-05-09. Retrieved 2025-12-28.
  22. "Netflix Buys Children's Media Brand as Disney Rivalry Heats Up". Bloomberg.com. Archived from the original on 2022-04-26. Retrieved 2025-12-29.
  23. "Ask the StoryBots". TV Tropes. Retrieved 2026-01-02.
  24. Zahed, Ramin (2012-09-28). "JibJab Founders Launch New Kids Property". Animation Magazine. Retrieved 2026-01-02.
  25. "StoryBots Creators Launch AI Animation Company". Variety. 2025-10-08. Retrieved 2025-12-28.
  26. "Jibjab, Storybots Creators Launch Spiridellis Bros. Studios". Animation World Network. Retrieved 2026-01-01.
  27. Bharanidharan, Sadhana. "Evan and Gregg Spiridellis launch an AI studio" . Retrieved 2026-01-01.
  28. "AI Animation Outfit Spiridellis Bros Partners With Parry Gripp & Roblox On Parryverse". Deadline Hollywood. 2025-11-25. Retrieved 2025-12-28.
  29. "Children's Book Review: Are You Grumpy, Santa?". Publishers Weekly. Retrieved 2025-12-28.
  30. "Children's Book Review: The Longest Christmas List Ever!". Publishers Weekly. Retrieved 2025-12-28.
  31. "Gregg Spiridellis". Silicon Flatirons Center, University of Colorado Law School. Retrieved 2025-12-28.
  32. "Colorado Innovators: Gregg Spiridellis, co-founder of JibJab Studios, founder and CEO of Moments". Dan Caruso. 2025-02-05. Retrieved 2025-12-28.
  33. "People of the Year: Spiridellis Brothers". ABC News. Retrieved 2026-01-01.
  34. "Announcing 76th Annual Peabody Awards Finalists". Peabody Awards. 2017-04-04. Retrieved 2025-12-28.
  35. "47th Annie Awards". Annie Awards. Retrieved 2025-12-28.
  36. "BREAKING NEWS: Announcing 2024's Kidscreen Awards winners". Kidscreen. 2024-02-05. Retrieved 2025-12-28.
  37. Milligan, Mercedes (2017-05-01). "2017 Daytime Emmy Award Winners". Animation Magazine. Retrieved 2026-01-01.
  38. "2018 Daytime Emmy Creative Arts Awards Winners: Full List". Deadline Hollywood. 2018-04-27. Retrieved 2025-12-28.
  39. "Daytime Emmy Awards: Children's, Lifestyle & Animation Winners (PDF)" (PDF). National Academy of Television Arts & Sciences. 2020-07-26. Retrieved 2025-12-28.
  40. "2nd Annual Children's & Family Emmy Awards Winners (PDF)" (PDF). National Academy of Television Arts & Sciences. 2023-12-17. Retrieved 2025-12-28.
  41. Hipes, Patrick (2023-12-18). "Children's & Family Emmys: The Complete Winners List". Deadline. Retrieved 2026-01-01.
  42. Schneider, Michael (2025-03-15). "'Percy Jackson,' Meryl Streep, Christian Slater Among 3rd Annual Children's & Family Emmys Winners (FULL LIST)". Variety. Retrieved 2026-01-01.
  43. "Gregg Spiridellis". Silicon Flatirons Center, University of Colorado Law School. Retrieved 2025-12-28.