Institute for Public Relations

Last updated
Institute for Public Relations
PredecessorFoundations for Public Relations Research and Education
Key people
Dr. Tina McCorkindale (President and CEO)
Website instituteforpr.org

The Institute for Public Relations (IPR) is a United States-based, non-profit organization that organizes and sponsors research on public relations. [1] [2]

The IPR traces its origins to the 1956 establishment of the Foundations for Public Relations Research and Education, a program of the Public Relations Society of America (PRSA). [3] Pendleton Dudley was the inaugural chair of the early group which became an independent organization, adopting the name "institute", in 1989. [3] In 2016, the PRSA announced a three-year program of partnership with the IPR to "examine gaps in expectations and skills for new professionals, while also informing the industry at large on how to support its up-and-coming talent base". [4]

The Institute for Public Relations is housed at Weimer Hall on the campus of the University of Florida in Gainesville, Florida. [5]

Related Research Articles

<span class="mw-page-title-main">Public relations</span> Management of public communication of organizations

Public relations (PR) is the practice of managing and disseminating information from an individual or an organization to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not controlled and contributed by external parties. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The exposure is mostly media-based, and this differentiates it from advertising as a form of marketing communications. Public relations aims to create or obtain coverage for clients for free, also known as earned media, rather than paying for marketing or advertising also known as paid media. But in the early 21st century, advertising is also a part of broader PR activities.

<span class="mw-page-title-main">Think tank</span> Organization that performs policy research and advocacy

A think tank, or policy institute, is a research institute that performs research and advocacy concerning topics such as social policy, political strategy, economics, military, technology, and culture. Most think tanks are non-governmental organizations, but some are semi-autonomous agencies within government, and some are associated with particular political parties, businesses or the military. Think tanks are often funded by individual donations, with many also accepting government grants.

Ethical codes are adopted by organizations to assist members in understanding the difference between right and wrong and in applying that understanding to their decisions. An ethical code generally implies documents at three levels: codes of business ethics, codes of conduct for employees, and codes of professional practice.

<span class="mw-page-title-main">Public</span> Grouping of individual people

In public relations and communication science, publics are groups of individual people, and the public is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, and suffered more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.

<span class="mw-page-title-main">Communication studies</span> Academic discipline

Communication studies or communication science is an academic discipline that deals with processes of human communication and behavior, patterns of communication in interpersonal relationships, social interactions and communication in different cultures. Communication is commonly defined as giving, receiving or exchanging ideas, information, signals or messages through appropriate media, enabling individuals or groups to persuade, to seek information, to give information or to express emotions effectively. Communication studies is a social science that uses various methods of empirical investigation and critical analysis to develop a body of knowledge that encompasses a range of topics, from face-to-face conversation at a level of individual agency and interaction to social and cultural communication systems at a macro level.

<span class="mw-page-title-main">Tavistock Institute</span> British not-for-profit organisation

The Tavistock Institute of Human Relations is a British not-for-profit social science organisation, working with challenging issues for the public good: providing practical help for people and organisations to learn, lead, change and innovate, especially in difficult times.

The Institute of Pacific Relations (IPR) was an international NGO established in 1925 to provide a forum for discussion of problems and relations between nations of the Pacific Rim. The International Secretariat, the center of most IPR activity over the years, consisted of professional staff members who recommended policy to the Pacific Council and administered the international program. The various national councils were responsible for national, regional and local programming. Most participants were members of the business and academic communities in their respective countries. Funding came largely from businesses and philanthropies, especially the Rockefeller Foundation. IPR international headquarters were in Honolulu until the early 1930s when they were moved to New York and the American Council emerged as the dominant national council.

The Washington Institute for Near East Policy is a pro-Israel American think tank based in Washington, D.C., focused on the foreign policy of the United States in the Near East.

<span class="mw-page-title-main">Public Relations Society of America</span> Nonprofit trade association for public relations professionals

The Public Relations Society of America (PRSA) is a 501(c)(6) not-for-profit organization trade association for public relations professionals. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils. That year, it held its first annual conference and award ceremony.

The Chartered Institute of Public Relations (CIPR) is a professional body in the United Kingdom for public relations practitioners. Founded as the Institute for Public Relations in 1948, CIPR was awarded Chartered status by the Privy Council of the United Kingdom in 2005 and added "Chartered" to its name. As of late 2012, CIPR had 10,095 members. The association provides training and education, publishes a code of conduct and hosts awards and events. It is governed by a board of directors led by a president who is elected each year.

<span class="mw-page-title-main">Cornell University</span> Private university in Ithaca, New York

Cornell University is a private Ivy League land-grant research university based in Ithaca, New York. The university was founded in 1865 by Ezra Cornell and Andrew Dickson White. Since its founding, Cornell has been a co-educational and nonsectarian institution. As of fall 2023, the student body included over 16,000 undergraduate and 10,000 graduate students from all 50 U.S. states and 130 countries.

The International Association of Business Communicators (IABC) is a global network of communications professionals.

Most textbooks date the establishment of the "Publicity Bureau" in 1900 as the start of the modern public relations (PR) profession. Of course, there were many early forms of public influence and communications management in history. Basil Clarke is considered the founder of the PR profession in Britain with his establishment of Editorial Services in 1924. Academic Noel Turnball points out that systematic PR was employed in Britain first by religious evangelicals and Victorian reformers, especially opponents of slavery. In each case the early promoters focused on their particular movement and were not for hire more generally.

The International Association for Measurement and Evaluation of Communication is a UK-based global trade association for companies which provide social media measurement and traditional media measurement,evaluation and communication research.

The Accreditation in Public Relations (APR), the Accreditation in Public Relations and Military Communications (APR+M), and the Certificate in Principles of Public Relations are voluntary certifications in the United States and Canada for persons working in the field of public relations (PR) and, in the case of the APR+M, military public affairs.

<span class="mw-page-title-main">Betsy Plank</span> Public relations executive

Betsy Ann Plank is commonly referred to as the first lady of public relations. In her 63-year-long career, she achieved many first in public relations leadership positions for women.

<span class="mw-page-title-main">Pendleton Dudley</span> American journalist

Pendleton Dudley was an American journalist and public relations executive. Once considered the "dean of public relations", he is best known as the long-time outside publicity counsel to AT&T and as a founder of the predecessor organizations to the Public Relations Society of America and the Institute for Public Relations. He was the father of the choreographer Jane Dudley and composer Margaret Purcell, and was the husband of the motorist Hermine Jahns.

A Fellow of the PRSA, or Fellow of the Public Relations Society of America, is an honorary designation granted to individuals by the Public Relations Society of America (PRSA). Established in 1990, persons named fellows are collectively known as the College of Fellows of the Public Relations Society of America; approximately 350 persons have been so named. Notable fellows include Daniel J. Edelman, James Lukaszewski, Richard Weiner, Betsy Plank, and Louis Capozzi.

Takashi Inoue is a public relations practitioner, scholar, and theorist. His theories include the "three forces of hyper-globalization", the "Self-Correction Model of Public Relations", and the "Japan model". He was the first to teach public relations courses at a major university in post-war Japan and is the Chairman and CEO of Inoue Public Relations, which he founded in 1970. He is a Visiting Professor at the Graduate School of Management, Kyoto University and at Kobe Institute of Computing. He was quoted in foreign press reports on the East Japan Earthquake and the 2018 arrest in Japan of Nissan chairman Carlos Ghosn. He has written about modern Japan's lack of PR skills and has described the resulting "Deficiency of Japanese diplomacy", and in 2010 he wrote that corporate Japan's scandals have created "A culture of apologies: Communicating crises in Japan"

Kathleen S. Kelly is an American public relations theorist and academic administrator. She is a professor and chair of the department of public relations at University of Florida. Kelly was the Hubert J. Bourgeois Research Professor in Communication at University of Louisiana at Lafayette. She served as associate dean of the Philip Merrill College of Journalism. Kelly is a Fellow of the PRSA.

References

  1. Heath, Robert (2013). Encyclopedia of Public Relations. SAGE. p. 455. ISBN   978-1452276229.
  2. Jain, Amit (July 16, 2014). "Emerging Models of PR Measurement". PRWeek . Retrieved March 25, 2017.
  3. 1 2 Heath, Robert (2010). The SAGE Handbook of Public Relations. SAGE. ISBN   978-1506319131.
  4. Smith, Ernie (November 17, 2016). "PUBLIC RELATIONS SOCIETY EYES NEW STRATEGY FRAMEWORK". Associations Now. Retrieved March 25, 2017.
  5. "Staff". instituteforpr.org. Institute for Public Relations. Retrieved March 25, 2017.